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{{Short description|BBC
{{Use dmy dates|date=February 2021}}
{{Infobox television
|
| genre = [[Children's television series|Children's]]▼
| presenter = {{Unbulleted list|[[Noel Edmonds]]|[[Keith Chegwin]]|[[John Craven]]|[[Maggie Philbin]] (series 3–6)}}▼
▲| genre = [[Children's television series|Children's]]
▲| presenter = {{Unbulleted list|[[Noel Edmonds]]|[[Keith Chegwin]]|[[John Craven]]|[[Maggie Philbin]] (series 3–6)}}
| theme_music_composer = {{Unbulleted list|[[Mike Batt]] (series 1–5)|[[BA Robertson]] (series 6)}}
| country = United Kingdom
| language = English
| num_series = 6
| num_episodes = 146
| ___location = [[Television Centre, London|BBC Television Centre]]<ref>{{Cite web|url=http://www.tvstudiohistory.co.uk/tv%20centre%20history.htm|title=BBC TV Centre|
| runtime = 150–180 minutes
| channel = [[BBC One
| first_aired = {{Start date|1976|10|2|df=y}}
|
}}
'''''Multi-Coloured Swap Shop''''', more commonly known simply as '''''Swap Shop''''', is a British [[children's television series]] that aired on [[BBC One|BBC1]] from 2 October 1976 to 27 March 1982. It was
The show rivalled the growing success of rival broadcaster [[ITV (TV network)|ITV]]'s ''[[Tiswas]]'', though the latter was initially only broadcast in the [[Associated TeleVision|ATV]] region in the [[English Midlands|Midlands]] and, at the time of ''Multi-Coloured Swap Shop''{{'}}s inception, had yet to be taken up by other ITV franchises around the country.
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Also featured was Posh Paws, a stuffed toy dinosaur. Edmonds once explained that his name was actually spelt "Pohs Paws", because that is ''Swap Shop'' backwards.
Another person named was "Eric" (Ilett), the often-referred-to but never-seen technician whose job was to lower a plastic globe containing postcards sent in by viewers as answers to competitions.
The content of the programme included music, visits from public figures, competitions, and cartoons. There was also coverage of news and issues relevant to children, presented by John Craven, building on his profile as the presenter of ''[[Newsround|John Craven's Newsround]]''. {{citation needed|date=December 2017}} Craven had a stuffed toy lamb as an inpromptu sidekick, known simply as "Lamb".<ref>{{cite web | url=https://www.bbc.co.uk/cult/classic/swapshop/trivia.shtml | title=BBC - Cult - Classic TV - Swap Shop }}</ref>
The cornerstone, however, was the "Swaporama" element, hosted by Chegwin, who was very rarely in the studio. An outside broadcast unit would travel to different locations throughout the UK where children could swap their belongings with others. This proved to be one of the most popular aspects of the show, often achieving gatherings of more than 2,000 children.{{citation needed|date=December 2017}}
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===Telephone number===
The telephone number for the show from the second series onward was 01 811 8055.<ref>{{cite web|url=http://www.saturdaymornings.co.uk/page.sm?ref=plradiotimes1977feature&s=Y|title=Calling Up Swap Shop|publisher=Saturday Mornings – A celebration of BBC Saturday Morning television since 1976|access-date=24 August 2012|archive-date=6 November 2013|archive-url=https://web.archive.org/web/20131106095543/http://www.saturdaymornings.co.uk/page.sm?ref=plradiotimes1977feature&s=Y|url-status=dead}}</ref><ref>{{cite web|url=http://www.saturdaymornings.co.uk/page.sm?ref=plgiveusacall&s=Y|title=Give Us A Call On...|publisher=Saturday Mornings|access-date=24 August 2012|archive-date=6 November 2013|archive-url=https://web.archive.org/web/20131106095545/http://www.saturdaymornings.co.uk/page.sm?ref=plgiveusacall&s=Y|url-status=dead}}</ref> The first series had a different number, 01 288 8055, before being changed to the number retained throughout the rest of the show's run, and retained for its successor, ''[[Saturday Superstore]]''.<ref>{{cite web|url=http://news.bbc.co.uk/1/hi/uk/2561459.stm|title=118: Who you gonna call?|work=BBC News|date=10 December 2002|access-date=4 November 2016}}</ref>
The number was well known and remembered by children<ref>{{cite book|title=Wiffle Lever to Full!|first=Bob|last=Fischer|publisher=Hachette UK|page=69|year=2009|isbn=978-1-848-94329-2}}</ref> and was groundbreaking for the BBC, who previously had received viewer feedback mainly by letter.<ref>{{cite web|url=https://www.bbc.co.uk/blogs/bbcinternet/2010/12/interacting_with_listeners_at_bbc_audio_and_music.html|title=Interacting with listeners at BBC Audio & Music|publisher=BBC|first=Jem|last=Stone|access-date=4 November 2016}}</ref>
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This first ever question for the live audience was, 'Where will the next Olympic games be held (1980)?'. Moscow was the answer.
Spin-off programmes were created to widen the appeal of ''Multi-Coloured Swap Shop:''
''Swap Shop'' is poorly represented in the BBC archive. For some time it was believed that either the programmes were never routinely recorded in the first place, or they [[Wiping#BBC|had been wiped]] on the orders of the BBC's Archive Selector Adam Lee in 1993. The truth, as related by ex-''[[Blue Peter]]'' editor [[Richard Marson]] on the archive television forum ''The Mausoleum Club'' in 2006, is that almost every edition of ''Swap Shop'' was recorded in full every week onto two 90-minute [[2-inch Quadruplex videotape|Quad tapes]]. These tapes were held by the BBC until the late 1980s, at which time the Deputy Head of Children's Television, Roy Thompson, allowed many of them to be wiped and sold to Australia as recycled stock. Although Quad tape was considered obsolete in the UK, Australia was still using it extensively at that time, and as the ''Swap Shop'' tapes had no physical splices in them, they were considered ideal for reuse.<ref>{{cite web|url=http://www.mausoleumclubforum.org.uk/xmb/viewthread.php?tid=13855&page=1|title=Junked BBC Childrens Shows|publisher=The Mausoleum Club Forum|date=2006}}</ref>▼
* On Boxing Day 1976, ''Swap of the Pops'' was broadcast on BBC1, featuring pre-recorded performances by pop acts of the era, linked by Noel Edmonds.
* The first ''Swap Shop Star Awards'' were shown in March 1978, in which special awards ('Erics') were given to sportspeople, actors and other celebrities, as voted for by viewers of ''Multi-Coloured Swap Shop''. The programme returned for subsequent editions in 1979, 1980, 1981 and 1982.
* A live outside broadcast, ''Noel Edmonds presents Multi-Coloured Swap Shop's Rock Garden Party'', was shown in May 1978 with Edmonds presenting numerous musical acts performing at the Jubilee Gardens on London's South Bank.
* ''The Multi Coloured Music Show'' was shown on BBC1 on 26 May 1979, a programme similar to ''Swap of the Pops'' where Edmonds introduced some of the most popular music from the previous series of ''Swap Shop''.
▲''Swap Shop'' is poorly represented in the BBC archive. For some time it was believed that either the programmes were never routinely recorded in the first place, or they [[
As a consequence of this action, many of the clips used in the retrospective ''It Started With Swap Shop'' and as extras on some DVD releases of other BBC shows had to be taken from domestic video recordings that had survived in private hands. Amongst the editions wiped were those featuring appearances by [[Blondie (band)|Blondie]], [[XTC]], ''[[Trumpton]]'' creator [[Gordon Murray (puppeteer)|Gordon Murray]], and numerous cast and crew members of ''[[Doctor Who]]''.
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On 20 December 2007, the BBC announced that ''Swap Shop'' was returning to [[BBC Two]] for a 13-week run.<ref>{{cite web|url=http://news.bbc.co.uk/1/hi/entertainment/7154363.stm|title=Basil Brush brings back Swap Shop|date=20 December 2007|work=[[BBC News]]}}</ref> Barney Harwood presented the new show with [[Basil Brush]]. The revived show was titled ''[[Basil's Swap Shop]]'' and lasted for three series.
== ''Noel Edmonds presents Multi-Coloured Swap Shop's Rock Garden Party'' ==
''Noel Edmonds presents Multi-Coloured Swap Shop's Rock Garden Party'' was broadcast live on BBC1 at 5pm on Monday 29 May 1978, Spring Bank Holiday Monday in the UK. The title of the programme, as listed on [https://genome.ch.bbc.co.uk/f3e951cddc1b4f1283a2c1449c191901 BBC Genome], is different to that which appeared in the programme's opening titles - ''Multi-Coloured Swap Shop Presents Noel Edmonds Rock Garden Party''.
Readers of the ''[[Radio Times]]'' were informed that there would be entertainment at 'a garden in Central London', however the ___location remained a mystery prior to broadcast. The open-air concert, presented by Edmonds, was in fact the [[Jubilee Gardens, Lambeth|Jubilee Gardens]] on London's South Bank, near to the modern-day site of the [[London Eye]].
Performing on stage (though not singing live) were [[Showaddywaddy]], [[Darts (band)|Darts]], [[The Goodies]] and [[Patti Boulaye]]. In between each of the performed songs, young members of the audience were invited on stage to play party games in order to win prizes.
==''It Started With Swap Shop''==
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The 130-minute programme was recorded in front of a studio audience at [[BBC Television Centre]] on 15 December 2006 and was broadcast on [[BBC Two]] on Thursday 28 December 2006 at 9.00pm with a shortened repeat (110 minutes) on Sunday 31 December 2006 at 6.10pm, again on [[BBC Two]]. The shortened version of the programme was broadcast on [[BBC Four]] on 28 May 2007 at 7.00pm as part of the channel's ''Children's Television on Trial'' season.
==Annuals==
''Swap Shop'' was so popular that during its run
The publishing dates for the books were as follows:
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! Series !! Start date !! End date !! Episodes
|-
| '''1''' || 2 October 1976<ref>{{cite web |url=http://genome.ch.bbc.co.uk/6068045961764ddaae5101c30f64668f |title=Multi-Coloured Swap Shop – BBC One London – 2 October 1976 |date=2 October 1976 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 26 February 1977<ref>{{cite web |url=http://genome.ch.bbc.co.uk/46c2819c66264c13b96d4ecf45ab14f2 |title=Multi-Coloured Swap Shop – BBC One London – 26 February 1977 |date=26 February 1977 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 21
|-
| '''2''' || 8 October 1977<ref>{{cite web |url=http://genome.ch.bbc.co.uk/00fb33aad7794298a1d510c9dc54e803 |title=Multi-Coloured Swap Shop – BBC One London – 8 October 1977 |date=8 October 1977 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 25 March 1978<ref>{{cite web |url=http://genome.ch.bbc.co.uk/5af3f9a199dd4f27accbbe8cd8ae840d |title=Multi-Coloured Swap Shop – BBC One London – 23 March 1978 |date=25 March 1978 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 24
|-
| '''3''' || 30 September 1978<ref>{{cite web |url=http://genome.ch.bbc.co.uk/49ac6f3859714cfe89644a19e9f9e564 |title=Multi-Coloured Swap Shop – BBC One London – 30 September 1978 |date=30 September 1978 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 24 March 1979<ref>{{cite web |url=http://genome.ch.bbc.co.uk/5dc2c05daccd4beb9fb8ee903d58294e |title=Multi-Coloured Swap Shop – BBC One London – 24 March 1979 |date=24 March 1979 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 26
|-
| '''4''' || 29 September 1979<ref>{{cite web |url=http://genome.ch.bbc.co.uk/43db5cb60b104728ad5c664afc9d0e52 |title=Multi-Coloured Swap Shop – BBC One London – 29 September 1979 |date=29 September 1979 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 22 March 1980<ref>{{cite web |url=http://genome.ch.bbc.co.uk/6dc300161331427092ca3d48147c8b14 |title=Multi-Coloured Swap Shop – BBC One London – 22 March 1980 |date=22 March 1980 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 26
|-
| '''5''' || 27 September 1980<ref>{{cite web |url=http://genome.ch.bbc.co.uk/8d1b5224bcff49879fedd0b712cee9cb |title=Multi-Coloured Swap Shop – BBC One London – 27 September 1980 |date=27 September 1980 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 28 March 1981<ref>{{cite web |url=http://genome.ch.bbc.co.uk/6bedba5c189d4fdabd660f9b9b5085d6 |title=Multi-Coloured Swap Shop – BBC One London – 28 March 1981 |date=28 March 1981 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 27
|-
| '''6''' || 3 October 1981<ref>{{cite web |url=http://genome.ch.bbc.co.uk/5f6f4ca355c54d47acb9b405f2d02987 |title=Swap Shop – BBC One London – 3 October 1981 |date=3 October 1981 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 27 March 1982<ref>{{cite web |url=http://genome.ch.bbc.co.uk/bf32ea5d939941d08115e2c6cb16b49d |title=Swap Shop – BBC One London – 27 March 1982 |date=27 March 1982 |publisher=[[BBC Genome Project]] |access-date=5 March 2016}}</ref> || 25
|}
Out of the 146 episodes that were made in total, 41 survive. These are
Due to industrial action by the ABS union at the BBC over Thursday 21 and Friday 22 December 1978, the edition which should have aired on Saturday 23 December 1978 was not transmitted.
==References==
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*{{IMDb title|0236914}}
*{{Screenonline TV title|442768}}
▲*[https://www.saturdaymornings.co.uk/?show=sw Swap Shop] at Saturday Mornings
*[http://www.paulmorris.co.uk/satkids/swapshop.htm ''Swap Shop''] on Paul Morris' SatKids
{{British Saturday morning television}}
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[[Category:1982 British television series endings]]
[[Category:Lost BBC episodes]]
[[Category:British English-language television shows]]
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