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Line 1: {{short description\|How individuals react to fear-inducing messages}} The '''extended parallel process model''' ('''EPPM''') is a fear appeal theory developed by communications scholar [[Kim Witte]] that illustrates how individuals react to fear-inducing messages.<ref>{{cite journal \| vauthors = Witte K \| title = Putting the fear back into fear appeals: The extended parallel process model. \| journal = Communication Monographs \| date = December 1992 \| volume = 59 \| issue = 4 \| pages = 329–349 \| doi = 10.1080/03637759209376276 }}</ref> Witte subsequently published an initial test of the model in [[Communication Monographs]].<ref>{{cite journal \| vauthors = Witte K \| title = Fear control and danger control: A test of the extended parallel process model (EPPM). \| journal = Communication Monographs \| date = June 1994 \| volume = 61 \| issue = 2 \| pages = 113–134 \| doi = 10.1080/03637759409376328 }}</ref>

Extended parallel process model: Difference between revisions