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{{Strategy/Wikimedia movement/2017/header|1=Kakšne informacije bi moral vsakdo vedeti, da bi lahko kot rečeno razpravljali o [[
Ta stran predlaga kakovosten pregled nad tem, kar vemo o prihodnosti in glede našega sedanjega gibanja. Za dodatne informacije o dani temi sledite modrim povezavam.
<span lang="en" dir="ltr" class="mw-content-ltr">See also the [[Strategy/Wikimedia movement/2017/Process/Briefing/Meta|subpage]] for meta information about the briefing itself.</span></small>
}}
{{
__TOC__
<div style="max-width: 90em; margin: auto;">
== Uvod ==
<span id="Goals:_Why_are_we_here_today?"></span>
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017|Cilji]]: Zakaj se gre? ===
[[File:FallPando02.jpg|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px]]
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Naši cilji (OSNUTEK):
<div lang="en" dir="ltr" class="mw-content-ltr">
:* Identify as a movement a cohesive direction that aligns and inspires us all over the next 15 years.
</div>
* Delati na zaupanju, dobronamernosti ter objektivnosti znotraj našega gibanja. Sodelovati v legitimnem, transparentnem in odprtem procesu, ki temelji na skupni moči in ne na hierarhiji.
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Process|Process]]: What are we doing today? ===
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
This discussion is one of many that will happen across different groups and channels.
You will have several opportunities to share your thoughts and discuss the future of the movement with others.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
We will first discuss general ideas, then converge on themes and their implications.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
After Wikimania, we will discuss the roles and resources needed to implement what we have agreed on.
</div>
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=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Social movements|What is a movement?]] ===
</div>
<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 500px; padding: 1em;">
{| cellpadding="20" style="clear: both" width="500px"
|-
| style="background: #EEE;" |<div lang="en" dir="ltr" class="mw-content-ltr">
'''Movements are purposeful & powerful ecosystems''' </div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Mobilized groups, noticing inequity, organizing & taking action to seek change
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Some good examples include:
* Social - the environmental / climate preservation movement
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* Empowerment - self-help, do-it-yourself, and microfinance movements
* Fizzles (more like specific protests): Occupy Wall Street
</div>
{{multiple image|total_width=500|align=center|image1=Civil rights demonstration in front of a segregated theater Tallahassee, Florida (6847006931).jpg|image2=Endangered arctic - starving polar bear.jpg|image3=Community-based savings bank in Cambodia.jpg|image4=Occupy Wall Street Anonymous Crowd 2011 Shankbone.JPG|width1=103|width2=147|width3=126|width4=124}}
|}
</div>
<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 500px; padding-{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}: 3em;">
<span lang="en" dir="ltr" class="mw-content-ltr">We're starting a movement-wide discussion. But what exactly is a movement? What are some examples of well-known movements of different types (political, social, local/global, empowerment-based)?
</div>
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<div style="float: right; max-width: 700px; padding: 1em;">
{| class="wikitable"
| style="background: #EEE;" |
'''Transformative Movements'''
v. incremental change
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
# Lead with bold vision
# Embody core shared values through practice
# Deepen community connections
# Embrace strategic navigation
</div>
| style="background: #EEE;" | <div lang="en" dir="ltr" class="mw-content-ltr">
'''Collective Impact Framework'''
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
# A common agenda
# Shared measurement systems
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# Continuous communication
# Backbone support organizations
</div>
| style="background: #EEE;" | <div lang="en" dir="ltr" class="mw-content-ltr">
'''Social Movement Theory'''
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
# Collective behavior (of individuals, orgs, groups & resources)
# Relative deprivation & change-seeking
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# Political opportunity
# Social Impact
</div>
|}</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Here are 3 different approaches for evaluating movements. They are each grounded in research and experience but with different lenses.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The 1<sup>st</sup> is from the Movement Strategy Center (Oakland, CA, USA) and has a very local, community-oriented approach; it is interested in inspiring participants to push for big transformative approaches (as opposed to smaller, more incremental activities) in order to disrupt and potentially eliminate systematic exploitation.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The 2<sup>nd</sup> is a very current approach among established organizations for looking at - and harnessing - the value of their separate (and potentially isolated) activities in order to coordinate efforts and have a much larger collective social impact.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The 3<sup>rd</sup> is a somewhat more academic approach for evaluating common aspects of social movements, with the notable political angle called out. All 3 of these “models” of movement evaluation can help us see important elements of our own “free knowledge” movement and help inspire ways to potentially optimize it.
</div>
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== <span lang="en" dir="ltr" class="mw-content-ltr">What we know about the future: 2030 and beyond</span> ==
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/The world in 2030|The world in 2030: A whole lot of humans]] ===
</div>
<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 500px; padding-{{dir|{{CURRENTCONTENTLANGUAGE}}|left|right}}: 1em;">
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</div>
<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 400px; padding-{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}: 200px;">
<div lang="en" dir="ltr" class="mw-content-ltr">
The most significant demographic trend of the 21st century will be rapid population growth in Africa.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
For example, Lagos (Nigeria) is expected to grow to 24 million by 2030, which is the population of present-day Shanghai, the largest city in the world.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The median age of people in the world will decrease to 33.1, with a quarter of the world's youth expected to live in Africa.
</div></div>
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[[File:The World in 2030 - Presentation for movement strategy discussions.pdf|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px|page=9]]
<div lang="en" dir="ltr" class="mw-content-ltr">
In other countries, the population will grow more slowly or shrink, and will become older.
</div>
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Many countries will have disproportionately large populations of senior citizens.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
For example, the proportion of Chinese citizens over 60 will increase from 16.1% to 25.2% in 2030.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Society in 2030|Society in 2030: Humans on the same planet]] ===
</div>
[[File:Earth Eastern Hemisphere.jpg|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
The 8.5 billion humans who will inhabit Earth in 2030 still have to live on the same planet.
As a movement, we can't ignore our environment and larger ecosystem. We have to be conscious of the other challenges that we face as a global population, and how they impact our movement.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
This isn't to say that the Wikimedia movement should try to solve global warming or social injustice; that is not our primary focus.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
There is however an urgency in our quest to share free knowledge; complacency is a privilege that most of the human population can't afford.
</div>
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{| cellpadding="20" style="clear: both"
|-
| colspan="3" style="background: #EEE;" |<div lang="en" dir="ltr" class="mw-content-ltr">
'''The solutions are connected.''' </div>
<div lang="en" dir="ltr" class="mw-content-ltr">
According to the Movement Strategy Center, many movements seek to solve problems that are interconnected, with solutions that are connected as well:
</div>
|-
| style="background: #EEE; text-align: right;" |<span lang="en" dir="ltr" class="mw-content-ltr">''Transition from systems based on:''</span>
| style="background: #EEE; text-align: center;" |<span lang="en" dir="ltr" class="mw-content-ltr">''to…''</span>
| style="background: #EEE;" |<span lang="en" dir="ltr" class="mw-content-ltr">''Systems based on:''</span>
|-
| style="background: #EEE; text-align: right;" |<span lang="en" dir="ltr" class="mw-content-ltr">Extraction</span>
| style="background: #EEE; text-align: center;" |{{pa|next}}
| style="background: #EEE;" |<span lang="en" dir="ltr" class="mw-content-ltr">Regeneration</span>
|-
| style="background: #EEE; text-align: right;" |<span lang="en" dir="ltr" class="mw-content-ltr">Control</span>
| style="background: #EEE; text-align: center;" |{{pa|next}}
| style="background: #EEE;" |<span lang="en" dir="ltr" class="mw-content-ltr">Democracy</span>
|-
| style="background: #EEE; text-align: right;" |<span lang="en" dir="ltr" class="mw-content-ltr">Exclusion</span>
| style="background: #EEE; text-align: center;" |{{pa|next}}
| style="background: #EEE;" |<span lang="en" dir="ltr" class="mw-content-ltr">Inclusion</span>
|-
| style="background: #EEE; text-align: right;" |<span lang="en" dir="ltr" class="mw-content-ltr">Accumulation</span>
| style="background: #EEE; text-align: center;" |{{pa|next}}
| style="background: #EEE;" |<span lang="en" dir="ltr" class="mw-content-ltr">Cooperation</span>
|}
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Experts in social movements recognize common symptoms of systems that serve to accumulate wealth and power in the hands of a few.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The Wikimedia movement exemplifies many of the solutions proposed to solve those problems. Sharing knowledge for free inherently shifts power from elites to the people. The way we currently create and disseminate free knowledge through wikis is radically inclusive and cooperative.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The wisdom, generosity, and kindness demonstrated across our communities can also be seen in other social movements that seek to improve our collective future.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Education in 2030|Education in 2030]] ===
</div>
[[File:The World in 2030 - Presentation for movement strategy discussions.pdf|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px|page=28]]
<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 700px; min-width:300px; padding: 1em;">
<span lang="en" dir="ltr" class="mw-content-ltr">5% more young people are enrolled in primary school than were enrolled in 2000 (89% and 84%, respectively).</span><ref name="worldbank" group="e" />
<span lang="en" dir="ltr" class="mw-content-ltr">50% of out-of-school children of primary school age live in conflict-affected areas.</span><ref name="un" group="e" />
<span lang="en" dir="ltr" class="mw-content-ltr">85% of the global population is literate, up from 82% in 2000.</span><ref name="worldbank" group="e" />
{{reflist|group=e|refs=
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Technology in 2030|Technology in 2030]] ===
</div>
[[File:The World in 2030 - Presentation for movement strategy discussions.pdf|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px|page=30]]
<div lang="en" dir="ltr" class="mw-content-ltr">
15 years is an eternity in the world of technology; the always-connected, touch smartphone now ubiquitous in established markets didn't exist 15 years ago.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Predicting technology 15 years ahead is difficult, but some trends are likely to continue.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
One such trend is the growth of internet penetration across the world, and in particular in emerging centers of high population.
</div>
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[[File:Wikimedia monthly pageviews (desktop+mobile), 2013-2016 - From Wikimedia Readership metrics until January 1, 2017.png|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Another strong trend is the continued rise of mobile access, devices, and practices. In 2015, mobile traffic surpassed traffic to the desktop Wikipedia site for the first time. Mobile significantly changes access for emerging countries. Many users are getting information online, then consuming and sharing offline.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Messaging platforms grow rapidly, evolving from simple conversations to expressive communication
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Smartphone usage increasingly means sharing stories as they happen.
</div>
{{clear}}
<div lang="en" dir="ltr" class="mw-content-ltr">
== Our movement and ecosystem: Who are we today? ==
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Our movement today|Our movement today: Fluid boundaries]] ===
</div>
[[File:Strategy Graphic.pdf|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
What do we mean by "movement" in the context of Wikimedia and its vision? There are many different perspectives on what the movement is.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
We're a large and diverse group of people doing a lot of different things, playing a lot of different roles, at different levels of involvement.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Our movement is also part of a larger ecosystem of movements, organizations, and individuals. Some of them have interests similar to ours, and others work against our efforts.
</div>
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=== Individual contributors today ===
</div>
[[File:WikiAPA @ MoMA.jpg|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Almost 75,000 individual editors currently make more than 5 edits in a month. Of those, almost 13,000 make over 100 edits in a month.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The work of contributing to Wikipedia and its sister sites is complex, so contributors tend to specialize in the roles that they fill. These roles range from content-focused (actual writing of content), support (templates, building tools/bots), administrative, social work (e.g. mediating disputes) and quality control (vandal fighting & new page patrol).
</div>
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Newcomers tend to enter via content-creation roles and move to social and technical roles as they gain experience.
</div>
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Individual contributors also include developers, designers, and others who create and improve the tools and software platform that runs Wikimedia sites.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Organized groups today|Organized groups today]] ===
</div>
[[File:WikimediaConference2014 26.JPG|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Organized groups and affiliates provide a structure for groups of individuals to organize activities that advance the movement.
As of March 2017, there are 40 chapters focused on specific geographies, 75 user groups, and 1 thematic organization.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
There is a wide variety across affiliates in terms of models, levels of activity, and finances. Some have paid staff and others are entirely run by volunteers. Some can provide support to individual contributors and others focus on events and outreach.
</div>
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There is no single model of what an affiliate should become; it depends on their capacities and external circumstances.
</div>
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----
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/The Wikimedia Foundation today|The Wikimedia Foundation today]] ===
</div>
[[File:2016 WMF Annual Plan- Program expenses by dept revised.jpg|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
The Wikimedia Foundation is currently the largest organization in the movement.
It was created in 2003 and has around 290 staff and contractors based around the world and in San Francisco.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
One of the Foundation's main activities today is to provide direct support to websites and improve the technical platform supporting Wikimedia sites.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
The Foundation also runs programs and grants to support individuals, communities, and affiliates across the movement.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
This movement strategy process will notably influence what the Foundation focuses on in the next 15 years.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== Movement growth and tensions ===
</div>
[[File:Berlin Graffiti as possible Wikimedia Conference motto.JPG|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Over the last 15 years, our movement has grown and become more complex. Along the way, there have been disagreements, mild and strong. There have been decisions involving power, money, and breaches of trust that have hurt relationships across the movement.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Many of us in the movement have felt wronged. Some have made mistakes that we might feel we can't ignore. Instead, we would ask that we acknowledge our shared history and learn from what we could have done better.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
We can take a moment to reflect on the past, air any grievances, and heal before we can make plans for a future that we build together.
</div>
{{clear}}
<div lang="en" dir="ltr" class="mw-content-ltr">
== What do we do today in the movement? ==
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Movement activities|Activities across the movement today]] ===
</div>
{{multiple image|align={{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|perrow=2|total_width=500|image1=ArtAndFeminismNYC-Generations.jpg|image2=Lead images on the Wikipedia Android app.png|image3=Notifications alert pannel French Wikipedia.png|image4=Soirée WikiCheese le 24 octobre 2015 - 73.jpg|width1=364|width2=136|width3=158|width4=342}}
<span lang="en" dir="ltr" class="mw-content-ltr">''We create content, we consume content, we support content creators and consumers''</span>
{{clear}}
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Movement finances|Finances today]] ===
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
''This section is currently Foundation-centric. Please help improve it to reflect finances across the whole movement, or propose improvements on the talk page.''
</div>
[[File:September 2016 Monthly Metrics Meeting.pdf|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px|page=15]]
<div lang="en" dir="ltr" class="mw-content-ltr">
More than 5 million readers around the world donated $77 million USD in the Wikimedia Foundation’s 2015–2016 fiscal year. Donations were about $15 USD on average.
</div>
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While the Foundation raises funds all year long internationally, the bulk of the revenue (almost 50%) comes in during the December English campaign.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Wikimedia's email fundraising program continues to grow significantly, doubling email revenue for the second year running. Readers opt-in for future email communications when they make a donation, and a year later the fundraising team sends a few reminders to donate.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
== Why are we part of this movement? ==
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Rationale: Show the diversity of motivations and also the common values shared across the movement. Understand what the members of these groups get out of being part of the movement.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Motivations of contributors|Motivations of contributors]] ===
</div>
Points to convey: See [[Research:Codex/Motivations of contributors]] and related links, [[Research:Necromancy]], [[mailarchive:wiki-research-l/2016-February/005029.html|''Studies on motivations of volunteer Wikipedians?'']], [[Research:Newsletter/2013/November#What drives people to contribute to Wikipedia.3F Experiment suggests reciprocity and social image motivations|Research:Newsletter/2013/November#What drives people to contribute to Wikipedia? Experiment suggests reciprocity and social image motivations]]
Format:
Contact: Guillaume
<div lang="en" dir="ltr" class="mw-content-ltr">
* People are motivated by both personal and social factors. Group identity and perceived value of contribution to the group is critical beating social loafing.
* Fun, Learning and Social-seeking reasons seem to dominate high contribution editors. Ideological alignment seems to be less predictive of high contribution rates
* Feelings of self-efficacy and positive feedback are critical to sustained contribution
* The motivation of new editors is strongly negatively affected by negative feedback and the rate of negative feedback for good-faith newcomers has been rising.
</div>
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<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Motivations of readers|Motivations of readers and content consumers]] ===
</div>
[[File:Why We Read Wikipedia - English WP survey response distribution.pdf|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px|page=22]]
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English Wikipedia is read in a wide variety of use cases that differ in their motivation triggers, the depth of information needs, and readers' prior familiarity with the topic.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
[For more details about the study and results, please refer to https://arxiv.org/pdf/1702.05379.pdf. For a more detailed summary of results, please refer to section 4.3.]
</div>
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[[File:Why_We_Read_Wikipedia.pdf|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px|page=32]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Some interesting user behavior observations based on the Wikipedia reader study: Users who intend to use Wikipedia for work or school (19.5% of the participants, {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}} table) are more frequently observed for specific topics of articles, namely war & history, mathematics, technology, biology & chemistry, and literature & arts.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
For the first two of these topics, users are more than twice as often motivated by work or school motivations when compared to the average Wikipedia user. While these topics cover a wide range of different areas, all of them are more related to academic or professional activities than for leisure.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Additionally, this type of motivation is more often reported by users accessing Wikipedia’s desktop version. This could be expected since many work/school activities are performed in office settings.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Furthermore, we can see that this motivation occurs more often for users who are referred by external search engines multiple times in a session, and by users who stay longer on an individual page, which can be seen as a potential indicator for intensive studying.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
By contrast, users who describe their motivation as bored/random (right table), are more likely to use internal navigation within Wikipedia and to spend only little time on the individual articles.
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
Also, they tend to switch topics between the individual articles more often (as indicated by the subgroup with a high average topic distance).
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
These are telltales for less focused browsing behavior. Bored users also view more articles on Wikipedia both within the survey session and overall during the study period.
</div>
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Finally, this motivation can also be observed more frequently for articles that cover specific topics, such as sports, 21st century, and TV, movies, & novels.
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Clearly, these topics are more leisure-oriented and are in stark contrast to the previously discussed topics favored by users who use Wikipedia for work or school.
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=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Motivations of donors|Motivations of donors]] ===
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Points to convey: See [[mailarchive:wikimedia-l/2016-August/085080.html|''[Wikimedia-l] Fundraising Update - Japan - Focus Group and Survey Findings'']], [[Foundation:File:Wikimedia Survey 2014 English Fundraiser.pdf|File:Wikimedia Survey 2014 English Fundraiser.pdf]] , [[Foundation:File:Report.WikimediaJapan.f.071916.pdf|File:Report.WikimediaJapan.f.071916.pdf]]
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{{clear}}
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== A living movement: How we're evolving ==
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Rationale: Build understanding of the dynamics of the main groups within the movement
<div lang="en" dir="ltr" class="mw-content-ltr">
=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Trends in contribution|Trends in contribution]] ===
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[[File:Blank F9F9F9.svg|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px]]
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Microcontributions, offline events
[[
Diversity improves quality: it is important that some editors are highly experienced while others are more green. It's important that few editors contribute a lot to an article while most others contribute only a little.
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To newcomers, the rules are complex and often non-intuitive. This causes difficulty and often leads to frustration for good-faith newcomers. It also results in power disparities where experienced editors are more empowered by their "process literacy" to "win" disputes.
Rationale:
Format: A few charts (if applicable) and a few sentences summarizing what we know (and possibly what we don't know)
Contact: Guillaume, Aaron
{{clear}}
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All large Wikipedias appear to demonstrate a pattern of exponential rise starting in 2004 and slowing in 2007. While most wikis' active editor counts held relatively constant since 2006, the English Wikipedia has experienced a substantial and sustained decline.
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At the root of this decline in English Wikipedia's active editors appears to be a sudden decline in the retention of good-faith newcomers due to the negative environment caused by counter-vandalism tools that "view newcomers through a lens of suspiciousness".
</div>
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=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Trends in content|Trends in content]] ===
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[[File:Blank F9F9F9.svg|frameless|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|500px]]
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Points to convey: Number of languages, levels of activity and growth rates. Comparison of the amount of content in languages. Map of geotagged articles.
Diversity of content. Place and dynamics of sister projects. Content gaps.
https://arxiv.org/abs/1501.06307
http://epjdatascience.springeropen.com/articles/10.1140/epjds/s13688-016-0066-4
Rationale:
Format:
Contact: Asaf, Leila, Katy/Chris S.
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''Narrative''
[https://stats.wikimedia.org/wikimedia/animations/growth/AnimationProjectsGrowthWp.html <span lang="en" dir="ltr" class="mw-content-ltr">Interactive version</span>]
{{clear}}
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[[File:Wikidata-20150622-map-items-2880x1440.png|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
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There are significant knowledge gaps in Wikipedia today. If Arabic is the only language you know or you prefer to read in, a language with 467M native speakers, you can only learn about [https://iccl.inf.tu-dresden.de/w/images/7/7b/Wikidata-20150622-map-items-arwiki-2880x1440.png 87K geographical locations in the world] using Wikipedia.
</div>
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If you speak all the languages for which we have a Wikipedia project, you can only learn about [[:File:Wikidata-20150622-map-items-arwiki-2880x1440.png|2M geographical locations]] using Wikipedia. While this example is focused on geo-taggable articles, it clearly shows the gaps of knowledge in one specific area.
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Significant gaps exist in many Wikipedia languages across many fields and the future editors will need to close these gaps for access to sum of all knowledge to become a reality.
</div>
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=== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Trends in readership|Trends in readership and content consumption]] ===
</div>
[[File:2014 Readership Update, WMF Metrics Meeting, December.pdf|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Wikimedia sites provide knowledge to hundreds of millions of readers, and we don't track them.
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A third of them come from Google, a third from internal links, and a third from other places (social media and other search engines).
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Many readers consume Wikimedia content through indirect reuse, like syndication and knowledge panels. This audience is estimated to be in order of magnitude of one billion but it very difficult to measure.
</div>
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== [[Special:MyLanguage/Strategy/Wikimedia movement/2017/Topics/Metrics|How we measure our success]] ==
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<div style="float: {{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}; max-width: 500px; padding: 1em;">
''Placeholder for Suzie's updated metrics from the 2010-2015 strategic plan:''
<div lang="en" dir="ltr" class="mw-content-ltr">
* ''Number of people served''
* ''Number of Wikipedia articles''
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* ''Number of women and Global South editors''
</div>
</div>
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Looking back, we seem to have made some progress on the main priorities that emerged from the 2010-2015 strategic plan.
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However the metrics that we’ve been using to measure our success don’t always reflect the progress that we're seeing.
</div>
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[[File:Focus Graphic Recordings, wmcon14 berlin-006.jpg|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Are we really measuring what we want to measure?
What would be better ways to measure the progress of the movement as a whole, not just that of Wikimedia organizations?
</div>
{{clear}}
<div lang="en" dir="ltr" class="mw-content-ltr">
== The future of our movement in 2030 ==
</div>
[[File:Focus Graphic Recordings, wmcon14 berlin-001.jpg|border|{{dir|{{CURRENTCONTENTLANGUAGE}}|right|left}}|frameless|500x500px]]
<div lang="en" dir="ltr" class="mw-content-ltr">
Questions & prompts: What is the future we want to build together as a movement in the next 15 years?
</div>
<div lang="en" dir="ltr" class="mw-content-ltr">
* Who do we want to be?
* What do we want to do?
</div>
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