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| hq_location_city = [[San Francisco]]
| hq_location_country = US
| key_people = {{Unbulleted list|
| products = [[Unity (game engine)|Unity]]
| services = {{Hlist|Unity Certification|Unity Collaborate|Unity Asset Store|Unity Ads|Unity Cloud Build|Unity Analytics|Unity Everyplay (2012–2018)|Unity Multiplayer|Unity Performance Reporting<ref>{{cite web |title=Unity – Services |url=http://unity3d.com/services/ |publisher=Unity Technologies |access-date=4 August 2015 |archive-url=https://web.archive.org/web/20150812075305/http://unity3d.com/services |archive-date=12 August 2015 |url-status=live }}</ref>}}
| revenue = {{nowrap|{{
| operating_income = {{nowrap|{{
| net_income = {{nowrap|{{
| assets = {{nowrap|{{
| equity = {{nowrap|{{increase}} US$3.
| num_employees =
| subsid = {{ubl|ChilliConnect|[[deltaDNA]]|[[Multiplay]]|[[Vivox]]|Artomatix|Ziva Dynamics|[[ironSource]]|Interactive Data Visualization, Inc. (IDV)}}
| website = {{Official URL}}
| footnotes = <ref name=10K>{{cite web |title=US SEC: Form 10-K Unity Software Inc. |url=https://www.sec.gov/ix?doc=/Archives/edgar/data/1810806/
}}
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The Unity Asset Store launched in November 2010 as an online marketplace for Unity users to sell project assets (artwork, code systems, audio, etc.) to each other.<ref>{{cite news |title=The Unity Asset Store |last1=Elliott |first1=Phil |url=https://www.gamesindustry.biz/articles/2010-11-10-the-unity-asset-store-interview |work=GameIndustry.biz |date=10 November 2010 |access-date=17 October 2018 |archive-url=https://web.archive.org/web/20190322173331/https://www.gamesindustry.biz/articles/2010-11-10-the-unity-asset-store-interview |archive-date=22 March 2019 |url-status=live }}</ref>
In April 2012, Unity reportedly had 1 million registered developers, 300,000 of whom used Unity on a monthly basis.<ref>{{cite web |title=Unity Technologies marks one million developers for its game development tools |url=https://www.theverge.com/2012/4/10/2938040/unity-game-tools-one-million-registered-developers |publisher=Polygon |date=10 April 2012 |access-date=17 September 2017 |archive-url=https://web.archive.org/web/20180201075655/https://www.theverge.com/2012/4/10/2938040/unity-game-tools-one-million-registered-developers |archive-date=1 February 2018 |url-status=live }}</ref> In May of the same year, a survey by ''Game Developer'' revealed that approximately 53% of mobile game developers were using Unity.<ref>{{cite news |title=Mobile game developer survey leans heavily toward iOS, Unity |url=
Facebook integrated a [[software development kit]] for games using the Unity game engine in 2013.<ref name="FacebookIntegration">{{cite news |title=How Facebook Integrated With The Unity Game Engine |last1=Cohen |first1=David |url=https://www.adweek.com/digital/unity-sdk-out-of-beta/ |work=[[Adweek]] |date=1 November 2013 |access-date=29 October 2018 |archive-url=https://web.archive.org/web/20181212211302/https://www.adweek.com/digital/unity-sdk-out-of-beta/ |archive-date=12 December 2018 |url-status=live }}</ref> The kit featured tools that allowed tracking advertising campaigns and deep linking, where users were directly linked from social media posts to specific portions within games, and in-game-image sharing.<ref name="FacebookIntegration" />
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Unity acquired Applifier, a Helsinki-based mobile service provider, in March 2014. Applifier's game replay sharing and community service was initially called Everyplay, and became known as Unity Everyplay. The acquisition also meant that Applifier's mobile video ad network, GameAds, became Unity Ads.<ref>{{cite web |title=Unity to acquire Everyplay creator Applifier |date=13 March 2014 |url=http://www.pocketgamer.biz/deal/58117/unity-to-acquire-everyplay-creator-applifier/ |publisher=Pocketgamer.biz |access-date=13 August 2015 |archive-url=https://web.archive.org/web/20150924074724/http://www.pocketgamer.biz/deal/58117/unity-to-acquire-everyplay-creator-applifier/ |archive-date=24 September 2015 |url-status=live }}</ref> Two more acquisitions followed later in 2014: Playnomics, a data analysis platform for developers (now Unity Analytics), and Tsugi, whose continuous integration service became known as Unity Cloud Build.<ref>{{cite web |title=Unity Technologies Bulks Up On Utilities With Acquisition Of Playnomics |url=https://www.forbes.com/sites/ewanspence/2014/04/18/unity-technologies-bulk-up-on-utilities-with-acquisition-of-playnomics/ |work=Forbes.com |access-date=13 August 2015 |archive-url=https://web.archive.org/web/20150924171039/http://www.forbes.com/sites/ewanspence/2014/04/18/unity-technologies-bulk-up-on-utilities-with-acquisition-of-playnomics/ |archive-date=24 September 2015 |url-status=live }}</ref><ref>{{cite magazine |title=Unity details new Cloud Build service; opens Unity Austin |url=http://www.develop-online.net/news/unity-details-new-cloud-build-service-opens-unity-austin/0196756/ |magazine=Forbes.com |date=20 August 2014 |access-date=13 August 2015 |archive-url=https://web.archive.org/web/20150923225316/http://www.develop-online.net/news/unity-details-new-cloud-build-service-opens-unity-austin/0196756/ |archive-date=23 September 2015 |url-status=live }}</ref>
In October 2014, Helgason announced in a blog post that he would be stepping down as CEO with [[John Riccitiello]], the former CEO of game company [[Electronic Arts]], replacing him. Helgason remained with the company as executive vice-president.<ref>{{cite interview |interviewer=Dean Takahashi |first=John |last=Riccitiello |date=23 October 2014 |url=https://venturebeat.com/2014/10/23/john-riccitiello-sets-out-to-identify-the-engine-of-growth-for-unity-technologies-interview/ |title=John Riccitiello sets out to identify the engine of growth for Unity Technologies (interview) |work=VentureBeat |access-date=18 January 2015 |archive-url=https://web.archive.org/web/20150117174953/http://venturebeat.com/2014/10/23/john-riccitiello-sets-out-to-identify-the-engine-of-growth-for-unity-technologies-interview/ |archive-date=17 January 2015 |url-status=live }}</ref><ref>{{cite web |url=https://www.ign.com/articles/2014/10/22/john-riccitello-is-new-ceo-at-unity |title=John Riccitiello is New Ceo at Unity |publisher=IGN |date=22 October 2014 |access-date=2 November 2014 |archive-url=https://web.archive.org/web/20141102074707/http://www.ign.com/articles/2014/10/22/john-riccitello-is-new-ceo-at-unity |archive-date=2 November 2014 |url-status=live }}</ref> Unity Technologies made a brief foray into virtual reality with their support for Chinese company [[AntVR]] in late 2014. Unity co-developed ''Legend of the Curse'' for the Jitao headset, but the hardware never achieved mainstream popularity.<ref>{{cite web |last1=Lee |first1=Emma |title=Chinese VR Headset Maker ANTVR Hits Market with Slew of New Products · TechNode |url=https://technode.com/2014/12/12/chinese-vr-headset-maker-antvr-taps-virtual-reality-battlefield-slew-new-products/ |website=TechNode |date=12 December 2014}}</ref><ref>{{cite web |last1=Lang |first1=Ben |title=A Failed XR Startup is Back With Compact Optics That Switch Instantly Between AR & VR |url=https://www.roadtovr.com/antvr-ar-vr-optics-ces-2023-lcd-switching-opacity/ |website=Road to VR |date=24 January 2023}}</ref>
Software developer [[Niantic (company)|Niantic]] released ''[[Pokémon Go]]'', which was built using Unity engine, in 2016.<ref name="Wingfield">{{cite news |title=Unity Technologies, Maker of Pokémon Go Engine, Swells in Value |last1=Wingfield |first1=Nick |url=https://www.nytimes.com/2016/07/14/technology/unity-technologies-maker-of-pokemon-go-engine-swells-in-value.html |newspaper=The New York Times |date=13 July 2016 |access-date=17 October 2018 |archive-url=https://web.archive.org/web/20160716003710/http://www.nytimes.com/2016/07/14/technology/unity-technologies-maker-of-pokemon-go-engine-swells-in-value.html |archive-date=16 July 2016 |url-status=live }}</ref> Following the success of ''Pokémon Go'', Unity Technologies held several rounds of funding that increased the company's valuation: In July 2016, a $181 million round of funding valued the company at approximately $1.5 billion;<ref name="Wingfield" /> in May 2017, the company raised $400 million that valued the company at $2.8 billion;<ref name="Winkler">{{cite news |title=Videogame Software Startup Unity Is Valued at $2.8 Billion |last1=Winkler |first1=Rolfe |url=https://www.wsj.com/articles/videogame-software-startup-unity-is-valued-at-2-8-billion-1495589800 |newspaper=The Wall Street Journal |date=23 May 2017 |access-date=17 October 2018 |archive-url=https://web.archive.org/web/20180908053943/https://www.wsj.com/articles/videogame-software-startup-unity-is-valued-at-2-8-billion-1495589800 |archive-date=8 September 2018 |url-status=live }}</ref> and in 2018 Unity's CEO confirmed a $145 million round that valued the company at approximately $3 billion.<ref name="RiccitielloQ&A">{{cite news |title=John Riccitiello Q&A: How Unity CEO views Epic's Fortnite success |last1=Takahashi |first1=Dean |url=https://venturebeat.com/2018/09/15/john-riccitiello-interview-how-unity-ceo-views-epics-fortnite-success/ |work=VentureBeat |date=15 September 2018 |access-date=17 October 2018 |archive-url=https://web.archive.org/web/20180917204618/https://venturebeat.com/2018/09/15/john-riccitiello-interview-how-unity-ceo-views-epics-fortnite-success/ |archive-date=17 September 2018 |url-status=live }}</ref> Also in 2016, Facebook developed a new PC gaming platform with Unity.<ref>{{cite news |title=Facebook Developing New PC Gaming Platform; Teams Up With Unity Technologies |last1=Cohen |first1=David |url=https://www.adweek.com/digital/facebook-developing-pc-gaming-platform-unity-technologies/ |work=[[Adweek]] |date=19 August 2016 |access-date=29 October 2018 |archive-url=https://web.archive.org/web/20181211184313/https://www.adweek.com/digital/facebook-developing-pc-gaming-platform-unity-technologies/ |archive-date=11 December 2018 |url-status=live }}</ref><ref>{{cite news |title=Facebook officially announces Gameroom, its PC Steam competitor |last1=Constine |first1=Josh |url=https://techcrunch.com/2016/11/01/facebook-gameroom/ |work=[[TechCrunch]] |date=1 November 2016 |access-date=29 March 2019 |archive-url=https://web.archive.org/web/20190207115114/https://techcrunch.com/2016/11/01/facebook-gameroom/ |archive-date=7 February 2019 |url-status=live }}</ref> In 2017, Unity Technologies acquired [[Multiplay]], a business that offers multiplayer server game hosting, from retailer [[Game (retailer)|Game]] for £19 million.<ref>{{cite news |title=Unity buys GAME's Multiplay Digital business for £19m |last1=Dring |first1=Christopher |url=https://www.gamesindustry.biz/articles/2017-11-28-unity-buys-games-multiplay-digital-business-for-19m |work=Gamesindustry.biz |date=28 November 2017 |access-date=8 February 2019 |archive-url=https://web.archive.org/web/20190322173329/https://www.gamesindustry.biz/articles/2017-11-28-unity-buys-games-multiplay-digital-business-for-19m |archive-date=22 March 2019 |url-status=live }}</ref>
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Unity Technologies created the Unity Icon Collective in November 2018.<ref>{{cite news |title=Unity Icon Collective gives indie devs access to triple-A game art |last1=Takahashi |first1=Dean |url=https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |work=[[VentureBeat]] |date=15 November 2018 |access-date=27 November 2018 |archive-url=https://web.archive.org/web/20181115101012/https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |archive-date=15 November 2018 |url-status=live }}</ref> The team creates assets for sale in the Unity Asset Store for PC and consoles.<ref>{{cite news |title=Unity Icon Collective gives indie devs access to triple-A game art |last1=Takahashi |first1=Dean |url=https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |work=[[VentureBeat]] |quote=Unity Technologies is unveiling the Unity Icon Collective, a team of game developers who will create high-quality art for the Unity Asset Store that developers can use in their own games. The team will focus on creating triple-A imagery, or art for the best PC and console games |date=15 November 2018 |access-date=27 November 2018 |archive-url=https://web.archive.org/web/20181115101012/https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |archive-date=15 November 2018 |url-status=live }}</ref> The assets—characters, environments, art, and animation—can be used in high-quality games; the move was seen as an attempt to compete with Unity's rivals, such as [[Epic Games]]' [[Unreal Engine]].<ref>{{cite news |title=Unity Icon Collective gives indie devs access to triple-A game art |last1=Takahashi |first1=Dean |url=https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |work=[[VentureBeat]] |quote=The move is Unity's attempt to move further up the food chain, from its roots in mobile games to the highest echelons of games, which is owned by rivals such as Epic Games Unreal Engine or in-house game engines like Electronic Arts' Frostbite. … The objects will be 'game ready,' meaning Unity developers will be able to take the assets and use them easily in their own game scenes. The assets range from characters and environments to art and animation. |date=15 November 2018 |access-date=27 November 2018 |archive-url=https://web.archive.org/web/20181115101012/https://venturebeat.com/2018/11/15/unity-icon-collective-gives-indie-devs-access-to-triple-a-game-art/ |archive-date=15 November 2018 |url-status=live }}</ref>
The company acquired [[Vivox]], a cross-platform voice and text chat provider based in [[Framingham, Massachusetts]], in January 2019.<ref name="Fogel19">{{cite news |title=Unity Technologies Acquires Voice And Text Chat Provider Vivox |last1=Fogel |first1=Stefanie |url=https://variety.com/2019/gaming/news/unity-technologies-acquires-vivox-1203122251/ |work=[[Variety (magazine)|Variety]] |date=29 January 2019 |access-date=8 February 2019 |archive-url=https://web.archive.org/web/20190203144334/https://variety.com/2019/gaming/news/unity-technologies-acquires-vivox-1203122251/ |archive-date=3 February 2019 |url-status=live }}</ref> At an acquisition price of $123.4 million,<ref name="VentureBeat August2020">{{cite web|last=Takahashi|first=Dean|date=24 August 2020|title=Unity files for IPO, reveals $163 million loss for 2019 and 1.5 million monthly users|url=https://venturebeat.com/2020/08/24/unity-files-for-ipo-reveals-163-million-loss-for-2019-and-1-5-million-monthly-users/|access-date=19 January 2021|website=VentureBeat|publisher=|quote=}}</ref> the company became a wholly owned subsidiary of Unity Technologies and operates independently.<ref name="Fogel19" /> Vivox's technology is used in ''[[Fortnite]]'', ''[[PlayerUnknown's Battlegrounds]]'', and ''[[League of Legends]]'', among others.<ref name="Fogel19" /> Terms of the deal were not disclosed.<ref>{{cite news |title=Unity acquires cross-platform game voice and text chat service, Vivox |last1=Blake |first1=Vikki |url=https://www.mcvuk.com/business/unity-acquires-cross-platform-game-voice-and-text-chat-service-vivox |work=MCVUK |date=31 January 2019 |access-date=8 February 2019 |archive-url=https://web.archive.org/web/20190322173409/https://www.mcvuk.com/business/unity-acquires-cross-platform-game-voice-and-text-chat-service-vivox |archive-date=22 March 2019 |url-status=live }}</ref> In May 2019, the company confirmed a $150 million Series E funding round that increased its valuation to $6 billion. In July that year, it announced that together with [[D1 Capital Partners]], [[CPP Investment Board]], Light Street Capital, [[Sequoia Capital]] and [[Silver Lake Partners]], it would fund a $525 million tender to allow Unity's common shareholders to sell their shares in the company.<ref>{{cite web |last1=Matney |first1=Lucas |title=Unity, now valued at $6B, raising up to $525M |url=https://techcrunch.com/2019/07/25/unity-now-valued-at-6b-raising-up-to-525m/ |website=Tech Crunch |date=26 July 2019 |access-date=4 August 2019 |archive-url=https://web.archive.org/web/20190804060053/https://techcrunch.com/2019/07/25/unity-now-valued-at-6b-raising-up-to-525m/ |archive-date=4 August 2019 |url-status=live }}</ref> Unity Technologies additionally purchased game analytics company [[deltaDNA]] in September 2019,<ref>{{cite web |url=https://www.gamesindustry.biz/articles/2019-09-20-unity-acquires-deltadna |title=Unity acquires deltaDNA |first=Brendan |last=Sinclair |date=20 September 2019 |website=[[GamesIndustry.biz]] |access-date=30 September 2019 |archive-url=https://web.archive.org/web/20190930151940/https://www.gamesindustry.biz/articles/2019-09-20-unity-acquires-deltadna |archive-date=30 September 2019 |url-status=live }}</ref> which was later reported at a value of $53.1 million.<ref name="VentureBeat August2020" /> The company continued their acquisitions by buying live game management platform ChilliConnect in October 2019,<ref>{{cite web |url=https://venturebeat.com/2019/10/03/unity-acquires-live-game-management-platform-chilliconnect/ |title=Unity acquires live game management platform ChilliConnect |first=Mike |last=Minotti |date=3 October 2019 |website=[[VentureBeat]] |access-date=3 October 2019 |archive-url=https://web.archive.org/web/20191003203448/https://venturebeat.com/2019/10/03/unity-acquires-live-game-management-platform-chilliconnect/ |archive-date=3 October 2019 |url-status=live }}</ref> and 3D application streaming service Furioos creator Obvioos in November 2019.<ref>{{cite web |url=https://www.gamesindustry.biz/articles/2019-11-01-unity-acquires-cloud-video-streaming-service-creator-obvioos |title=Unity acquires cloud application streaming service creator Obvioos |first=Rebekah |last=Valentine |date=1 November 2019 |website=[[GamesIndustry.biz]] |access-date=5 November 2019 |archive-url=https://web.archive.org/web/20191105145701/https://www.gamesindustry.biz/articles/2019-11-01-unity-acquires-cloud-video-streaming-service-creator-obvioos |archive-date=5 November 2019 |url-status=live }}</ref> That same year, Unity paid $48.8 million to acquire [[Artomatix]],<ref name="VentureBeat August2020" /> a company that develops an AI-assisted material creation tool called ArtEngine.<ref>{{Cite web|date=10 March 2020|title=Artomatix joins Unity, bringing AI-assisted artistry to material creation workflows - Unity Technologies Blog|url=https://blogs.unity3d.com/2020/03/10/artomatix-joins-unity-bringing-ai-assisted-artistry-to-material-creation-workflows/|access-date=11 March 2020|website=blogs.unity3d.com|language=en-US}}</ref><ref>{{Cite web|last=Kerr|first=Chris|title=Unity acquires AI-driven art software company and ArtEngine maker Artomatix|url=https://www.
The company's IPO filing revealed that they reported losses of over $162.3 million in 2019, and have consistently lost money since its founding in 2004. Despite the losses, the company has consistently grown in terms of revenue and employee numbers.<ref>{{Cite web|last=Sinclair|first=Brandon|date=25 August 2020|title=What did we learn from the Unity IPO filing?|url=https://www.gamesindustry.biz/articles/2020-08-25-what-did-we-learn-from-the-unity-ipo-filing|access-date=29 June 2021|website=GamesIndustry.biz}}</ref>
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In June 2020, Unity announced that they had partnered with Apple to update the Unity Engine to run on [[Apple silicon]]-equipped Macs with the 2020.2 release, allowing game developers to update their games to support the new hardware platform. An Apple silicon-ported version of the Unity Editor was demoed during the WWDC 2020 Platforms State of the Union event.<ref>{{Cite web|date=22 June 2020|title=Unity coming to Apple siliconUnity, Apple silicon 지원Unity、Apple Silicon に対応へ - Unity Technologies Blog|url=https://blogs.unity3d.com/2020/06/22/unity-coming-to-apple-silicon/|access-date=26 June 2020|website=blogs.unity3d.com|language=en-US}}</ref> On 17 August of that year, Unity stated that it had acquired Codice Software, who make the [[distributed version control]] system [[Plastic SCM]].<ref>{{Cite magazine|last=Barton|first=Seth|date=17 August 2020|title=Unity acquires Plastic SCM developer Codice Software |url=https://www.mcvuk.com/development-news/unity-acquires-plastic-scm-developer-codice-software/|access-date=17 August 2020|magazine=MCV/DEVELOP|language=en-GB}}</ref><ref>{{Cite web|last=Takahashi|first=Dean|date=17 August 2020|title=Unity acquires Codice Software to manage 3D workflows|url=https://venturebeat.com/2020/08/17/unity-acquires-codice-software-to-manage-3d-workflows/|access-date=17 August 2020|website=VentureBeat|language=en-US}}</ref> That same year, Unity acquired Finger Food Advanced Technology Group for $46.8 million.<ref name="VentureBeat August2020" />
Unity announced its plans to offer an [[initial public offering]] (IPO) in August 2020.<ref>{{cite web | url = https://www.gamesindustry.biz/articles/2020-08-24-unity-prepping-an-ipo | title = Unity prepping an IPO | first = Brendan | last= Sinclair | date = 24 August 2020 | access-date = 18 September 2020 | work = [[GamesIndustry.biz]] }}</ref> At the time, the company reported 1.5 million monthly users, with 150,000 new projects started daily.<ref name="VentureBeat August2020" /> The company completed its IPO on 17 September 2020 at a total of {{USD|1.3 billion}}, above its target price, and started trading as a public company on the [[New York Stock Exchange]] under the single-letter ticker
In December 2020, Unity announced the acquisition of the [[multiplayer]] networking framework, MLAPI,<ref>{{cite web | url = https://blogs.unity3d.com/2020/12/03/accelerating-unitys-new-gameobjects-multiplayer-networking-framework/| title = Accelerating Unity's new GameObjects multiplayer networking framework| date = 3 December 2020| access-date = 15 December 2020| language = en}}</ref> and RestAR, a [[computer vision]] and [[deep learning]] company.<ref>{{cite press release | url = https://www.businesswire.com/news/home/20201215005325/en/Unity-Acquires-RestAR-to-Enable-AI-Based-3D-Capture| title = Unity Acquires RestAR to Enable AI-Based 3D Capture| date = 15 December 2020| access-date = 15 December 2020| language = en}}</ref> In June 2021, it acquired Pixyz Software, a developer of 3D data optimization technology.<ref>{{cite web |url=https://venturebeat.com/2021/06/22/unity-acquires-3d-data-firm-pixyz-software/ |title=Unity acquires 3D data firm Pixyz Software |first=Dean |last=Takahashi |date=22 June 2021 |website=[[VentureBeat]] |access-date=23 June 2021}}</ref> The company announced plans to acquire [[Parsec (software)|Parsec]], desktop streaming software, in August 2021 for {{USD|320 million|long=no}}.<ref>{{cite web | url = https://www.
In a cash and shares deal Unity acquired [[Weta Digital]] for $1.63 billion in November 2021. Unity added the "Wellington-based company's 275 engineers to its workforce". The latter's visual special effects and animation teams "will continue to exist as a standalone entity", becoming Unity's "largest customer in the media and entertainment space". WetaFX remains majority owned by [[Peter Jackson]].<ref>{{cite web |last1=Sweney |first1=Mark |title=Peter Jackson sells special effects studio Weta Digital for $1.63bn |url=https://www.theguardian.com/film/2021/nov/10/peter-jackson-sells-special-effects-studio-weta-digital-for-almost-2bn |website=The Guardian |access-date=9 November 2021}}</ref> November 2021 represented the high point in Unity's share price, which was likely overvalued at the time, and was followed by years of decline.<ref>{{cite web |last1=Hochfeld |first1=Bert |title=Is It Time To Reconsider Unity Software? (NYSE:U) {{!}} Seeking Alpha |url=https://seekingalpha.com/article/4594408-unity-software-down-now-much-stronger-later |website=seekingalpha.com |language=en |date=17 April 2023}}</ref>
In January 2022, Unity announced the acquisition of Ziva Dynamics, a Vancouver-based [[Visual effects|VFX]] company.<ref>{{cite web|title=Unity acquires Ziva Dynamics|url=https://www.gamesindustry.biz/articles/2022-01-24-unity-acquires-ziva-dynamics|website=GamesIndustry.biz|first=Jeffery|last=Rousseau|date=24 January 2022}}</ref><ref>{{Cite news |last=O'Connor |first=Alice |date=2022-01-24 |title=Unity buying skin sim tech company for fancy faces and flappy flesh |language=en |work=Rock, Paper, Shotgun |url=https://www.rockpapershotgun.com/unity-buying-skin-sim-tech-company-for-fancy-faces-and-flappy-flesh |access-date=2022-12-15}}</ref> In March 2022, they announced a partnership with [[Insomniac (promoter)|Insomniac]] to create interactive online concerts and events.<ref>{{Cite web |last=Shutler |first=Ali |date=2022-03-11 |title=3D tech platform Unity announces partnership with rave events company Insomniac |url=https://www.nme.com/news/gaming-news/3d-tech-platform-unity-announces-partnership-with-rave-events-company-insomniac-3180646 |access-date=2022-12-15 |website=NME |language=en-GB}}</ref> In June 2022, Unity laid off 4% of its workforce, estimated to be over 200 workers.<ref>{{Cite web |date=2022-06-29 |title=Sources: Unity Laying Off Hundreds Of Staffers [Update] |url=https://kotaku.com/sources-unity-laying-off-hundreds-of-staffers-1849125482 |access-date=2024-03-02 |website=Kotaku |language=en}}</ref><ref>{{Cite news |date=2022-06-30 |title=Unity lays off four percent of workforce to "realign resources" |url=https://www.eurogamer.net/unity-lays-off-four-percent-of-workforce-to-realign-resources |access-date=2024-03-02 |work=Eurogamer.net |language=en}}</ref> In July 2022, Unity agreed to buy [[ironSource]] in an all-stock deal worth US$4.4 billion.<ref>{{cite news |url=https://www.wsj.com/articles/unity-agrees-to-buy-ironsource-in-4-4-billion-videogame-deal-11657732385 |title=Unity Agrees to Buy ironSource in $4.4 Billion Videogame Deal |date=13 July 2022 |work=[[The Wall Street Journal]] |last=Needleman |first=Sarah |url-access=limited |archive-url= https://archive.today/20220713210926/https://www.wsj.com/amp/articles/unity-agrees-to-buy-ironsource-in-4-4-billion-videogame-deal-11657732385 |archive-date=13 July 2022}}</ref> On completion of the deal, Unity shareholders will own about 73.5% of the combined company and current ironSource shareholders will keep about 26.5%.<ref>{{cite news |url=https://www.cnbc.com/2022/07/13/unity-stock-down-on-lowered-2022-guidance-merger-with-ironsource.html |title=Unity shares down 13% on lowered 2022 guidance, merger agreement with IronSource |date=13 July 2022 |work=[[CNBC]] |last=Yang |first=Lily}}</ref> Unity will also receive a $1 billion investment from [[Sequoia Capital]] and [[Silver Lake (investment firm)|Silver Lake]] once the deal is closed.<ref>{{cite web|url=https://www.bizjournals.com/sanjose/news/2022/07/13/unity-software-plans-44b-acquisition.html|title=Unity Software plans $4.4B acquisition, with Sequoia, Silver Lake pledging to invest $1B|website=Silicon Valley Business Journal|date=July 13, 2022|author=Cromwell Schubarth |access-date=July 14, 2022}}</ref>
In August 2022, [[AppLovin]] made an unsolicited offer to buy Unity in exchange for $17.54 billion in an all-stock deal. The proposed merger would result in the former Unity CEO [[John Riccitiello]] becoming the CEO of the combined entity.<ref>{{cite web|url=https://www.wsj.com/articles/applovin-proposes-combination-with-unity-software-11660052115|title=AppLovin Proposes $17.5 Billion Deal to Buy Unity Software|website=[[The Wall Street Journal]] |date=August 9, 2022 |first=Connor |last=Hart |url-access=limited}}</ref> AppLovin's bid excludes ironSource, that Unity agreed to buy in July.<ref>{{cite web |url=https://www.axios.com/2022/08/09/applovin-unity-video-game-consolidation |title=AppLovin bids $17.5 billion to acquire game engine company Unity |website=[[Axios (website)|Axios]] |date=August 9, 2022 |first=Kia |last=Kokalitcheva}}</ref> Later that month, Unity's board rejected the offer and committed to complete its acquisition of ironSource.<ref>{{cite news |url=https://www.reuters.com/technology/unity-software-rejects-applovins-1754-bln-takeover-offer-2022-08-15/ |title=Unity rejects AppLovin's takeover bid, to stick with ironSource buyout |date=August 15, 2022 |work=[[Reuters]] |first1=Nivedita |last1=Balu |first2=Krystal |last2=Hu |first3=Eva |last3=Mathews}}</ref> The ironSource merger was completed in November 2022.<ref>{{Cite web |first=Bryant |last=Francis |date=2022-11-07 |title=Unity's Marc Whitten explains what comes after the IronSource merger. |url=https://www.gamedeveloper.com/business/what-s-next-for-unity-after-the-ironsource-merger- |access-date=2023-01-06 |website=Game Developer |language=en}}</ref>▼
In January 2023, 284 employees were [[2023–2024 video game industry layoffs|laid off]].<ref>{{Cite news |date=2023-01-18 |title=Unity lays off almost 300 staff |url=https://www.eurogamer.net/unity-lays-off-almost-300-staff |access-date=2024-03-02 |work=Eurogamer.net |language=en}}</ref> In May, Unity announced it would layoff 600 jobs, about 8% of its global workforce.<ref>{{Cite news |last=Needleman |first=Sarah E. |title=WSJ News Exclusive {{!}} Unity Conducts Its Third and Largest Round of Layoffs in a Year |url=https://www.wsj.com/articles/unity-conducts-its-third-and-largest-round-of-layoffs-in-a-year-48fdafe1 |access-date=2023-05-03 |website=WSJ |language=en-US}}</ref> In September 2023, Unity announced changes to its pricing model, introducing new Unity Runtime Fees, which charges developers based on installs past a certain threshold, depending on their Unity plan.<ref>{{Cite web |title=Unity plan pricing and packaging updates |url=https://blog.unity.com/news/plan-pricing-and-packaging-updates |access-date=2023-09-14 |website=Unity Blog |publisher=Unity Technologies |language=en}}</ref> These changes were met with negative reactions from the developer community, with many expressing dissatisfaction and concerns regarding the increased financial burden as a result of the new pricing structure, including possible damages from inaccurate installation count estimates or malicious actors, as well as fee thresholds applying retroactively.<ref>{{Cite news |last=Batchelor |first=James |date=2023-09-13 |title=Unity clarifies new fee plans amid developer backlash |language=en |work=GamesIndustry.biz |url=https://www.gamesindustry.biz/unity-clarifies-new-fee-plans-amid-developer-backlash |access-date=2023-09-14}}</ref><ref>{{Cite news |last=Wales |first=Matt |date=2023-09-12 |title=Unity reveals plans to charge per game install, drawing criticism from development community |language=en |work=Eurogamer.net |url=https://www.eurogamer.net/unity-reveals-plans-to-charge-per-game-install-drawing-criticism-from-development-community |access-date=2023-09-14}}</ref><ref>{{Cite news |last=Orland |first=Kyle |date=2023-09-13 |title=Unity's new "per-install" pricing enrages the game development community |language=en-us |url=https://arstechnica.com/gaming/2023/09/game-developers-unite-against-unitys-new-per-install-pricing-structure/ |access-date=2023-09-14}}</ref> Offices across the United States were temporarily shut down and authorities were contacted due to targeted death threats.<ref>{{cite web|url=https://www.polygon.com/23873727/unity-credible-death-threat-offices-closed-pricing-change|title=Unity closes offices due to 'credible death threat'|last=Carpenter|first=Nicole|date=September 14, 2023|website=[[Polygon (website)|Polygon]]|access-date=September 14, 2023|archive-url=https://web.archive.org/web/20230914181013/https://www.polygon.com/23873727/unity-credible-death-threat-offices-closed-pricing-change|archive-date=September 14, 2023|url-status=live}}</ref> Unity released revised terms in response to the negative feedback on September 22, 2023. These changes include having no fees for Unity Personal, which can be used for projects funded up to $200,000 instead of $100,000, fees would only apply to games developed with Unity 2024 and onward without any retroactive fees, and that the fee would be based on self-reporting, the lesser of 2.5% of monthly revenue or a calculated amount based on monthly engagements.<ref>{{cite web | url = https://www.ign.com/articles/unity-to-roll-back-some-key-aspects-of-runtime-fee-policy | title = Unity to Roll Back Some Key Aspects of Runtime Fee Policy | first = Alex | last = Steadman | date = September 22, 2023 | accessdate = September 22, 2023 | work = [[IGN]] }}</ref> Despite the partial walkback, according to [[Wired (magazine)|
On October 9, 2023, Unity announced that Riccitiello would be leaving the company amid controversy, appointing [[Jim Whitehurst|James M. Whitehurst]] as interim CEO and president.<ref>{{Cite web |last=Hollister |first=Sean |date=2023-10-09 |title=John Riccitiello is out at Unity, effective immediately |url=https://www.theverge.com/2023/10/9/23910441/unity-ceo-president-john-riccitiello-out-retire |access-date=2023-10-09 |website=The Verge |language=en}}</ref><ref>{{Cite web |last=Takahashi |first=Dean |date=2023-10-09 |title=John Riccitiello steps down as CEO of Unity after pricing battle |url=https://venturebeat.com/games/john-riccitiello-steps-down-as-ceo-of-unity-after-pricing-battle/ |access-date=2023-10-09 |website=VentureBeat |language=en-US}}</ref> Another round of layoffs was announced in January 2024. Unity cut 1,800 jobs, or 25% of its workforce, as part of a "company reset".<ref>{{cite web |last=Roth |first=Emma |date=January 8, 2024 |title=Unity is laying off 25 percent of its staff |url=https://www.theverge.com/2024/1/8/24030695/unity-layoff-staff-25-percent |accessdate=January 8, 2024 |work=[[The Verge]]}}</ref> In May 2024 the company announced that Matthew Bromberg had been appointed to the role of permanent CEO, with Jim Whitehurst taking the position of Executive Chair of the board and Roelof Botha resuming his duties as Lead Independent Director of the board.<ref>{{Cite web |title=Former Zynga COO Matthew Bromberg is the new CEO of Unity |url=https://www.gamedeveloper.com/business/former-zynga-coo-matthew-bromberg-is-the-new-ceo-of-unity |access-date=2024-05-07 |website=www.gamedeveloper.com |language=en}}</ref> In the year to May 2024, the stock price for Unity declined over 60%, with the decline attributed to business decisions over the period including the runtime fee policy.<ref>{{cite web |title=Is Unity Software Stock a Buy Now? |url=https://www.aol.com/unity-software-stock-buy-now-120000065.html?guccounter=1 |website=www.aol.com |date=3 July 2024}}</ref> From its peak valuation of 57 billion dollars in November 2021, it had declined to 6 billion dollars by September 2024, with further revenue declines expected by market analysts.<ref>{{cite web |last1=Sun |first1=Leo |title=Is Unity Software Stock a Buy Now? |url=https://www.fool.com/investing/2024/07/03/is-unity-software-stock-a-buy-now/ |website=The Motley Fool |language=en |date=3 July 2024}}</ref>
▲In August 2022, [[AppLovin]] made an unsolicited offer to buy Unity in exchange for $17.54 billion in an all-stock deal. The proposed merger would result in the former Unity CEO John Riccitiello becoming the CEO of the combined entity.<ref>{{cite web|url=https://www.wsj.com/articles/applovin-proposes-combination-with-unity-software-11660052115|title=AppLovin Proposes $17.5 Billion Deal to Buy Unity Software|website=[[The Wall Street Journal]] |date=August 9, 2022 |first=Connor |last=Hart |url-access=limited}}</ref> AppLovin's bid excludes ironSource, that Unity agreed to buy in July.<ref>{{cite web |url=https://www.axios.com/2022/08/09/applovin-unity-video-game-consolidation |title=AppLovin bids $17.5 billion to acquire game engine company Unity |website=[[Axios (website)|Axios]] |date=August 9, 2022 |first=Kia |last=Kokalitcheva}}</ref> Later that month, Unity's board rejected the offer and committed to complete its acquisition of ironSource.<ref>{{cite news |url=https://www.reuters.com/technology/unity-software-rejects-applovins-1754-bln-takeover-offer-2022-08-15/ |title=Unity rejects AppLovin's takeover bid, to stick with ironSource buyout |date=August 15, 2022 |work=[[Reuters]] |first1=Nivedita |last1=Balu |first2=Krystal |last2=Hu |first3=Eva |last3=Mathews}}</ref> The ironSource merger was completed in November 2022.<ref>{{Cite web |first=Bryant |last=Francis |date=2022-11-07 |title=Unity's Marc Whitten explains what comes after the IronSource merger. |url=https://www.gamedeveloper.com/business/what-s-next-for-unity-after-the-ironsource-merger- |access-date=2023-01-06 |website=Game Developer |language=en}}</ref>
▲In September 2023, Unity announced changes to its pricing model, introducing new Unity Runtime Fees, which charges developers based on installs past a certain threshold, depending on their Unity plan.<ref>{{Cite web |title=Unity plan pricing and packaging updates |url=https://blog.unity.com/news/plan-pricing-and-packaging-updates |access-date=2023-09-14 |website=Unity Blog |publisher=Unity Technologies |language=en}}</ref> These changes were met with negative reactions from the developer community, with many expressing dissatisfaction and concerns regarding the increased financial burden as a result of the new pricing structure, including possible damages from inaccurate installation count estimates or malicious actors, as well as fee thresholds applying retroactively.<ref>{{Cite news |last=Batchelor |first=James |date=2023-09-13 |title=Unity clarifies new fee plans amid developer backlash |language=en |work=GamesIndustry.biz |url=https://www.gamesindustry.biz/unity-clarifies-new-fee-plans-amid-developer-backlash |access-date=2023-09-14}}</ref><ref>{{Cite news |last=Wales |first=Matt |date=2023-09-12 |title=Unity reveals plans to charge per game install, drawing criticism from development community |language=en |work=Eurogamer.net |url=https://www.eurogamer.net/unity-reveals-plans-to-charge-per-game-install-drawing-criticism-from-development-community |access-date=2023-09-14}}</ref><ref>{{Cite news |last=Orland |first=Kyle |date=2023-09-13 |title=Unity's new "per-install" pricing enrages the game development community |language=en-us |url=https://arstechnica.com/gaming/2023/09/game-developers-unite-against-unitys-new-per-install-pricing-structure/ |access-date=2023-09-14}}</ref> Offices across the United States were temporarily shut down and authorities were contacted due to targeted death threats.<ref>{{cite web|url=https://www.polygon.com/23873727/unity-credible-death-threat-offices-closed-pricing-change|title=Unity closes offices due to 'credible death threat'|last=Carpenter|first=Nicole|date=September 14, 2023|website=[[Polygon (website)|Polygon]]|access-date=September 14, 2023|archive-url=https://web.archive.org/web/20230914181013/https://www.polygon.com/23873727/unity-credible-death-threat-offices-closed-pricing-change|archive-date=September 14, 2023|url-status=live}}</ref> Unity released revised terms in response to the negative feedback on September 22, 2023. These changes include having no fees for Unity Personal, which can be used for projects funded up to $200,000 instead of $100,000, fees would only apply to games developed with Unity 2024 and onward without any retroactive fees, and that the fee would be based on self-reporting, the lesser of 2.5% of monthly revenue or a calculated amount based on monthly engagements.<ref>{{cite web | url = https://www.ign.com/articles/unity-to-roll-back-some-key-aspects-of-runtime-fee-policy | title = Unity to Roll Back Some Key Aspects of Runtime Fee Policy | first = Alex | last = Steadman | date = September 22, 2023 | accessdate = September 22, 2023 | work = [[IGN]] }}</ref> Despite the partial walkback, according to [[Wired (magazine)|WIRED]], the company's reputation could be irreparably damaged,<ref>{{Cite magazine |last=Farokhmanesh |first=Megan |title=Unity May Never Win Back the Developers It Lost in Its Fee Debacle |language=en-US |magazine=Wired |url=https://www.wired.com/story/unity-walks-back-policies-lost-trust/ |access-date=2023-09-25 |issn=1059-1028}}</ref> with some developers having stated they would not return to using the company's services or products over lack of trust going forward.<ref>{{cite news |last1=Batchelor |first1=James |date=18 September 2023 |title=Devs on Unity Runtime Fee: "The trust is gone forever" |language=en |work=GamesIndustry.biz |url=https://www.gamesindustry.biz/devs-on-unity-runtime-fee-the-trust-is-gone-forever |access-date=20 September 2023}}</ref>
== Corporate affairs ==
Unity Technologies is a [[public company]] based in San Francisco, California; its IPO was in September 2020.<ref>{{cite news |title=Game development platform Unity Software sets terms for $950 million IPO |author=Renaissance Capital |url=https://www.nasdaq.com/articles/game-development-platform-unity-software-sets-terms-for-%24950-million-ipo-2020-09-09 |date=9 September 2020 |access-date=18 September 2020 }}</ref> {{As of|2018}}, the company employed more than 2,000 people in offices across North America, Europe and Asia.<ref name="Bonfiglio">{{cite news |title=DeepMind partners with gaming company for AI research |last1=Bonfiglio |first1=Nahila |url=https://www.dailydot.com/debug/unity-deempind-ai/ |work=The Daily Dot |date=1 October 2018 |access-date=17 October 2018 |archive-url=https://web.archive.org/web/20181002122834/https://www.dailydot.com/debug/unity-deempind-ai/ |archive-date=2 October 2018 |url-status=live }}</ref><ref name="Kelliher" /> Until October 2023, it was headed by [[John Riccitiello]], who replaced co-founder David Helgason as [[chief executive officer]] (CEO) in 2014.<ref name="McWhertor-Riccitiello" /> [[Danny Lange]] previously served as vice-president of artificial intelligence and machine learning from late 2016 to 2023,
Unity's business is split into Operate Solutions (consisting of Unity Ads, Unity In-App Purchases, and other tools, which was newly established in 2015), Create Solutions (consisting of Unity Engine subscriptions and other professional services) and Strategic Partnerships. In 2019, of its reported revenue Operate Solutions accounted for 54%, Create Solutions for 31% and the remaining income sources for 15%.<ref name="GamesIndustry.biz August2020" />
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Unity announced it had reached net-zero carbon emissions in 2020, and simultaneously signed onto the [[Science Based Targets initiative|Science Based Targets Initiative]].<ref>{{Cite web |first=Bryant |last=Francis |date=2021-10-12 |title=Unity says it's committing to net-zero carbon emissions |url=https://www.gamedeveloper.com/business/unity-says-it-s-committing-to-net-zero-carbon-emissions-to-help-fight-climate-change |access-date=2022-12-15 |website=Game Developer |language=en}}</ref>
In January 2021, Unity hired former [[Liverpool F.C.]] CEO [[Peter Moore (businessman)|Peter Moore]] as SVP and GM of Sports and Live Entertainment.<ref>{{Cite web |last=Hunt |first=Simon |date=2022-08-26 |title=Ex-Liverpool chief eyes end of live TV football with new 3D technology |url=https://www.standard.co.uk/business/exliverpool-chief-eyes-end-of-live-tv-football-3d-technology-metaverse-b1021267.html |access-date=2022-12-16 |website=Evening Standard |language=en}}</ref>
== Unity engine ==
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