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{{Short description|New Zealand retail group}}
{{Otheruses2|Warehouse}}
{{redirect|Red Shed|the former Adelaide theatre |Bakehouse Theatre}}
 
{{Use New Zealand English|date=February 2024}}
{{Infobox_Company |
{{Use dmy dates|date=January 2023}}
company_name = The Warehouse |
{{Infobox company
company_logo = [[Image:Thewarehouselogo.gif]] |
| name = The Warehouse Group
company_type = [[Public company|Public]] ({{nzx|WHS}}) |
| logo = The Warehouse Group logo.svg
company_slogan = Where Everyone Gets A Bargain|
| former_name = The Warehouse Limited
foundation = [[North Shore, New Zealand]], 1982|
| type = Public Company
___location = [[North Shore, New Zealand]]|
| traded_as = {{nzx|WHS}}
key_people = [[Stephen Tindall]], Founder<br />[[Ian Morrice]], CEO|
| num_locations = 249 (2022)
industry = [[Retailer|Retail (Department & Discount)]]|
| key_people = '''CEO''': John Journee
num_employees = 14,800|
| industry = Retail
products = The Warehouse<br />Warehouse Stationery|
| revenue = {{increase}} NZ$3,071,357,000 (2018–19)<ref name="AnnualReport2019">{{Cite web|title=The Warehouse Group :: 2019 Annual Report|url=https://www.thewarehousegroup.co.nz/investor-centre/2019-annual-report|website=www.thewarehousegroup.co.nz|access-date=2020-05-20}}</ref>
revenue = $2.224 billion [[New Zealand dollar|NZD]] ([[image:green up.png]]$500m [[Fiscal year|FY]] 2005)|
| operating_income = {{increase}} NZ$102,943,000 (2018–19)<ref name="AnnualReport2019" />
homepage = [http://www.thewarehouse.co.nz/ www.thewarehouse.co.nz]
| net_income = {{increase}} NZ$94,064,000 (2016–17)<ref name="AnnualReport2019" />
| assets = NZ$1,113,852,000 (2017)<ref name="AnnualReport2017">{{cite web |url= http://www.thewarehousegroup.co.nz/investor-centre/company-reports?date=2017 |title= The Warehouse 2017 Annual Report |date= 18 October 2017 |access-date= 8 February 2018}}</ref>
| equity = NZ$486,389,000 (2017)<ref name="AnnualReport2017" />
| owner = {{Unbulleted list|[[Stephen Tindall|Sir Stephen Robert Tindall]] (27.01%)|The Tindall Foundation (21.31%)|[[James Pascoe Group|James Pascoe Limited]] (19.80%)|[[Foodstuffs (company)|Foodstuffs Nominees Limited]] (2.99%)}}<ref name="Major Shareholders">{{cite web |url=https://www.business.govt.nz/companies/app/ui/pages/companies/611207/shareholdings |title=Shareholdings |work=New Zealand Companies Office |access-date=21 May 2020}}</ref>
| num_employees = 12,000<ref name="twg.co.nz">{{cite web |url=http://www.twg.co.nz/history |title=History – Celebrating decades of success |work=The Warehouse Group |access-date=14 June 2016}}</ref>
| divisions = {{bulleted list|'''Group Sourcing Support'''|Insight Traders|Schooltex|International Brands|CES|Big Bucket Deals|Third Party Sourcing|SRO & HK Sourcing|Bargin Sourcing}}<ref>{{cite web |url=http://twg.co.nz/userfiles/image/8d57c3f3-e2e0-4f3d-8b10-8b1f5a636f91-original.png |title=Archived copy |website=twg.co.nz |access-date=25 January 2022 |archive-url=https://web.archive.org/web/20150113045653/http://twg.co.nz/userfiles/image/8d57c3f3-e2e0-4f3d-8b10-8b1f5a636f91-original.png |archive-date=13 January 2015 |url-status=dead}}</ref><ref name="http://www.twg.co.nz/our-brands">{{cite web |url=http://twg.co.nz/our-brands/ |title=Our Companies – Our Brands |website=twg.co.nz |access-date=25 January 2022 |archive-url=https://web.archive.org/web/20140929033322/http://twg.co.nz/our-brands/ |archive-date=29 September 2014 |url-status=dead}}</ref>
| subsid = {{Collapsible list
|framestyle=border:none; padding:0;
|title=<small>Subsidiary List</small>
|1=The Warehouse
|2=Warehouse Stationery
|3=Noel Leeming
|4=1-day
}}
| homepage = {{Official URL}}
'''The Warehouse''', ({{nzx|WHS}}) founded by [[Stephen Tindall]] in [[1982]], is the largest [[department store]] [[retailer]] operating in [[New Zealand]]. The Warehouse is largely a [[discount store]] similar to [[Walmart]] in the United States, however [[The Warehouse]] sells far more generic brand merchandise than other discount or department stores. The company also has stores in [[Australia]]. For the [[fiscal year]] ending October, [[2005]], The Warehouse reported [[net income]] of NZ $71.9 [[million]] on NZ $2.224 billion of [[sales]] revenue (3.6% [[profit margin]]).
| caption =
| foundation = [[North Shore, New Zealand]]<br />{{Start date and age|df=yes|1982}} (Store)<br />{{Start date and age|df=yes|1991}} (Group)
| ___location = [[Northcote, Auckland|Northcote]], Auckland
}}'''The Warehouse Group''' ('''TWG''')<ref name=" interest.co.nz">{{cite web|url=https://www.interest.co.nz/business/68841/warehouse-buying-diners-club-business-nz-part-ambitious-plans-run-financing-arm|title=The Warehouse is buying the Diners Club business in NZ as part of ambitious plans to run a financing arm|date=6 March 2014|website=Interest.co.nz|access-date=24 June 2019}}</ref> was established by [[Stephen Tindall]] in 1982 and is the largest retail group in operation in [[New Zealand]]. It is a [[corporate group|corporate conglomerate]] that consists of The Warehouse, Warehouse Stationery and Noel Leeming.
 
==History==
As of [[2005]], the company had 253 stores throughout New Zealand and Australia along with more than 6 [[Distribution (business)|distribution]] centres in total. On [[November 24]], [[2005]], The Warehouse announced that was selling its Australian operation for AUS$98 million ($99 million NZD).
[[File:TW old.png|thumb|"The Warehouse" logo used up to 2006. No stores in New Zealand use this version anymore. All stores in Australia used this logo until they were renamed in 2008.]]The first Warehouse Group store opened in Wairau Road [[North Shore, New Zealand|North Shore]], [[Auckland]] in 1982.<ref>{{Cite web|url=https://www.forbes.com/global/2001/0820/028.html#6275e4c82675|title=Kiwi category killer|last=Doebele|first=Justin|date=20 August 2001|website=Forbes|language=en|access-date=16 January 2020}}</ref><ref name=":3">{{Cite web|title=History|url=https://www.thewarehousegroup.co.nz/about-us/history|website=www.thewarehousegroup.co.nz|access-date=2020-05-20}}</ref> In 1994, Warehouse was added to the [[New Zealand Exchange]] under the symbol TWH.<ref>{{Cite book|url=https://books.google.com/books?id=-IkfBwAAQBAJ&pg=PA164|title=New Zealand Investment Yearbook: 40th Edition 2014–2015|last=Investment Research Group (IRG) Limited|date=12 March 2015|publisher=Investment Research Group Ltd|isbn=978-0-473-31751-5|pages=164–165|language=en}}</ref> In 1996, a distribution center opened on the North Island.<ref name=":3" /> In 2000, it was added to the [[NZSE]] 10 index. The group acquired [[Clint's Crazy Bargains]] and Silly Solly's in Australia that same year.<ref name=":1">{{Cite web|url=https://www.smh.com.au/business/warehouse-founder-to-blame-for-failure-20051126-gdmip1.html|title=Warehouse founder 'to blame' for failure|date=25 November 2005|website=[[The Sydney Morning Herald]] |language=en|access-date=16 January 2020}}</ref>
 
In 2003, the Warehouse Australia brand was launched. In 2005, a lab store was launched in the Hamilton suburb of [[The Base (shopping centre)|Te Rapa]]. That same year, the Warehouse brand was relaunched with new lower-case logo,<ref>{{cite news|url=http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10347405|title='' Commentators: The Warehouse logo looks un-exciting'' (NZ Herald)|date=26 September 2005|work=[[The New Zealand Herald]] |access-date=14 June 2016}}</ref> announced its plan to enter the liquor market and that it would end operations in Australia by Christmas.<ref>
Colloquial names for the company's stores include "Big Red Shed" and "WareWhare" (pronouced Wah-ree-fah-ree - [[Maori language|Maori]] translation of "Warehouse").
{{cite news|url=http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10354864|title=Yellow Sheds sale could fetch $90&nbsp;million|last=Chan|first=Karen|date=11 December 2005|access-date=27 April 2007|work=[[The New Zealand Herald]]}}
</ref> In 2005, Warehouse Australia was sold to Catalyst Investment Managers and [[Castle Harlan Australian Mezzanine Partners]] for A$92&nbsp; million (NZ$99m).<ref name=":1" />
 
In 2006, the Warehouse began selling alcoholic beverages in selected stores and launched a new set of stores branded The Warehouse Extra at [[Sylvia Park]], Auckland, which included full grocery as well as pharmacies, cafés, and bakeries.<ref name="BLAKISTON 2022">{{cite web |last1=Blakiston |first1=Nick |title=Why The Warehouse's $4 blocks of butter could mean more than just a bargain |url=https://thespinoff.co.nz/business/30-05-2022/why-the-warehouses-4-blocks-of-butter-could-mean-more-than-just-a-bargain |website=[[The Spinoff]] |language=en |date=30 May 2022}}</ref> At the time, the stores were considered an unproven experiment and many viewed them as an emulation of the American [[Wal-Mart]] model.<ref>{{cite web |last1=Bennett |first1=Adam |date=9 July 2023 |title=Warehouse Extra stores 'an unproven experiment' |url=https://www.nzherald.co.nz/business/warehouse-extra-stores-an-unproven-experiment/NAOHT6DKICEVXIEHNXOR7I7WBE/ |website=[[The New Zealand Herald]] |language=en-NZ}}</ref><ref name="BLAKISTON 2022" /><ref name="MCILRAITH 2022">{{cite web |last1=Mcilraith |first1=Brianna |date=24 April 2022 |title=Why The Warehouse failed at becoming New Zealand's own Walmart 16 years ago |url=https://www.stuff.co.nz/business/128363506/why-the-warehouse-failed-at-becoming-new-zealands-own-walmart-16-years-ago |website=[[Stuff (website)|Stuff]] |language=en}}</ref> However, due to supply chain issues, The Warehouse Extra stores were closed in 2009.<ref name="MCILRAITH 2022" /><ref>{{cite web |date=31 January 2009 |title=The Warehouse puts Extra on hold |url=https://www.stuff.co.nz/business/35276/The-Warehouse-puts-Extra-on-hold |website=[[Stuff (website)|Stuff]] |language=en}}</ref>
==History==
* [[1982]]: First store opens in Takapuna, Auckland.
* [[1990]]: First nationally distributed advertising "mailer'.
* [[1991]]: Sales exceed $100 million.
* [[1991]]: First Warehouse Stationery store is opened.
* [[1992]]: Launch of The Warehouse card.
* [[1995]]: The Warehouse added to the [[New Zealand Stock Exchange]], under the symbol TWH.
* [[1996]]: Opening of North Island Distribution centre.
* [[1998]]: Introduction of apparel as major department.
* [[2000]]: The Warehouse is added to the NZSE 10 index.
* [[2000]]: Sales exceed $1 billion.
* [[2001]]: The Warehouse Financial Services launched.
* [[2002]]: The Warehouse celebrates 20 years in operation.
* [[2003]]: The Warehouse Australia brand is launched, with a total of 126 stores.
* [[2004]]: The Warehouse signifies overall brand change and store format change
* [[2005]]: Lab store launched in the Hamilton suburb of Te Rapa.
* [[2005]]: Warehouse brand relaunched with new lower-case logo and TV ads softened.
* [[2005]]: The Warehouse signifies it's intention to enter the liquor market.
* [[2005]]: The Warehouse signifies it will exit its Australian operation by Christmas. [http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10354864 3]
* [[2005]]: The Warehouse Australia sold for A$92 million (NZ$99m).
* [[2006]]: The Warehouse begins selling [[alcoholic beverages]] in selected stores.
* [[2006]]: The Warehouse launches the first of its new format stores branded 'The Warehouse Extra' at Sylvia Park, Auckland. The offer includes full grocery as well as a pharmacy, bakery and Photo Processing.
 
In 2007, the company celebrated its 25th anniversary and marked the occasion by releasing 13,000 balloons, causing concerns from environmentalists.<ref name="NZ_Herald_10438845">
==Business==
{{cite news|url=http://www.nzherald.co.nz/section/1/story.cfm?c_id=1&objectid=10438845|title=Warehouse balloons raise wrath of wildlife supporters|last=Gregory|first=Angela|date=10 May 2007|access-date=2 June 2007|work=[[The New Zealand Herald]]}}
[[Image:Twh_firststore.jpg|thumb|right|The first Warehouse store in Auckland (November 1982).]]
</ref><ref name="NZ_Herald_10441480">
[[Image:Twh_today.jpg|thumb|right|A Warehouse store, pre-2006.]]
{{cite news|url=http://www.nzherald.co.nz/index.cfm?c_id=1&objectid=10441480&ref=rss|title=Warehouse balloons tint Great Barrier Island red|last=Gregory|first=Angela|date=24 May 2007|access-date=2 June 2007|work=[[The New Zealand Herald]]}}
The Warehouse operates discount retail department stores selling a broad range of non-grocery and grocery products. As of January 2005, The Warehouse employed 7,531 people in New Zealand. The Warehouse's corporate headquarters are located in [[North Shore, New Zealand]].
</ref> In 2009, the first smaller-concept store, The Warehouse Local, opened in [[Mosgiel]].<ref name="twhl">
{{cite news |access-date=24 July 2009 |date=24 July 2009 |title=Mosgiel Warehouse Gets Shopper Approval |url=http://www.odt.co.nz/your-town/mosgiel/66668/mosgiel-warehouse-gets-shopper-approval |work=[[Otago Daily Times]]}}
</ref> In 2010, the Warehouse opened a store in [[Gisborne, New Zealand]], the first large format store since the opening of The Warehouse Sylvia Park in 2006.<ref>{{cite web|url=http://www.gisborneherald.co.nz/article/?type=article&id=20253 |title=Gisborne's latest News, Sport, Family Notices, Photos, and Events |publisher=The Gisborne Herald |access-date=7 November 2012}}</ref> In 2012, The Warehouse ceased its instore pharmacy offer. Later that year, The Warehouse announced it was buying the electronics retailer The Noel Leeming Group for $65&nbsp; million.<ref name="nzherald.co.nz">{{cite news| url= http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10853046|work= [[The New Zealand Herald]]|title= Warehouse buys Noel Leeming chain for $65m| date=7 December 2012}}</ref><ref name="3news.co.nz">{{cite news| url= http://www.3news.co.nz/The-Warehouse-hopes-Noel-Leeming-purchase-a-bargain/tabid/421/articleID/279907/Default.aspx|work=3 News NZ |title=Warehouse hopes Noel Leeming a bargain| date=11 December 2012}}</ref>
 
In 2013, The Warehouse Group held a one-day online-only sale across all brands in the group called Click Madness. During that same year, the company purchased Torpedo7, No. 1 Fitness, Shotgun Supplements, Insight Traders, and Shop HQ, the latter of which included the online pet retailer, pet.co.nz, and the online baby product company, baby.co.nz.
Apart from retail locations, it operates 2 distribution centres located in [[Wiri, New Zealand]] and in [[Christchurch, New Zealand]].
 
In 2014, The Warehouse Group bought R&R Sport and SchoolTex.<ref>{{cite news|title=Warehouse buys SchoolTex from Postie Plus for $9 million|url=http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11186811|work=[[The New Zealand Herald]]}}</ref> That same year, the company launched The Warehouse Group Financial Services after the takeover of Diners Club NZ.<ref>{{cite news|title=The Warehouse is buying the Diners Club|url=http://www.interest.co.nz/business/68841/warehouse-buying-diners-club-business-nz-part-ambitious-plans-run-financing-arm%20|date=6 March 2014}}</ref> In 2014, the group purchased the New Zealand-based branches of Australian retail chain [[The Good Guys (Australian company)|The Good Guys]], turning their five New Zealand-based stores into their various retail brands.<ref>{{Cite news|date=29 June 2014|title=Warehouse to take over The Good Guys appliance store sites|language=en-NZ|work=[[The New Zealand Herald]] |url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11284582|access-date=2020-06-18|issn=1170-0777}}</ref> In July 2017, The Warehouse Group announced that it intended to sell the Financial Services division that it had acquired in 2014 to [[SBS Bank]] for a reported $18&nbsp;million by September.<ref>{{cite news|title=Money arm wiped $40.1m from Warehouse bottom line|url=http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11925190|work=[[The New Zealand Herald]]|date=22 September 2017}}</ref><ref>{{cite news|title=The Warehouse to offload financial services division for $18m|url=https://www.stuff.co.nz/business/industries/95034360|publisher=[[Stuff (website)|Stuff]]|date=24 July 2017}}</ref> In 2018, the group purchased the Appliance Shed brand to create the Noel Leeming Clearance Centre brand.<ref>{{Cite web|title=TWG-buys-Appliance-Shed|url=http://www.wares.co.nz/articles/2018/july/10/twg-buys-appliance-shed/|access-date=2020-06-18|website=Wares New Zealand|language=en}}</ref> In 2019, the company launched TheMarket, a new online marketplace selling local and international brands.<ref name=":4">{{Cite news|last=Shaw|first=Aimee|date=31 July 2019|title=The Warehouse Group launches online venture TheMarket, leaps into world of e-commerce|language=en-NZ|work=[[The New Zealand Herald]]|url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=12254287|access-date=13 August 2019|issn=1170-0777}}</ref>
In addition to its own operations, it also owns various brand names that are located within the stores. It has gardening facilities located in [[Auckland]], [[Hamilton, New Zealand|Hamilton]] and in [[Christchurch]]. Along with its gardening brand ''Just'', it also operates nearly 30 "in-company" brands.
 
In June 2020, The Warehouse Group announced that 1,080 jobs would be lost as a result of the economic effects of the [[COVID-19 pandemic in New Zealand]]. The company also announced that it would be closing down six stores including The Warehouse stores in [[Whangaparaoa]], [[Johnsonville, New Zealand|Johnsonville]], [[Dunedin]], the Warehouse Stationery in [[Te Awamutu]], and the Noel Leeming stores in [[Henderson, New Zealand|Henderson]] and [[Tokoroa]].<ref>{{cite news |last1=Anthony |first1=John |title='This is going to be a rough ride': More store closures likely as 1080 jobs hang in the balance, Warehouse Group CEO says |url=https://www.stuff.co.nz/business/industries/121752684/this-is-going-to-be-a-rough-ride-more-store-closures-likely-as-1080-jobs-hang-in-the-balance-warehouse-group-ceo-says |access-date=8 June 2020 |work=[[Stuff (website)|Stuff]] |date=8 June 2020 |archive-url=https://web.archive.org/web/20200608090908/https://www.stuff.co.nz/business/industries/121752684/this-is-going-to-be-a-rough-ride-more-store-closures-likely-as-1080-jobs-hang-in-the-balance-warehouse-group-ceo-says |archive-date=8 June 2020}}</ref><ref>{{cite news |last1=Dickinson |first1=Priscilla |last2=Reidy |first2=Madison |title=The Warehouse Group announces six store closures, up to 1080 jobs to be lost |url=https://www.newshub.co.nz/home/money/2020/06/the-warehouse-group-announces-six-store-closures-up-to-1080-jobs-to-be-lost.html |access-date=8 June 2020 |work=[[Newshub]] |date=8 June 2020|archive-url=https://web.archive.org/web/20200608093213/https://www.newshub.co.nz/home/money/2020/06/the-warehouse-group-announces-six-store-closures-up-to-1080-jobs-to-be-lost.html|archive-date=8 June 2020}}</ref>
The Warehouse is publicly traded on the New Zealand Stock Exchange under symbol TWH.
 
On 20 July 2020, the company's [[Chief operating officer|COO]] Pejman Okhovat announced that between 500 and 750 jobs may be lost due to a proposed restructuring of the company. [[First Union New Zealand|First Union]] general secretary Dennis Maga criticised the company for using COVID-19 as an excuse to lay off hundreds of workers and to reduce the incomes of thousands of employees.<ref>{{cite news |title=The Warehouse could cut up to 750 jobs, company says |url=https://www.rnz.co.nz/news/business/421564/the-warehouse-could-cut-up-to-750-jobs-company-says |access-date=20 July 2020 |work=[[Radio New Zealand]] |date=20 July 2020|archive-url=https://web.archive.org/web/20200720000256/https://www.rnz.co.nz/news/business/421564/the-warehouse-could-cut-up-to-750-jobs-company-says|archive-date=20 July 2020}}</ref><ref>{{cite news |last1=Foxcroft |first1=Debrin |last2=Edmunds |first2=Susan |title=950 jobs to go: Union says The Warehouse using Covid-19 excuse |url=https://www.stuff.co.nz/business/300060721/950-jobs-to-go-union-says-the-warehouse-using-covid19-excuse |access-date=20 July 2020 |work=[[Stuff (website)|Stuff]] |date=20 July 2020 |archive-url=https://web.archive.org/web/20200720000424/https://www.stuff.co.nz/business/300060721/950-jobs-to-go-union-says-the-warehouse-using-covid19-excuse |archive-date=20 July 2020}}</ref>
Stephen Tindall announced in September 2006 that he planned to buy out other shareholders and take the company private. [http://www.nzherald.co.nz/section/story.cfm?c_id=3&ObjectID=10401320]
 
On 21 December, The Warehouse Group announced that it was in a "confident enough position" to repay its NZ$67.8&nbsp; million COVID-19 wage subsidy to the Government.<ref>{{cite news |title=The Warehouse Group to repay $68 million wage subsidy |url=https://www.tvnz.co.nz/one-news/new-zealand/warehouse-group-repay-65-million-wage-subsidy |access-date=21 December 2020 |work=[[1News]] |date=22 December 2020 |archive-url=https://web.archive.org/web/20201221210612/https://www.tvnz.co.nz/one-news/new-zealand/warehouse-group-repay-65-million-wage-subsidy |archive-date=21 December 2020|url-status=live}}</ref>
===Competition===
The Warehouse's chief competitors in the national retail scene include [[Supercheap Auto]] (automotive products), [[Farmers (department store)|Farmers]] (upscale department stores), [[Kmart Australia|Kmart]] (discount department stores) and the [[Briscoes Group]] (sports and homeware store chains) Ironically, The Warehouse is now competing in the non-discount market.
 
From early 2021, all Warehouse stores across the country stopped selling physical media including DVDs, Blu-Rays, CDs, and Vinyl Records.<ref>{{cite web | url=https://www.stuff.co.nz/business/industries/125014094/the-warehouse-phases-out-bluray-and-dvds-from-stores-as-customer-demand-plummets | title=The Warehouse phases out Blu-ray and DVDS from stores as customer demand plummets | date=4 May 2021 }}</ref> In May 2021, The Warehouse Group announced that fireworks would no longer be sold at The Warehouse stores.<ref>{{cite web | url=https://www.stuff.co.nz/business/125226452/the-warehouse-stops-selling-fireworks | title=The Warehouse stops selling fireworks | date=23 May 2021 }}</ref> Jewellery counters also began to close in July 2021.{{Citation needed|date=February 2024}}
With the launch of 'The Warehouse Extra' at [[Sylvia Park]], The Warehouse expanded into the grocery business (see 'Hypermarkets' section below), though it is unclear whether this enterprise will eventually be extended to a substantial number of other stores.
 
Since 2023 The Warehouse has been trialling selling fresh fruit and vegetables.<ref>{{Cite web |title=The Warehouse trials selling fresh fruit and vegies |url=https://www.1news.co.nz/2023/02/15/the-warehouse-trials-selling-fresh-fruit-and-veges/ |access-date=2024-04-10 |website=[[1News]] |language=en}}</ref><ref>{{Cite web |title=The Warehouse expands fresh produce offering to 10 more stores |url=https://www.1news.co.nz/2024/04/10/the-warehouse-expands-fresh-produce-offering-to-10-more-stores/ |access-date=2024-04-10 |website=[[1News]] |language=en}}</ref>
 
In late 2023, [[Sanitarium Health and Wellbeing Company|Sanitarium]] stopped supplying The Warehouse with [[Weet-Bix]] due to alleged supply issues. The Warehouse asked the [[Commerce Commission]] to investigate, and Sanitarium revoked the move the following week.<ref>{{Cite web |title=Sanitarium backtracks on removing Weet-Bix from The Warehouse shelves |url=https://www.1news.co.nz/2023/10/03/sanitarium-backtracks-on-removing-weet-bix-from-the-warehouse-shelves/ |access-date=2024-02-04 |website=1 News |language=en}}</ref><ref>{{Cite web |last=Shaw |first=Aimee |date=28 September 2023 |title=Sanitarium drops Weet-Bix from The Warehouse, blaming supply issues |url=https://www.stuff.co.nz/business/133024778/sanitarium-drops-weetbix-from-the-warehouse-blaming-supply-issues |access-date=2024-02-04 |website=[[Stuff (company)|Stuff]]}}</ref> In March 2024 the Commission said that it was "not clear that Sanitarium breach[ed] ... the [[Commerce Act 1986|Commerce Act]]" and that it would not "prioritize the matter for further investigation". As a result, chief executive Grayston said he was "very disappointed".<ref>{{Cite web |title=Warehouse 'disappointed' at the rejection of Weet-Bix complaint |url=https://www.1news.co.nz/2024/03/20/warehouse-disappointed-at-rejection-of-weet-bix-complaint/ |access-date=2024-03-20 |website=[[1News]] |language=en}}</ref>
 
In February 2024, The Warehouse Group sold [[Torpedo7]] for $1 to Tahua Partners.<ref name=":2">{{Cite web |date=2024-02-22 |title=Warehouse Group sells Torpedo7 for $1 after paying $52m for it |url=https://www.nzherald.co.nz/business/the-warehouse-group-sells-torpedo7-to-former-breakers-and-supermarket-owners-for-one-dollar/HMFY4ELDBRBC7DJ7XWTC2E7CM4/ |access-date=2024-02-22 |website=[[The New Zealand Herald]] |language=en-NZ}}</ref>
 
==Business==
The Warehouse operates discount retail department stores selling a broad range of non-grocery and grocery products. As of January 2015, The Warehouse employed over 12,000 people in New Zealand.<ref name="twg.co.nz"/> The Warehouse's corporate headquarters are located in [[North Shore, New Zealand]].
 
The company operates from over 240 retail locations, as well as two distribution centers located in [[Wiri]] and in [[Rolleston, New Zealand]], and 13 online stores.<ref name="twg.co.nz"/>
 
In addition to its operations, it owns various brand names that are located within the stores. It has gardening facilities located in [[Auckland]], [[Hamilton, New Zealand|Hamilton]] and in [[Christchurch]]. Along with its gardening brand Just, it also operates nearly 30 in-company brands.
 
The Warehouse is publicly traded on the New Zealand Stock Exchange with the security code WHS (previously TWH).<ref>{{cite news|title=Warehouse founder wants to buy all Red Sheds|url=http://www.nzherald.co.nz/section/story.cfm?c_id=3&ObjectID=10401320|work=[[The New Zealand Herald]]|date=14 September 2006|access-date=27 April 2007}}</ref>
 
===Criticism===
In May 2007, the company released 13,000 balloons from [[Dairy Flat]] to mark its 25th anniversary. This sparked concerns from the [[Department of Conservation (New Zealand)|Department of Conservation]] and other environmentalists as the balloons had been known to endanger wildlife.<ref name="NZ_Herald_10438845" /><ref name="NZ_Herald_10441480" />
The Warehouse has historically been heavily criticised for poor products.{{fact}}
 
In December 2009, it was announced that The Warehouse staff would be taking industrial action due to issues with staff having their hours extended to 50-hour weeks in the lead-up to Christmas and staff having to work late at night.<ref>{{cite news |access-date=27 March 2020 |date=2 December 2009 |title=Warehouse staff to strike |url=http://www.nzherald.co.nz/nz/news/article.cfm?c_id=1&objectid=10613023 |work=[[The New Zealand Herald]]}}
The New Zealand public view staff working at the Warehouse as second-class citizens {{fact}}, and are particularly rude and demanding when shopping in a store.{{fact}} Studies have been conducted that indicate that, on average, a shopper is more likely to be rude to a friendly Warehouse staff member, than they are to their equivalent at Briscoes.{{fact}}
</ref>
 
In December 2018, Noel Leeming was fined $200,000 for misleading consumers about their rights under the [[Consumer Guarantees Act 1993|Consumer Guarantees Act]] (CGA) following a [[Commerce Commission]] prosecution. Noel Leeming was convicted on eight charges under the [[Fair Trading Act 1986|Fair Trading Act]].<ref>{{cite web |title=Noel Leeming fined $200,000 for misleading consumers |url=https://comcom.govt.nz/news-and-media/media-releases/2018/noel-leeming-fined-$200,000-for-misleading-consumers |website=Commerce Commission New Zealand |date=14 December 2018 |access-date=2 December 2019}}</ref>
The company operates a comprehensive returns policy. A "money back guarantee" policy (returns accepted for any reason) is available on most products, excluding [[underwear]], pre-recorded media and [[perishable]] products. It is quite common to see long queues at the returns counter immediately after Christmas with customers returning unwanted or faulty Christmas presents. Some industry observers believe this is why The Warehouse has been so popular in New Zealand{{fact}}. This concept has not worked in Australia, particularly due to the fact that there are many other more well-established department store chains ([[Kmart Australia|K-Mart]], [[Target (Australia)|Target]], [[Big W]]). In late [[2005]], The Warehouse Group announced its decision to close its Australian arm. [http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10345655]
 
In March 2020, The Warehouse Group drew criticism when its directors prematurely announced that they were an essential service during the [[COVID-19 pandemic in New Zealand|COVID-19 pandemic]] without consulting with the Government. The company faced a fine of NZ$500,000 if it was found to have breached the [[New Zealand Exchange]]'s disclosure rules or found to have profited from a rise in its share price stemming from the announcement. The company subsequently shut down its brands for the duration of the four-week lockdown with all staff being given full paid leave.<ref>{{cite news |last1=Edmunds |first1=Susan |last2=Foxcroft |first2=Debrin |title=The Warehouse share price 'likely to fall' |url=https://www.stuff.co.nz/business/120543993/more-clarity-on-whats-essential-whats-next-for-the-warehouse-shares |access-date=27 March 2020 |work=[[Stuff (website)|Stuff]] |date=25 March 2020}}</ref><ref>{{cite news |last1=Kirkness |first1=Luke |title=Covid-19 coronavirus: The Warehouse, Torpedo 7, Noel Leeming, Warehouse Stationery staff to be paid in full during lockdown |url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=12319906 |access-date=27 March 2020 |work=[[The New Zealand Herald]] |date=25 March 2020}}</ref><ref>{{cite news |title=Should The Warehouse be liable for misleading stock market? |url=https://www.newstalkzb.co.nz/on-air/early-edition/audio/dean-anderson-should-the-warehouse-be-liable-for-misleading-stock-market/ |access-date=27 March 2020 |work=[[Newstalk ZB]] |date=27 March 2020}}</ref>
The Warehouse has always been a popular target for shoplifters; however, since the mid-nineties, security has been stepped up, including the introduction of security guards, surveillance cameras and plain-clothes security professionals.
 
In early June 2020, The Warehouse Group was criticised by First Union coordinator Kate Davis for allegedly not consulting employees about a plan to lay off 1,080 workers and close six stores as a result of the COVID-19 pandemic.<ref>{{cite news |title=The Warehouse Group announces six store closures, up to 1080 jobs to be lost |url=https://www.rnz.co.nz/national/programmes/checkpoint/audio/2018749785/warehouse-boss-denies-poor-communication-over-job-cuts |access-date=8 June 2020 |work=[[Radio New Zealand]] |date=8 June 2020 |archive-url=https://web.archive.org/web/20200608091348/https://www.rnz.co.nz/national/programmes/checkpoint/audio/2018749785/warehouse-boss-denies-poor-communication-over-job-cuts |archive-date=8 June 2020}}</ref>
The Warehouse has also been known to cause the closure of other local businesses in any area in which a new Warehouse store is opened. It was once stated that for every job The Warehouse creates, another nine are taken from other businesses. [http://www.tv3.co.nz/News/tabid/67/articleID/1815/Default.aspx]
 
===AustralianReturn Operationpolicy===
The company operates a comprehensive returns policy. A "60-day money-back guarantee" policy with returns accepted for any reason is available on most products, excluding [[underwear]], pre-recorded media, and [[perishable]] products.<ref>{{Cite web|title=Returns Policy|url=https://www.thewarehouse.co.nz/returns/money-back-guarantee.html|website=www.thewarehouse.co.nz|access-date=2020-05-20}}</ref>
In [[2000]], the company entered the Australian retail market. It acquired the Crazy Clint's Bargains and Silly Solly's retail chains. At the time of purchase, those chains had around 126 stores.
 
===Australian expansion===
In [[2003]] the company built a $33 million (AUD) distribution centre in [[Queensland]], to service the country. Later that year, the company introduced its [[Tui]] and [[Tolas]] inventory management systems from New Zealand.
In 2000, the company entered the Australian retail market. It acquired the Clint's Crazy Bargains and Silly Solly's retail chains. At the time of purchase, those chains had around 117 stores.<ref>{{cite web|url=http://au.biz.yahoo.com/051125/30/dwo4.html |title=Australian Business & World Finance News – Yahoo!7 Finance |publisher=Au.biz.yahoo.com |access-date=7 November 2012}}</ref>
 
In 2003, the company built a $33&nbsp;million (AUD) distribution centre in [[Queensland]] to service the country. Later that year, the company introduced its Tui and Tolas inventory management systems from New Zealand.
As of [[2005]], the Australian arm was still under-performing. Sales for [[2005]], were at $518.8 million (AUD) - compared with $567.3 million (AUD) in [[2004]]. The Warehouse Group Limited announced in November 2005 that it had entered into a conditional agreement to sell The Warehouse Australia business to Catalyst Investment Managers and its parent PPM Capital Limited (together, Catalyst) and Castle Harlan Australian Mezzanine Partners, acting on behalf of the CHAMP I and CHAMP II funds (CHAMP) for A$92 million (NZ$99m). As part of the transaction, The Warehouse Australia's Sydney Head Office would be sold to Investec Wentworth Specialised Property Trust. While the effective date for the transaction was to be the 27th November 2005, completion of the sale was expected in early 2006 and was subject to normal regulatory approvals.
 
As of 2005, the Australian arm was still under-performing. Sales for 2005 were at $518.8&nbsp;million (AUD) compared with $567.3&nbsp;million (AUD) in 2004. The Warehouse Group Limited announced in November 2005 that it had entered into a conditional agreement to sell The Warehouse Australia business to Catalyst Investment Managers and its parent PPM Capital Limited (together, Catalyst) and [[Castle Harlan Australian Mezzanine Partners]], acting on behalf of the CHAMP I and CHAMP II funds (CHAMP) for A$92&nbsp;million (NZ$99m). The new entity was known as [[Discount Superstores Group|Australian Discount Retail]] (ADR). As part of the transaction, The Warehouse Australia's [[Sydney]] Head Office would be sold to Investec Wentworth Specialised Property Trust. While the effective date for the transaction was due to be 27 November 2005, completion of the sale was expected in early 2006 and was subject to normal regulatory approvals.
The new Australian entity has also taken control of Miller's retail, the group behind [[Go-Lo]], Crazy Clark's and [[Chickenfeed (Tasmania)]]
 
At its formation, ADR also purchased the discount store operations of [[Miller's Retail]], including the [[Go-Lo]], [[Crazy Clark's]] and Chickenfeed chains. There were 335 such stores at the time of sale.
===Hypermarkets===
[[Image:TWE.png|thumb|"The Warehouse Extra" hypermarket logo]]
In [[June]] [[2006]], "The Warehouse Extra" opened at [[Sylvia Park]], [[Auckland]]. It is the first of a planned chain of [[hypermarket]]s, at 135,000 sq ft (12,500 sq m). In a similar fashion to the [[Wal-Mart]] Supercenters of the [[United States]], the foodmarket department aisles are placed at a perpendicular angle to the general merchandise. It is the first store to feature an in-store [[bakery]], [[pharmacy]] and [[cafe]], and instead of the usual tall industrial shelving, a more conventional store shelving system has been used. The store also features a lot less red than in traditional stores, but the familiar concrete floor still exists. The next branch of "The Warehouse Extra" will be the [[Whangarei]] store. It had been suspected that the [[Te Rapa]] store in [[Hamilton, New Zealand|Hamilton City]] may have been the next store to be converted to "The Warehouse Extra", however current recruitment seems to indicate otherwise.
 
After the sale of the Australian operation, Warehouse stores were renamed [[Sam's Warehouse]].<ref>{{cite web |url=http://www.nbr.co.nz/article/jan-cameron-struggles-keep-shopping-chain-ca-133380 |title=Jan Cameron struggles to keep shopping chain |first=Caleb |last=Allison |publisher=NBR |date=3 December 2012 |access-date=14 June 2016}}</ref>
==Financial results==
The Warehouse went public in 1995. Since then the stock has climbed from $1.29 to $5.54 in 2005. During 2005, the stock dropped dramatically due to worse than expected results from the Australian operation. [http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10344905 3]
 
The operations soon had massive wall-to-wall administrations and management changes culminating in widespread closures, divestments to rivals like [[The Reject Shop]], and mergers of chains until it was finally placed into liquidation by receivers in 2014.
However, the company has not been without success. It is New Zealand's largest retailer and one of the largest companies in New Zealand in terms of annual revenue. It is well ahead of its nearest compeititors [[Briscoes Group|Briscoes]] and [[Farmers (department store)|Farmers]] in terms of sales. Various different explanations have been offered for this:
 
===''The Warehouse Extra'' hypermarkets===
* The Warehouse has always had an approach of "cheap prices everyday, all the time". Or its actual slogan "where everyone gets a bargain". The stores are often cluttered with a lot of products, at extremely cheap prices, whereas its competitors' stores are organised and well set-out.
In June 2006, The Warehouse Extra opened at [[Sylvia Park]], [[Auckland]]. It was the first of a planned chain of [[hypermarket]]s, at 135,000 sq ft (12,500 sq m). In a similar fashion to the [[Wal-Mart]] Supercenters of the United States, the foodmarket department aisles are placed at a perpendicular angle to the general merchandise. It is the first store to feature an in-store bakery, [[pharmacy]], and café, and instead of the usual tall industrial shelving, a more conventional store shelving system has been used. The store also features a lot less red than in traditional stores, but the familiar concrete floor still exists. The next branches of "The Warehouse Extra" were in [[Whangārei]] and Te Rapa in [[Hamilton, New Zealand|Hamilton]]. In October 2008 The Warehouse announced that they would be canning "The Warehouse Extra" format with stores reverting to the more traditional style of the store coming months.<ref name="The Warehouse to can Extra stores">{{cite news|url=http://tvnz.co.nz/view/page/2188966?gadget2_0|title=The Warehouse to can Extra stores|date=9 October 2008|access-date=9 October 2008|publisher=[[TVNZ]]}}
* The Warehouse benefits from [[economy of scale|economies of scale]] in manufacturing and logistics; the purchase of massive quantities from its suppliers combined with a very efficient stock control system help make The Warehouse's operating costs lower than that of its competitors.
</ref> There were four of The Warehouse Extra in Auckland (Albany, Manukau, Sylvia Park, and Westgate). Today "The Warehouse Extra" brand is used in larger traditional stores nationwide, with many existing large stores have taken on "The Warehouse Extra" branding such as those in [[Lyall Bay]] (Wellington), [[Riccarton, New Zealand|Riccarton]] (Christchurch), [[South Dunedin]] and [[Palmerston North]]. Stores carrying "The Warehouse Extra" brand are typically larger, open later and carry a greater range than regular stores.
* One particular aspect of the economy of scale is the aggregation effect, used in other businesses such as Bin Inn and Countdown, whereby The Warehouse sells as many different items as possible. This allows the company to grow revenue over its fixed cost base (more sales out of the same store). This is why The Warehouse began to sell low margin groceries.
 
==TUI=''The InventoryWarehouse SystemLocal''===
[[File:Warehouse local.JPG|thumb|Street view of Mosgiel's Warehouse Local store]]
'''Tui''' - (Technology Used Intelligently), is an inventory management system developed for The Warehouse Group Limited. It is currently distributed across its entire network of 253 stores, and aids in keeping track of inventory and customer dispatch requests. Amongst Warehouse sales staff members, the current version of TUI is widely regarded as a poorly-designed, poorly-implemented application which causes almost as many problems for staff as it solves.
 
On Thursday 23 July 2009, The Warehouse Group opened the first of its smaller-concept stores, The Warehouse Local, in [[Mosgiel]]. These stores are approximately 2000 square meters in size, compared with the usual 5000 square meters seen in larger locations. These stores also have single checkout counters, doing without dedicated Service, Jewellery, and Entertainment counters which are present in most other stores. Another 3 stores were intended to be launched per year, following this concept.<ref name="twhl" />
==Statistics==
 
===Retail operations===
While the "Local" naming is no longer used, smaller stores in [[Rolleston, New Zealand|Rolleston]] and St Lukes have opened using the smaller format.
[[Image:TW old.png|thumb|"The Warehouse" logo used up to 2006. Many stores still bear this version.]]
 
The Warehouse operates 2 major formats under 3 different divisions:
=== Entry into e-commerce===
* '''The Warehouse New Zealand (Red Sheds)'''
In 2009, The Warehouse announced its entry into [[online shopping]].<ref name=":3" /> The brand's full range of products was available online by 2012, in time for the brand's 30th birthday.<ref name=":3" />
** Average 80,000 [[square feet]] and include a selection of general merchandise, including apparel, electronics, health and beauty aids, toys, sporting goods and household products. Also includes large gardening departments, along with music, entertainment and in-store photo processing.
 
* '''The Warehouse Australia (Yellow Sheds)'''
The brand's offerings were also made available on the New Zealand e-commerce platform The Market in 2019.<ref name=":4" /><ref>{{Cite web|title=The Warehouse launches online shopping platform|url=https://www.rnz.co.nz/news/business/395735/the-warehouse-launches-online-shopping-platform|date=1 August 2019|website=[[RNZ]] |language=en-nz|access-date=2020-05-20}}</ref>
* Average 80,000 square feet and include a selection of general merchandise, including apparel, electronics, health and beauty aids, toys, sporting goods and household products.
 
* '''Warehouse Stationery (Blue Sheds)'''
=== Store within a store===
* Average 30-40,000 square feet and include a large selection of stationery, computers, printers and all computer/office products.
In 2017, The Warehouse Group unveiled its first "Store within a Store" (shortened to SWAS), with Warehouse Stationery moving into The Warehouse Auckland Airport after their lease at their previous Auckland Airport Mall premises ended.<ref>{{cite report |date=2017 |title=The Warehouse Group 2017 Annual Report |url=https://www.thewarehousegroup.co.nz/download_file/force/1103/174 |publisher=The Warehouse Group}}</ref>
 
The Warehouse SWAS stores have many similar features of typical Warehouse Stationery stores, including a range of computers, printers, office furniture, and stationery, as well as a Print & Copy Centre. The Warehouse departments, such as furniture and entertainment, merge in a SWAS environment.
 
There are currently 25 SWAS Warehouse Stationery Stores operating across New Zealand.<ref name="AnnualReport2021">{{Cite web|title=The Warehouse Group :: 2021 Annual Report|url=https://www.thewarehousegroup.co.nz/download_file/force/3016/174|website=www.thewarehousegroup.co.nz|access-date=2022-01-22}}</ref>
 
==Active subsidiaries==
{{Tone|section|date=July 2023}}
The Warehouse Group currently owns three primary brand subsidiaries.<ref name=":5">{{Cite web|title=The Warehouse Group :: Our Brands|url=https://www.thewarehousegroup.co.nz/our-brands|website=www.thewarehousegroup.co.nz|access-date=2020-05-20}}</ref>
 
===The Warehouse===
{{Infobox company
| name = The Warehouse
| logo = Thewarehouselogo.png
| image = The Warehouse - New Zealand. This photo has been released into the public ___domain. There are no copyrights and you may use and modify this photo without asking and without attribution.jpg
| type = Subsidiary
| num_locations = 89 stores (2022)<ref name="AnnualReport2022">{{Cite web|title=The Warehouse Group :: 2022 Annual Report|url=https://www.twgannualreport.co.nz/downloads/TWG-Annual-Report-FY22.pdf|access-date=2023-07-02}}</ref>
| parent =
| website = {{URL|thewarehouse.co.nz}}
}}
 
The primary and central store for the Group, founded in 1982 by [[Stephen Tindall|Sir Stephen Tindall]], is known as The Warehouse. It offers a wide range of essential items including sports equipment, gardening equipment, and furniture. Due to their branding and distinctive red-colored buildings, The Warehouse's stores are commonly referred to as "Red Sheds"<ref>Mandow, N., "[https://www.newsroom.co.nz/2018/09/21/247012/warehouse-risking-its-red-shirt-on-revamped-sales-strategy Warehouse risking its (red) shirt on revamped strategy]," ''www.newsroom.co.nz'', 25 September 2018. Retrieved 12 February 2020.</ref><ref>Edmunds, S., "[https://www.stuff.co.nz/business/industries/72179432/online-sales-red-shed-shoppers-key-to-warehouses-57-million-profit Online sales, red shed shoppers key to Warehouse's $57 million profit]," ''[[Stuff (website)|Stuff]]'', 18 September 2015. Retrieved 12 February 2020.</ref> within the organisation and in New Zealand. They primarily compete with [[Kmart Australia|Kmart]] in the discount department store sector, as well as with other specialised retailers such as hardware stores like [[Mitre 10 (New Zealand)|Mitre 10]] and [[Bunnings]], automotive parts retailers like [[Repco]] and [[Supercheap Auto]], electronics and homeware retailers like [[Farmers Trading Company|Farmers]], [[Harvey Norman]] and [[JB Hi-Fi]], and grocery stores like [[Woolworths (New Zealand supermarket chain)|Woolworths New Zealand]] and [[Foodstuffs (company)|Foodstuffs]].
 
===Warehouse Stationery===
{{Infobox company
| name = Warehouse Stationery
| logo = Warehousestationerynz.png
| logo_caption = The current logo, used since 2013<ref>{{Cite web|title=Warehouse Stationery New Branding|url=https://onlinebrands.co.nz/5/warehouse-stationery-rebrand/|last=Moore|first=Josh|date=1 August 2013|website=Online Brands|language=en-US|access-date=2020-05-20}}</ref>
| type = Subsidiary
| founded = {{Start date and age|1991}}<ref name=":3" />
| num_locations = 68 stores, including 35 [[Store-within-a-store|SWAS]] (2022)<ref name="AnnualReport2022" />
| parent = The Warehouse Group
| website = {{URL|warehousestationery.co.nz}}
}}
 
Warehouse Stationery is a large store containing a variety of different products with a blue color, similar to [[Officeworks]] in Australia or [[OfficeMax]] in America. It offers a wide range of products across multiple categories, including office supplies, school supplies, fashion stationery, technology, furniture, art & craft, and ink & toner. In the books and stationery market, it competes with [[Paper Plus Group|Paper Plus]] and [[Whitcoulls]], while in the electronics sector, it faces competition from retailers such as [[JB Hi-Fi]] and [[Harvey Norman]]. In the business and stationery online space, it competes with [[OfficeMax]].
 
Warehouse Stationery provides customers with a BizRewards membership, allowing them to shop and collect rewards points at both The Warehouse and Warehouse Stationery stores nationwide, as well as online. Additionally, by choosing a Credit Account membership, customers can collect points in-store at Noel Leeming.
 
The first Warehouse Stationery branch opened in 1991,<ref name=":3" /> and the company has since grown from 8 stores in 1995 to 70 stores spanning from Kerikeri to Invercargill as of 2019.
 
=== Noel Leeming ===
{{Main article|Noel Leeming}}
 
Noel Leeming is a retail electronics chain that specialises in selling a wide range of products, including [[computers]], [[household appliances]], [[TVs]], and [[audio equipment]]. With 71 stores, including 20 in Auckland,<ref name="Noel Leeming2">{{cite web |title=Noel Leeming |url=https://www.noelleeming.co.nz |website=noelleeming.co.nz |publisher=The Warehouse Group}}</ref> Noel Leeming offers a larger selection of higher-value electronic goods compared to other chains under The Warehouse Group.<ref name=":02">{{Cite web |date=18 September 2015 |title=Red shed shoppers boost profit |url=http://www.stuff.co.nz/business/industries/72179432/online-sales-red-shed-shoppers-key-to-warehouses-57-million-profit |access-date=14 August 2016 |website=Stuff.co.nz}}</ref>
 
In addition to its retail operations, Noel Leeming operates Tech Solutions, a service that provides support, installation, and learning assistance for technology users. This service caters to both in-store and in-home customers, offering comprehensive electronics and whiteware support.<ref>{{Cite web |title=Services |url=https://www.noelleeming.co.nz/services |access-date=2020-05-20 |website=Noel Leeming}}</ref>
 
== Previous subsidiaries==
 
===The Warehouse Group Financial Services Ltd===
The Warehouse Group Financial Services Limited was a joint venture that was formed in 2001 following the joint acquisition of [[Diners Club|Diners Club New Zealand]] by The Warehouse Group and [[Westpac|Westpac Banking Corporation]].
 
The Warehouse Group Financial Services Limited provides consumer credit cards and insurance through The Warehouse brand and distribution channels.<ref name="http://www.twg.co.nz/our-brands" /> In the 2014 Annual Report, it is stated that The Group holds a 49% minority share in this financial arm of TW Group with Westpac holding a 51% majority share.<ref>{{cite web|title=Company Reports|url=http://www.thewarehousegroup.co.nz/company-reports|work=The Warehouse Group|access-date=14 June 2016}}</ref>
 
On 1 October 2015 TW Group announced the acquisition of the remaining 51% of TW Group Financial Services from Westpac. The acquisition cost $7.3&nbsp;million (NZD). Later in the release TW Group also announce their plans to expand the unit not by acquisition but by internal expansion.<ref>{{cite news|date=1 October 2015|title=Warehouse takes next step into financial services|work=[[The New Zealand Herald]] |url=http://www.nzherald.co.nz/the-warehouse-group/news/article.cfm?o_id=216&objectid=11521648|access-date=14 June 2016}}</ref>
 
In July 2017, less than two years following the acquisition from Westpac, The Warehouse Group announced the sale of the financial services division. The division had been slow to return a profit and returned a bigger loss then expected. The division was sold to FinanceNow, a division of [[SBS Bank]].<ref>{{Cite web|title=The Warehouse Group is selling its financial services arm|url=https://theregister.co.nz/2017/07/25/warehouse-group-selling-its-financial-services-arm/|date=25 July 2017|website=The Register|language=en-US|access-date=2020-05-20}}</ref>
 
=== Bond and Bond===
 
Bond & Bond (stylised as ''Bond+Bond'') was a retail electronics store founded by Enoch Bond, in [[Silverdale, Auckland]] in 1875.<ref>{{Cite web|title=Noel Leeming Group – Bond & Bond|url=http://www.noelleeminggroup.co.nz/bonds.html|date=25 March 2010|archive-url=https://web.archive.org/web/20100325224629/http://www.noelleeminggroup.co.nz/bonds.html|access-date=2020-05-20|archive-date=25 March 2010}}</ref><ref name="bondbond-nomore" /> The store opened its first home appliance branch in Auckland in 1894.<ref>{{Cite web|title=Noel Leeming Group Ltd Background Information |url=https://www.scoop.co.nz/stories/BU0801/S00270/noel-leeming-group-ltd-background-information.htm|date=29 January 2008|website=[[scoop.co.nz]]}}</ref> It was previously a subsidiary of the Noel Leeming Group before the group's acquisition by The Warehouse Group in 2012.<ref>{{Cite news|date=9 December 2012|title=Warehouse buys Noel Leeming chain for $65m|language=en-NZ|work=[[The New Zealand Herald]] |url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10853046|access-date=2020-05-20|issn=1170-0777}}</ref>
 
The chain had 31 stores in 2008.<ref name="noelleeming-2008">{{cite news |date=29 January 2008 |title=Noel Leeming Group Ltd Background Information |publisher=[[scoop.co.nz]] |agency=[[Noel Leeming]] |url=https://www.scoop.co.nz/stories/BU0801/S00270/noel-leeming-group-ltd-background-information.htm}}</ref> It had 24 stores in early 2013, including ten in Auckland.<ref name="bondbond-nomore" />
 
In 2013, Bond & Bond was merged into Noel Leeming as part of a decision to provide a clear focus on the flagship Noel Leeming brand.<ref>{{Cite web|title=Bond & Bond merging with Noel Leeming|url=https://www.stuff.co.nz/business/8399078/Bond-Bond-merging-with-Noel-Leeming|website=[[Stuff (website)|Stuff]] |date=14 August 2013 |language=en|access-date=2020-05-20}}</ref><ref name="bondbond-nomore">{{cite news |title=No more Bond & Bond, says The Warehouse |url=https://www.nzherald.co.nz/business/no-more-bond-bond-says-the-warehouse/76L4I3ZZ2B3TZXRUC5JQT2HMGM/ |agency=[[New Zealand Herald]] |publisher=[[New Zealand Media and Entertainment]] |date=8 March 2013}}</ref> Bond & Bond remained as an online clearance website until its closure in 2014.<ref>{{Cite web|title=Bond and Bond – New Zealand|url=https://www.bondandbond.co.nz/|website=www.bondandbond.co.nz|access-date=2020-05-20}}</ref>
 
=== R&R Sport===
 
R&R Sport was an independent outdoor chain established in [[Dunedin Central]] in 1981.<ref name="torpedo7-aboutus">{{cite web |title=Torpedo7 – Outdoor Gear Store – Extreme Sports New Zealand Shop Online |url=https://www.torpedo7.co.nz/about-us |access-date=24 June 2019 |website=Torpedo7.co.nz}}</ref> By 2014, it had 10 stores, including two in Auckland.<ref name="R&R Sport 8 February 2014">{{cite web |title=R&R Sport |url=http://www.rrsport.co.nz |website=rrsport.co.nz |publisher=R&R Sport |archive-url=https://web.archive.org/web/20140208054607/http://www.rrsport.co.nz/ |archive-date=8 February 2014}}</ref>
 
In 2014, The Warehouse Group took over the chain and rebranded its stores as Torpedo 7.<ref name="torpedo7-aboutus" />
 
===Torpedo7===
{{Main article|Torpedo7}}
Torpedo7 was once a [[Multichannel marketing|multi-channel]] subsidiary of The Warehouse Group that owns and operates several online stores, including Torpedo7 (a retailer of sports and outdoor equipment), 1-day.co.nz (an online daily deals site), and Number One Fitness (which sells [[exercise equipment]]).<ref name=":5" />
 
Founded in 2004 by mountain bike enthusiast Luke Howard-Willis and his father, Guy Howard-Willis, The Warehouse Group purchased a 51% stake in the company for NZ$33 million.<ref>{{Cite news |last=Chapman-Smith |first=Ben |date=4 March 2013 |title=Warehouse pays $33m for stake in Torpedo7 |url=http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10869029 |access-date=14 August 2016 |work=[[The New Zealand Herald]] |language=en-NZ |issn=1170-0777}}</ref> In October 2014, seven R&R Sport stores, which were previously acquired by The Warehouse Group in December 2013, were rebranded as Torpedo7. This expansion included the addition of two new physical stores, marking Torpedo7's entry into the retail of physical stores.<ref>{{Cite web |date=20 October 2014 |title=The Warehouse launches Torpedo7 |url=http://www.radionz.co.nz/news/business/257318/the-warehouse-launches-torpedo7 |access-date=14 August 2016 |website=Radionz.co.nz}}</ref> In February 2024 The Warehouse Group sold Torpedo7 for $1 to Tahua Partners.<ref name=":2" />
 
===TheMarket===
 
{{Infobox company
| name = TheMarket
| logo =
| logo_alt = TheMarket NZ
| hq_location = Auckland, NZ
| parent = The Warehouse Group
| website = {{URL|themarket.com/nz}}
}}
TheMarket is an online shopping platform that operates as an online marketplace, offering products from over 250 retailers and brands worldwide. Similar to [[Amazon (company)|Amazon]], TheMarket provides a wide range of items for purchase. The platform is headquartered in [[Newmarket, New Zealand|Newmarket]], Auckland, and is part of The Warehouse Group's digital transformation strategy,<ref>{{Cite news|url=https://www.stuff.co.nz/business/114762049/big-data-on-how-and-why-kiwis-shop-fueling-the-warehouses-online-marketplace|title=The Warehouse wants TheMarket to become New Zealand's Amazon|date=21 August 2019|work=[[Stuff (website)|Stuff]] |language=en-NZ|access-date=21 August 2019}}</ref> which began in February 2017.<ref>{{Cite news|url= https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=12254287|title=The Warehouse Group launches online venture TheMarket, leaps into world of e-commerce|date=21 August 2019|work=[[The New Zealand Herald]] |language=en-NZ|access-date=21 August 2019}}</ref> The initiative aimed to invest in the digital future of retail.
 
Under the leadership of Chief Executive Justus Wilde, a global online retail expert, TheMarket team started working on the project in early 2018. With a startup mindset,<ref>{{Cite news|url=https://www.cio.co.nz/article/664824/inside-themarket-warehouse-group-goes-into-startup-mode/|title=Inside TheMarket: The Warehouse Group goes into startup mode|date=21 August 2019|work=CIO|language=en-NZ|access-date=21 August 2019}}</ref> they successfully launched the mobile-first platform on 1 August 2019 after a beta testing period in July. TheMarket collaborated with various retailers and brands, establishing partnerships to offer a diverse product selection.
 
TheMarket primarily operates using a [[drop shipping|drop-shipping]] business model. This means that third-party [[business-to-consumer]] (B2C) retailers list their branded products on the platform, and orders are dispatched directly by the retailers themselves. Although TheMarket holds some inventory, its main focus is on facilitating transactions between customers and retailers.
 
Since its launch, TheMarket has steadily grown its retailer base. Starting with 100+ retailers in August 2019, it expanded to 200+ retailers by November 2019. The platform aims to reach 400+ retailers by early 2020.<ref>{{Cite web|url=http://www.voxy.co.nz/lifestyle/5/351724|title=TheMarket.com unveils new subscription model, free Xmas trial|website=Voxy|access-date=4 February 2020}}</ref> In November 2019, TheMarket introduced its subscription program called TheMarket Club,<ref>{{Cite news|url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=12282858|title=The Warehouse online platform TheMarket launches online subscription service|work=[[The New Zealand Herald]] |date=6 November 2019|access-date=4 February 2020}}</ref> which offers benefits such as free shipping, streaming services, and other features inspired by global giant Amazon.<ref>{{Cite news|url=https://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=12282892|title=Can The Warehouse emulate Amazon with its e-commerce platform TheMarket?|date=1 January 2020|work=[[The New Zealand Herald]] |language=en-NZ|access-date=21 August 2019}}</ref>
 
To enhance convenience for customers, TheMarket utilises an organised network of "MarketPoint" sites within The Warehouse Group's existing 242 physical locations across New Zealand. These MarketPoint sites can be found in The Warehouse, Warehouse Stationery, Noel Leeming, and Torpedo7 stores. Additionally, Rural MarketPoint sites are operated by FarmSource in partnership with [[Fonterra]].<ref>{{Cite web|url=https://insideretail.co.nz/2019/08/01/themarket-launches-offering-kiwis-a-local-marketplace/|title=TheMarket launches, offering Kiwis a local marketplace|website=Inside Retail|date=August 2019 |access-date=4 February 2020}}</ref> Currently, there are 72 MarketPoint sites available,<ref>{{Cite web|url=https://themarket.com/about/marketpoint/|title=TheMarket Pickup|website=TheMarket|access-date=4 February 2020}}</ref> and plans are in place to expand to 300 nationwide. MarketPoint sites allow customers to collect and return goods purchased from TheMarket, similar to services offered by [[Amazon Locker#Amazon Hub|Amazon Hub]] or [[ASOS.com]]’s Click and Collect.<ref>{{Cite web|url=https://thespinoff.co.nz/business/01-08-2019/what-to-know-about-themarket-the-new-nz-challenge-to-asos-and-amazon/|title=What's the deal with TheMarket, the new local challenger to ASOS and Amazon|website=[[The Spinoff]] |date=August 2019 |access-date=4 February 2020}}</ref>
 
In March 2024 The Warehouse said that it had intentions to either sell or close TheMarket by the end of the year.<ref>{{Cite web |last=Thompson |first=Gregor |title=Warehouse Group's TheMarket is on the market. Who wants it? |url=https://businessdesk.co.nz/article/retail/warehouse-groups-themarket-is-on-the-market-who-wants-it |access-date=2024-04-05 |website=businessdesk.co.nz |language=en}}</ref>
 
==Financial results==
The Warehouse went public in 1995. Since then the stock has climbed from $1.29 to $5.54 in 2005 then to $2.605 as of 8 January 2015. During 2005, the stock dropped dramatically due to worse than expected results from the Australian operation.<ref>{{cite news
|work=[[The New Zealand Herald]]
|first=Karen
|last=Chan
|url=http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10344905
|title=Aussie Write-off hits Warehouse
|date=10 September 2005
|access-date=27 April 2007}}</ref>
 
In the financial year ended September 2015, The Warehouse Group reported a revenue of NZ$2.77&nbsp;billion (up 4.6% on the previous financial year) and profits of NZ$57.1&nbsp;million (down nearly 6% on the last financial year). Online sales made up NZ$150&nbsp;million of their revenue – a rise of nearly 800% from just NZ$18.8&nbsp;million in 2011, though still barely 0.56% of their total sales. While The Warehouse and Warehouse Stationery recorded strong profit growth, the Noel Leeming electronics store division reported a drop in profit of 43% (partly due to one-off rebranding costs). The Torpedo7 Group (including Torpedo7, R&R Fitness, Shotgun Supplements and No.1 Fitness) recorded a profit just above break-even, hit by change and rebranding costs. Meanwhile, the Warehouse Financial Services division recorded a $1.9&nbsp;million loss, "in line with expectations".<ref name=":0">{{Cite web |date=18 September 2015 |title=Red shed shoppers boost profit |url=http://www.stuff.co.nz/business/industries/72179432/online-sales-red-shed-shoppers-key-to-warehouses-57-million-profit |access-date=14 August 2016 |website=Stuff.co.nz}}</ref>
===Store counts & revene===
* Company Total: 253 (including Australian stores) (NZ$2.225 billion)
**The Warehouse NZ stores: 85
**The Warehouse Australian stores: 126
**Warehouse Stationery stores: 44
 
===Key employees=References==
{{Reflist}}
{| width="100%" border="0" cellspacing="0" cellpadding="2"
|-
| colspan="2" | '''Executive Board'''
|- valign="top"
| width="150" | [[Ian Morrice]]
| Group Chief Executive Officer
|- valign="top"
| width="150" | [[Stephen Tindall]]
| Founder
|-
| colspan="2" | '''Directors'''
|- valign="top"
| width="150" | [[John Avery]]
| Director
|- valign="top"
| width="150" | [[Robert Challinor]]
| Director
|- valign="top"
| width="150" | John Dahlsen
| Director
|- valign="top"
| width="150" | [[Graham Evans]]
| Director
|- valign="top"
 
==External links==
{{Commons category|The Warehouse Group}}
'''Share Price'''
* {{Official website}}
*[http://www.nzx.com/market/price_by_stock/security_search?mode=startswith&type=all&by=code&svals=WHS&search=Search NZX - WHS]
{{NZX 50 companies}}
'''Warehouse corporate sites'''
{{Retailers in New Zealand}}
* [http://www.thewarehouse.co.nz The Warehouse NZ]
{{COVID-19 pandemic in New Zealand}}
* [http://www.thewarehouse.com.au The Warehouse Australia]
'''Financial results'''
* [http://www.thewarehouse.co.nz/rexcomposer/files_download.asp?id=100009427&x=1 2005 Annual Report]
* [http://www.thewarehouse.co.nz/rexcomposer/files_download.asp?id=100007810&x=1 2004 Annual Report]
* [http://www.thewarehouse.co.nz/rexcomposer/files_download.asp?id=100003319&x=1 2003 Annual Report]
'''Sources/Articles'''
* [http://www.nzherald.co.nz/search/story.cfm?storyid=000312B3-0ED5-136F-A89083027AF1010F ''Australian stores drag down sales at The Warehouse'' (NZ Herald)]
* [http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10354864 ''Yellow Sheds sale could fetch $90 million'' (NZ Herald)]
* [http://www.nzherald.co.nz/organisation/story.cfm?o_id=216&ObjectID=10347405 ''Commentators: The Warehouse logo looks un-exciting'' (NZ Herald)]
* [http://www.supplychainreview.com.au/index.cfm?li=displaystory&StoryID=25392 ''The Warehouse to sell Australian biz'' (Supply Chain Review)]
* [http://www.tv3.co.nz/News/tabid/67/articleID/1815/Default.aspx ''Big box retailers versus botique shops'' (TV3 Campbell Live)]
 
{{DEFAULTSORT:Warehouse Group, The}}
[[Category:Department stores of New Zealand]]
[[Category:RetailersRetail companies of New Zealand]]
[[Category:Companies ofbased Newin ZealandAuckland]]
[[Category:Companies oflisted on the New Zealand Exchange]]
[[Category:Companies in the S&P/NZX 50 Index]]
[[Category:Retail companies established in 1982]]
[[Category:Discount stores of New Zealand]]
[[Category:New Zealand companies established in 1982]]