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{{About|the Australian television station}}
[[Image:7_perth_logo.gif|right|Channel Seven Logo]]
{{More citations needed|date=July 2015}}
[[Image:Television licence area - Perth.png|thumb|135px|TVW-7 broadcasts in the Perth television licence area]]
{{Use dmy dates|date=June 2015}}
{{Use Australian English|date=June 2015}}
{{Infobox television station
| callsign = TVW
| city =
| logo = Seven Network logo.svg{{!}}120px
| branding = Seven
| digital = 6 ([[very high frequency|VHF]])
| virtual = 7
| translators =
| affiliations = [[Seven Network|Seven]] ([[Owned-and-operated station|O&O]])
| founded =
| airdate = {{start date and age|1959|10|16|df=yes}}
| image = Seven West Media Newspaper House front entrance.jpg
| ___location = [[Perth]], Western Australia
| country = [[Australia]]
| language = English
| callsign_meaning = {{nowrap| '''T'''ele'''V'''ision '''W'''estern Australia}}
| former_callsigns =
| former_channel_numbers = 7 ([[very high frequency|VHF]]) (analog) (1959–2013)
| owner = [[Seven West Media]]
| licensee = Channel Seven Perth Pty Ltd
| former_affiliations = Independent (1959–1977)
| erp = 50 kW (digital)
| haat = 280 m (digital)<ref>{{cite web|url=http://www.itu.int/SRTM3/ |title=Calculation of Effective antenna heights using the SRTM3 database |publisher=Itu.int |date=2003-04-14 |access-date=2015-07-16}}</ref>
| class =
| facility_id =
| licensing_authority = [[Australian Communications and Media Authority]]
| coordinates = {{Coord|32|0|30|S|116|5|3|E|type:landmark_scale:2000}}
| website = {{URL|https://7plus.com.au/}}
}}
'''TVW''' is a television station broadcasting in [[Perth]], Western Australia, wholly owned by [[Seven West Media]]. It was the first television station in Western Australia, commencing broadcasting on 16 October 1959. It broadcasts a modulated [[64-QAM]] signal of five [[Digital Video Broadcasting|DVB]] channels ([[Seven Network]], [[7two]], [[7mate]], [[7flix]] and [[Racing.com]]).<ref>{{cite web |url=https://7plus.com.au/ |title=Home |website=7plus.com.au}}</ref> The primary channel was available as a [[PAL]]-B modulated simulcast on VHF channel 7 at 182.25&nbsp;MHz before being discontinued in the first half of 2013; it had been the station's primary signal since its inception. The TVW callsign stands for TV (Television) Western Australia.
 
==History==
'''TVW-7''' is a television station broadcasting in [[Perth, Western Australia|Perth, Australia]], wholly owned by the [[Seven Network]]. It was the first television station in [[Western Australia]], commencing service on [[October 16]], [[1959]]. It broadcasts analogue on [[VHF]] 7 and digital on [[VHF]] 6. The TVW callsign stands for '''T'''ele'''V'''ision '''W'''estern Australia.
 
On 13 October 1958, the first commercial television licence in [[Perth]] was granted by the [[Minister for Communications, Cyber Safety and the Arts|Minister for Posts and Telegraphs]] to TVW Limited, a subsidiary of [[West Australian Newspapers]] (WAN), publisher of Perth's daily newspaper, ''[[The West Australian]]''. Under the then founding general manager of the station [[James Cruthers]], TVW commenced broadcasting on 16 October 1959.<ref name="tvw opening">{{cite web|url=http://watvhistory.com/2009/03/tvw-opening/|title=TVW Opening|last=Ashton|first=Richard|date=2009-03-10|website=WA TV History|archive-url=https://web.archive.org/web/20090904013739/http://watvhistory.com/2009/03/tvw-opening/|archive-date=2009-09-04|url-status=live|access-date=2015-07-16|df=dmy-all}}</ref> The [[Governor of Western Australia]], [[Charles Gairdner|Sir Charles Gairdner]] opened the station at 7.30pm that night. Some of the first programs included ''[[Leave It to Beaver]]'', ''[[Sea Hunt]]'', ''[[Father Knows Best]]'', ''[[Gunsmoke]]'', ''[[Perry Mason (1957 TV series)|Perry Mason]]'', ''The Epilogue'' and a local show called ''Spotlight'' which featured [[Rolf Harris]].<ref name="tvw opening" />
It is a member of the Seven Network, whose principal shareholder is Perth-born [[Kerry Stokes]].
 
The signal was broadcast from the station's transmitter site at [[Bickley, Western Australia|Bickley]] in the [[Darling Ranges]].<ref name="tvw opening" />
==News/Public Affairs==
 
TVW-7 did not have a rival commercial television station until 1965 when [[STW|STW-9]] commenced broadcasting.<ref>{{Cite web|url=https://televisionau.com/2015/06/nine-perth-turns-50.html|title=Nine Perth turns 50|date=2015-06-12|website=Television.AU|language=en-AU|archive-url=https://web.archive.org/web/20151020183134/https://televisionau.com/2015/06/nine-perth-turns-50.html|archive-date=2015-10-20|url-status=live|access-date=2018-08-19|df=dmy-all}}</ref> However the presence of a rival did not have a large negative impact on TVW, at least in the early years. In fact a survey by its rival found that more people agreed with a statement that "TVW fulfilled their viewing needs, and it would be a matter of indifference to them if the new station were to cease transmissions".<ref>{{cite web|url=http://www.mcc.murdoch.edu.au/ReadingRoom/film/image/Fisher.html |access-date=17 February 2008 |title=Creative Arts & Communications &#124; Murdoch University }} {{dead link|date=August 2018|fix-attempted=yes}}</ref> The advantage TVW built up in its six years as sole commercial operator flowed through for many more years to come, some would even argue that it is still present today considering how well Seven performs in the market compared to Nine, which for nearly two decades until the mid-2000s, generally won comfortably nationally.
[[Seven News]] at 6pm is Perth's highest ratings nightly bulletin, the bulletin is fronted by [[Rick Ardon]] and [[Susannah Carr]]. [[2005]] saw Rick and Sue celebrate their 20th anniversary as a reading duo. Sport is presented by [[Basil Zempalis]] and weather by [[Jeff Newman]].
 
After [[STW-9]] entered the market, a "cartel" was formed between the two stations for the duty of buying from both Australian and overseas production sources. The two stations set up a separate company, TV Facilities (the two stations being 50%/50% partners).{{Citation needed|date=August 2018}} This allowed the stations to purchase programs cheaper than if they were two separate entities, which would bid on shows and subsequently raise prices. This partnership was disliked by Eastern States stations who could not increase their charges to the extent which they would have liked. Allocation of programs was decided by a coin toss, which would allow the winner to pick first and then alternate the picking of programs. However TVW would always be in a more dominant position as it had the rights to continuing shows from the previous six years as well as half of the new programs.
The nightly news if followed by locally produced publica affairs program [[Today Tonight]] hosted by [[Monika Kos]]. The program uses a mixture of reports from its sister programs on the East Coast and in [[Adelaide]] as well as reports from locally based reporters. Like Seven News the program consistenly beats its [[Sydney]] based rival [[A Current Affair]].
 
In 1971 TVW Enterprises purchased SAS-10 in [[Adelaide]], now [[SAS (TV station)|SAS-7]]. Eight years later, TVW finally took on an affiliation, aligning with the [[Seven Network|Seven]] stations in the East. In 1982 TVW and SAS were purchased by [[Bell Group]].<ref>[https://trove.nla.gov.au/newspaper/article/130830638 Bell Group, TVW agree to merge] ''[[Canberra Times]]'' 20 December 1982 page 19</ref><ref>{{Citation|last=McIlwraith|first=John|title=Holmes à Court, Michael Robert (1937–1990)|url=http://adb.anu.edu.au/biography/holmes-a-court-michael-robert-12647|work=Australian Dictionary of Biography|df=dmy-all|publisher=National Centre of Biography, Australian National University|access-date=2018-08-20}}</ref> This soon posed a problem for SAS, since [[Network Ten]] officials were unwilling to discuss network plans with Bell given that it owned a Ten affiliate and a Seven affiliate. To solve this problem, SAS swapped affiliations and frequencies with Adelaide's original Seven affiliate, [[ADS (TV station)|ADS]], in 1987.<ref>{{cite web |url=http://www.transdiffusion.org/emc/intertel/features/switching_signa.php |title=Switching Signals |author=James Barrington |work=Intertel |publisher=Transdiffusion Broadcasting System |date=31 March 2006 |access-date=2 December 2006 |archive-url=https://web.archive.org/web/20060622194159/http://www.transdiffusion.org/emc/intertel/features/switching_signa.php |archive-date=22 June 2006 |url-status=dead |df=dmy-all }}</ref>
Across the weekend the news is hosted by [[Yvette Mooney]] with sport by former [[West Coast Eagles]] player [[Chris Mainwaring]].
 
In 1988, Perth finally got full network service when [[NEW (TV station)|NEW]] signed on and aligned with Ten. In 1988, TVW was sold to [[Qintex]].<ref>[https://trove.nla.gov.au/newspaper/article/102077759 Audience limit to be negotiated Skase makes a national network 7] ''Canberra Times'' 7 April 1988 page 14</ref><ref>{{Cite web|url=http://watvhistory.com/2011/06/update-on-documenting-our-tv-heritage/|title=Update on documenting our TV heritage|date=2011-06-24|website=WA TV History|language=en-US|archive-url=https://web.archive.org/web/20141026215123/http://watvhistory.com/2011/06/update-on-documenting-our-tv-heritage/|archive-date=2014-10-26|url-status=live|access-date=2018-08-20|df=dmy-all}}</ref> Qintex collapsed a year later, leaving TVW in the hands of receivers.<ref>{{Cite news|url=https://www.wsws.org/en/articles/2001/08/skas-a13.html|title=Christopher Skase—a convenient scapegoat for Australian business|last=Head|first=Mike|author-link=Mike Head|date=2001-08-13|work=World Socialist Web site|access-date=2018-08-20|df=dmy-all}}</ref> In 1991 the network was floated on the stock exchange and, by 1995, [[Kerry Stokes]] was in charge of both TVW and the rest of the network.<ref>[https://trove.nla.gov.au/newspaper/article/127527902 Stokes may lift stake in Seven Network] ''Canberra Times'' 1 June 1995 page 2</ref> Since then, the station has continued to enjoy a dominant share of television ratings in the Perth market.
Other news programming is produced by the network, this includes the morning news program [[Sunrise]], [[Seven Morning News]] and [[Seven's 4.30 News]], late news updates are also provided from the [[Sydney]] newsroom.
 
TVW commenced digital television transmission in January 2001, broadcasting on VHF Channel 6 while maintaining analogue transmission on VHF Channel 7.
The current tagline for their news service, is 'Nobody Knows News Like Seven/The Pulse of Perth'.
 
The analogue signal for TVW was shut off at 09:00 on 16 April 2013.<ref>{{Cite news|url=http://www.abc.net.au/news/2013-04-16/analogue-tv-signal-switched-off-in-perth/4632900|title=Analogue tv signal switched off in Perth|date=2013-04-16|work=ABC News|access-date=2018-08-20|archive-url=https://web.archive.org/web/20130611124059/http://www.abc.net.au/news/2013-04-16/analogue-tv-signal-switched-off-in-perth/4632900|archive-date=2013-06-11|url-status=live|language=en-AU|df=dmy-all}}</ref>
 
During the digital switchover in Perth, the final image for TVW’s analogue signal was an advertisement break of a Toyota car ad before Sunrise.
 
Stokes bought a 15 percent stake in West Australian newspapers in 2006.<ref>{{Cite news|url=http://www.abc.net.au/news/2006-10-19/seven-share-raid-continues/1290116|title=Seven share raid continues|last=Moore|first=Ali|date=2006-10-19|work=ABC News|access-date=2018-08-20|archive-url=https://web.archive.org/web/20180820023008/http://www.abc.net.au/news/2006-10-19/seven-share-raid-continues/1290116|archive-date=2018-08-20|url-status=live|df=dmy-all}}</ref> In 2011, West Australian Newspapers bought the Seven Network to form [[Seven West Media]],<ref>{{Cite news|url=https://www.theaustralian.com.au/business/media/western-australian-newspapers-agrees-to-buy-seven-media-group/news-story/bbf571dba275714d3c5af19bc2700b02|title=West Australian Newspapers agrees to buy Seven Media Group|last=Lower|first=Gavin|date=2011-02-21|work=The Australian|access-date=2018-08-20|publisher=News Corp|df=dmy-all}}</ref> thus fully reuniting TVW with its founding owner. In February 2015, TVW moved from their original broadcasting facility in Gay Street, [[Dianella, Western Australia|Dianella]] to a new HD broadcast centre in [[Osborne Park, Western Australia|Osborne Park]] located within West Australian Newspapers.
 
==Programming==
Seven Perth for the most part follows the programming of the [[Seven Network]].
 
Locally produced programs, which can also be seen in regional WAWestern Australia on [[Golden West Network|GWNGWN7]] include:
* ''Go Racing'': News/discussion about the racing scene in both Perth and the Eastern States
* ''Have a Go TV'': Features segments on travel, finance and investment, sport and recreation, health and wellbeing. Hosted by Tod Johnston.
* ''Home In WA'': Lifestyle, building and renovation
* ''Fishing Western Australia'': Explores fishing in WA.
* ''Our WA'': A long-running series of specials which highlight a specific aspect of WA life
* ''Flashpoint'': Demanding change, and discussing issues that matter to West Australians. Hosted by Tim McMillan and featuring Peter Rowsthorn.<ref>{{Cite web|url=https://7plus.com.au/flashpoint|title = Flashpoint - Watch & Stream Online}}</ref>
 
Locally produced programs, which can also be seen around Australia through the Seven Network and affiliates include:
* [[Home In WA]] (Lifestyle, building and renovation)
* ''[[The Force: Behind the Line]]'': Observational documentary about the [[Western Australia Police]]
* [[Go Racing]] (News/discussion about the racing scene in both Perth and the Eastern States)
* [[Today Tonight]] (Public Affairs)
 
===Filmed at Dianella===
==Mascot==
 
'''Studio 1'''
Seven Perth has long been the home of [[Fat Cat and Friends|Fat Cat]], the name standing for Francis Aloysius Thomas Cat. Fat Cat is "put to bed" every night at 7.30pm signalling the end of programs suitable for children. Fat Cat has been the only WA television mascot to survive. Long time rival [[STW-9]] used a large elephant as its mascot and [[NEW-10]] used [[Kenny Kidna]] from the [[Kangaroo Creek Gang]] as its mascot.
 
'''Until February 2015 (when broadcast moved to new Osborne Park HD facility)'''
Fat Cat is also used for Telethon, Fat Cat [[dolls]] and [[cds]] are sold to raise money for sick children.
* ''[[Seven News]]''
* ''[[Today Tonight]]'' (Perth Edition)
* ''Seven 4.30 News'' (Perth Edition)
 
'''Past broadcasts from Dianella studios'''
* ''[[Channel Seven Perth Telethon]]'' (until 2003)
* ''[[The Early Bird Show]]''
* ''[[A*mazing]]'' – Previously filmed at [[BTQ|BTQ-7]] from 1994–1996.
* ''Time Masters'' – Previously filmed at [[BTQ|BTQ-7]] from 1996.
* ''Fat Cat's Funtime Show''
* ''Good Morning Perth''
* ''Jenny Seaton Live''
* ''Scratch and Win Telespin''
* ''The Adventures of Bush Patrol''
* ''[[Family Feud]]''
* ''In Perth Tonight''
* ''Rothman's World of Football''
* ''The Underground Video Show''
* ''The Late Late Breakfast Show''
* ''Reach for the Stars''
* ''Turpie Tonight''
* ''$50,000 Letter Box''
* ''Spellbound''
* ''Brooksey's Footy Show/The Footy Club/Basil's Footy Show''
* ''[[It's Academic (Australian game show)|It's Academic]]''
* ''Perth at 5''
* ''FMTV''
* ''What A Week''
* ''Today''
* ''Channel 7 News/Seven National News/Seven Nightly News/Seven News'': 1959–2010
* ''State Affair'': 1984–1989
* ''[[Today Tonight]]'': 1995–2010
* ''Susannah Carr's Land Down Under/World Around Us'': 1985–1999
* ''Sports Centre Seven'': 1980s
 
==News and current affairs==
 
===''Seven News''===
''Seven News Perth'' is directed by Ray Kuka and presented by [[Rick Ardon]] and [[Susannah Carr]] on weeknights and [[Angela Tsun]] and Tim McMillan on weekends from Seven and West Australian Newspaper studios located at [[Osborne Park, Western Australia|Osborne Park]]. Sport is presented by Ryan Daniels on weeknights and [[Adrian Barich]] on weekends. Weather is presented by Samantha Jolly on weeknights and Charlotte Goodlet on weekends. ''Seven News Perth'' is also simulcast on Seven Regional WA formerly [[GWN Television|GWN7]] network to regional and remote areas on [[Western Australia]] and [[Curtin FM]] in the Perth metropolitan area, but as of 2016, the simulcast on radio had a broadcasting break.
 
Long standing ''Seven News Perth'' presenter Jeff Newman announced his retirement from television on 1 July 2009, and retired from his role on Monday 10 August 2009. He was replaced by former ''Nine News Perth'' weather presenter Natalia Cooper, who began her new role during September 2009. Cooper resigned from Seven Perth at the end of 2012 with ex-Nine weather presenter Angela Tsun taking over as her replacement for the 4:30pm news and 6pm weather forecasts.
 
In 2015, Rick Ardon and Susannah Carr celebrated a thirty-year anniversary as a news reading duo. They are one of the longest serving dual news presenter teams in the world and the dual-presenter format used by ''Seven News Perth'' has been highly successful. In contrast to previous struggles seen in Sydney and Melbourne in the late 1990s, ''Seven News Perth'' has led in the ratings for decades, well ahead of 10 News First Perth and Nine News Perth by as many as 100,000 viewers.
 
In February 2020, the Seven Network announced that Tim McMillan would join Angela Tsun to present on weekends.<ref>{{Cite web|url=https://tvblackbox.com.au/page/2020/2/19/exclusive-tim-mcmillan-to-prersent-7-news-in-perth|title=EXCLUSIVE {{!}} Tim McMillan to present 7NEWS in Perth|website=Australian Television News - TV Blackbox|language=en-AU|access-date=2020-02-19|archive-date=8 April 2020|archive-url=https://web.archive.org/web/20200408001900/https://tvblackbox.com.au/page/2020/2/19/exclusive-tim-mcmillan-to-prersent-7-news-in-perth|url-status=dead}}</ref>
 
In February 2022, Basil Zempilas left his nightly sport duties due to other commitments and being the Lord Mayor of [[Perth]], he was replaced by Ryan Daniels but remained a fill-in.
 
News updates for Perth are presented by Angela Tsun, Susannah Carr or Rick Ardon throughout the afternoon and by Susannah Carr or Rick Ardon in the early evening. Yvette Mooney was the weekend news presenter until she was diagnosed with breast cancer in 2007 and subsequently left the network in June 2008. Before the move to the Osborne Park Studios in February 2015, Blake Johnson and Samantha Jolly alternated fortnightly presenting for both Weekend bulletins. Fill-in presenters include Tina Altieri, Elle Georgiou, Amelia Broun, Samantha Jolly (News) and Anna Hay (Sport).
 
===Presenters===
{| class="wikitable plainrowheaders" style=text-align:center;"
|+Current presenters
! rowspan="2" scope"col" |Role
! colspan="7" scope"col" |Bulletins
|-
! scope="col" |Monday
! scope="col" |Tuesday
! scope="col" |Wednesday
! scope="col" |Thursday
! scope="col" |Friday
! scope="col" |Saturday
! scope="col" |Sunday
|-
! scope"col" |News
| colspan="5" |[[Rick Ardon]] <small>(1985–present)</small><br />[[Susannah Carr]] <small>(1985–present)</small>
| colspan="2" |[[Angela Tsun]] <small>(2015–present)</small><br />Tim McMillan <small>(2020–present)</small>
|-
! scope"col" |Sport
| colspan="5" |Ryan Daniels <small>(2022–present)</small>
| colspan="2" |[[Adrian Barich]] <small>(2007–present)</small>
|-
! scope"col" |Weather
| colspan="5" |Samantha Jolly <small>(2015–present)</small>
|}
 
====Former presenters====
* Yvette Mooney (weekends) &ndash; died in 2022<ref>{{cite web|url=https://7news.com.au/sunrise/entertainment/perth-newsreader-yvette-mooney-dies-aged-58-after-losing-cancer-battle-c-7142156|title=Perth newsreader Yvette Mooney dies aged 58 after losing cancer battle|publisher=[[Sunrise (Australian TV program)|Sunrise]]|work=[[Seven News]]|first=Hamish|last=Goodall|date=13 June 2022|accessdate=16 June 2022}}</ref>
 
===''Today Tonight''===
Between 1995 and 2019, the nightly news was followed by a locally produced edition of current affairs program ''[[Today Tonight]]'' hosted by [[Monika Kos]]. The program used a mixture of reports from its sister program in [[Adelaide]] as well as reports from locally based reporters. Like ''Seven News Perth'', the program was very successful ratings wise, consistently beating its rival ''[[A Current Affair (Australian TV series)|A Current Affair]]''.
 
On 29 November 2019, the show along with its Adelaide counterpart was axed.<ref name= axed2>{{cite web|url=https://tvtonight.com.au/2019/11/axed-today-tonight.html|title=Axed: Today Tonight|date=26 November 2019|access-date=26 November 2019|first=David|last=Knox|work=TV Tonight}}</ref> This followed the axings of the combined Sydney and Melbourne edition, as well as the Queensland edition, in 2014.<ref name="axed">{{cite news|url=http://www.theage.com.au/entertainment/tv-and-radio/seven-axes-today-tonight-on-east-coast-20140203-31vuh.html|title=Seven axes Today Tonight on east coast|date=3 February 2014|publisher=Fairfax Media|___location=Melbourne|last1=Lallo|first1=Michael|website=The Age|access-date=3 February 2014}}</ref>
 
==Mascot==
Seven Perth has long been the home of [[Fat Cat and Friends|Fat Cat]], the name standing for Francis Aloysius Thomas Cat. Fat Cat is "put to bed" every night at 7.30pm signalling the end of programs suitable for children. Fat Cat, is the last WA television mascot to survive. Longtime rival [[STW]]-9 used a large [[elephant]], Flapper, as its mascot and [[NEW (TV station)|NEW-10]] used ''Kenny [[Echidna|Kidna]]'' from the [[Kangaroo Creek Gang]] as its mascot in addition to [[GWN7|GWN]]’s Doopa [[Dog]] from at least 1972 until 2022.
 
Fat Cat is now mainly used for things to do with Telethon; Fat Cat [[doll]]s are sold through Friendlies Chemists & Bendigo Bank for $19.95 to raise money for Telethon.
 
Seven also has an anthropomorphic TV character "TV Man" (an analogue TV with arms and legs with a red 7 on the screen) as a popular mascot used in on air promos nationally.
 
==Telethon==
[[Image:7_telethon.JPG|right|150px{{Main|Channel Seven Logo]]Perth Telethon}}
 
TVW also produces an annual [[Telethon]] for the [[Princess Margaret Hospital for Children]], now relocated and named [[Perth Children's Hospital]], the [[Telethon Kids Institute]] and around forty other beneficiaries spread throughout the Western Australian community. Since 1968 it has raised over $500 million (as of 2023 total).<ref name="telethon 2017">{{cite web |last1=Butler |first1=Steve |title=Telethon 2022 soars to incredible new record of $71.4m |url=https://thewest.com.au/news/telethon/telethon-2022-childrens-fundraiser-soars-to-record-breaking-714-million-raised-over-special-weekend-c-8628801#:~:text=The%20final%20tally%20for%20Telethon,55th%20year%20on%20Sunday%20night |website=thewest.com.au |publisher=[[The West Australian]] |access-date=31 May 2023 |archive-url=https://web.archive.org/web/20221023123855/https://thewest.com.au/news/telethon/telethon-2022-childrens-fundraiser-soars-to-record-breaking-714-million-raised-over-special-weekend-c-8628801#:~:text=The%20final%20tally%20for%20Telethon,55th%20year%20on%20Sunday%20night |archive-date=2022-10-23 |language=en |date=23 October 2022 |url-status=live |df=dmy-all}}</ref>{{better source needed|reason=Is there a 3rd party report to support these claims?|date=August 2018}} Although the fundraising takes place 365 days a year through the community, it culminates in a 26-hour live broadcast from [[RAC Arena]] in the heart of [[Perth]] city over a weekend, usually in October. Seven network personalities fly to Perth for the weekend to help raise money, as do a lot of Aussie artists. Many international stars have also been part of Telethon over the years, including [[Michael Jackson]], [[Stevie Wonder]], [[Celine Dion]] and [[Harry Connick Jr]]. The show is simulcasted around the state of Western Australia. This telethon is regarded as the highest fundraising Telethon (per capita) in the world ($13.94 per head of population in WA). In 2017 Channel 7 celebrated its milestone 50th Perth Telethon, raising $36.4m ($10m more than the previous year's record amount)<ref name="telethon 2017" /> and distributed this to over forty beneficiaries throughout Western Australia. It is broadcast on TVW7 across Perth metro area and across Western Australia.<ref name="telethon 2017" />
Telethon began in [[1968]] and is a charitable oranisation which seeks to raise funds for the [[Princess Margaret Hospital for Children]], aiding research into children's diseases. Many fundrasing events run throughout the entire year culminating in a live 24 hour broadcast on a weekend in [[November]]. The program is broadcast across the state by Seven and its regional affiliate GWN. [[2004]] saw the program leave its [[Tuart Hill]] studios for the first time, with the entire broadcasting coming out of the [[Perth Convention and Exhibition Centre]].
{{Clear}}
 
==Christmas Pageant==
Stars from [[Seven Network]] shows such as [[Home and Away]], [[Blue Heelers]] and [[All Saints]] make the journey west for the weekend to entertain the audience, visit sick children and read donations on air.
The station organises an annual [[Santa Claus parade|Christmas parade]] through the streets of the [[Perth central business district]], traditionally on the first Saturday of December. It is claimed to be the largest Christmas parade in the southern hemisphere. More than 600 floats and 60,000 participants have taken part in the procession in the history of the parade, which commenced in 1972. Each year several thousand people line the route to watch the parade. It was cancelled twice, in 2015 due to inclement weather and in 2020 due to the COVID-19 Pandemic.<ref>{{Cite news|url=https://thewest.com.au/entertainment/festivals/christmas-pageant-set-to-light-up-the-city-ng-b88672638z|title=Christmas Pageant set to light up the city|last=Clayton|first=Cly|date=2017-11-27|work=The West Australian|access-date=2018-08-19|archive-url=https://web.archive.org/web/20180819083923/http://thewest.com.au/entertainment/festivals/christmas-pageant-set-to-light-up-the-city-ng-b88672638z|archive-date=2018-08-19|url-status=live|publisher=Seven West Media|language=en-GB|df=dmy-all}}</ref>
 
==Broadcasting details==
Musical guests are also a big part of the weekend. Over the years many acts inlcuding [[Michael Jackson]], [[Harry Connick Jnr]], [[Whitney Houston]], [[Stevie Wonder]], [[Tina Turner]], [[Julian Lennon]], [[Sammy Davis Jnr]] and [[Celine Dion]] have performed.
[[File:Television transmitter locations - Perth.svg|thumb|350px|Locations of transmitters broadcasting TVW-7]]
Digital transport frequency: VHF-6 @ 177.5&nbsp;MHz (Bandwidth: 7&nbsp;MHz [[64-QAM]])
 
{| class="wikitable"
==External links==
|+Digital channels
* [http://www.7perth.com.au/ Official Seven Perth Website]
|- style="background:#efefef;"
* [http://telethon.7perth.com.au/ Telethon Website]
! LCN
* [http://www.homeinwa.com.au/ Home in WA Website]
! Service
! Image quality
! Compression quality
! Alt image quality
! Alt compression quality
|-
| align=center | 7
| align=center | 7
| 1440x[[1080i]] 16:9 [[HD Lite]]
| [[H.262]] video @ 10770&nbsp;kbit/s<br />[[Dolby Digital]] audio @ 384&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
| 720x[[576i]] [[Anamorphic widescreen|16:9 SD]]
| [[H.262]] video @ 6500&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
|-
| align=center | 72
| align=center | 7two
| 720x[[576i]] [[Anamorphic widescreen|16:9 SD]]
| [[H.262]] video @ 6500&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
|-
| align=center | 73
| align=center | 7mate
| 1440x[[1080i]] 16:9 [[HD Lite]]
| [[H.262]] video @ 10770&nbsp;kbit/s<br />[[Dolby Digital]] audio @ 384&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
| 720x[[576i]] [[Anamorphic widescreen|16:9 SD]]
| [[H.262]] video @ 6500&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
 
|-
| align=center | 76
| align=center | 7flix
| rowspan=2| 720x[[576i]] [[Anamorphic widescreen|16:9 SD]]
| rowspan=2| [[H.262]] video @ 6500&nbsp;kbit/s<br />[[MPEG-1 Audio Layer II]] @ 256&nbsp;kbit/s
|}
 
Note: HD quality switches between 7 and 7mate due to sporting events. Only one channel broadcasts HD at any one time.
 
==See also==
* [[Seven Network]]
* [[STW]]
* [[NEW (TV station)]]
*[[Television broadcasting in Australia]]
 
==Sources==
* [http://wwwmcc.murdoch.edu.au/ReadingRoom/film/image/Hiltula.html Perth Commercial Television After 1965 by Tom O'Regan & Ulla Hiltula]
* [http://wwwmcc.murdoch.edu.au/ReadingRoom/film/image/Fisher.html The Introduction of Television into Western Australia by Eric Fisher]
 
==References==
{{Reflist}}
 
==External links==
* [https://7plus.com.au/ Official website]
* [http://telethon7.com/ Telethon website]
* [http://www.homeinwa.com.au/ Home in WA website]
* [http://www.watvhistory.com History of West Australian television]
 
{{Seven West Media}}
{{Western Australia TV}}
 
{{DEFAULTSORT:Tvw}}
[[Category:Australian television stations]]
[[Category:MediaTelevision stations in Perth, Western Australia]]
[[Category:Seven Network]]
[[Category:Television channels and stations established in 1959]]
[[Category:1959 establishments in Australia]]