Formula One coverage on ITV: Difference between revisions

Revision as of 21:17, 8 June 2022

Revision as of 21:20, 8 June 2022

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The most serious incident however occurred at the [[2005 San Marino Grand Prix]] when the broadcaster cut to a commercial break during the closing moments of the race which garnered 126 complaints from viewers. [[Ofcom]] ruled that ITV breached section 6.7 of the Rules on the Amount and Scheduling of Advertising.<ref>{{cite web|last=Welsh|first=James|title=126 viewers complain over ITV F1 ad break|url=http://www.digitalspy.co.uk/media/news/a22709/126-viewers-complain-over-itv-f1-ad-break.html|publisher=Digital Spy|date=2005-07-18|access-date=7 August 2012|archive-url=https://web.archive.org/web/20111129044850/http://www.digitalspy.co.uk/media/news/a22709/126-viewers-complain-over-itv-f1-ad-break.html|archive-date=29 November 2011|url-status=live|df=dmy-all}}</ref> The broadcasters also had not shown the post-race press conference segment featuring [[Jenson Button]]'s comments about the race.<ref>{{cite web|title=F1 broadcaster guilty|url=http://formula-1.updatesport.com/news/article/1121719837/formula_one/F1headlines/F1-broadcaster-guilty/view.html|publisher=updatef1.com|date=2005-07-18|access-date=7 August 2012|archive-url=https://archive.today/20130205090359/http://formula-1.updatesport.com/news/article/1121719837/formula_one/F1headlines/F1-broadcaster-guilty/view.html|archive-date=5 February 2013|url-status=dead|df=dmy-all}}</ref> ITV repeated the last three laps after the race and as a result of these complaints, the server on their website crashed. An on-air apology was made by Jim Rosenthal before the start of the [[2005 Spanish Grand Prix|next race in Spain]] two weeks later.<ref>{{cite news | title = Rosenthal sorry for race break | work = The Guardian | url = https://www.theguardian.com/sport/2005/apr/25/formulaone.matthewhancock | access-date = 2008-06-12 | ___location = London | first = Matthew | last = Hancock | date = 2005-04-25 | archive-url = https://web.archive.org/web/20160307181143/http://www.theguardian.com/sport/2005/apr/25/formulaone.matthewhancock | archive-date = 7 March 2016 | url-status = live | df = dmy-all }}</ref>

In a 2022 interview on The Race's ''Bring Back V10s'' podcast looking back retrospectively at this particular race Ted Kravitz (who was ITV's pitlane reporter at the event) stated ITV held off going to the final commercial break because of the Jenson Button had been leading the race at certain points and the assumption that Schumacher would pass Alonso relatively quickly as the reason for the channel delaying an advert break until the closing laps and also criticised Ofcom for their response to complaints.<ref>{{cite web |title=Bring Back V10s: Alonso defeats Schumacher, Ad break enrages |url=https://the-race.com/formula-1/bring-back-v10s-alonso-defeats-schumacher-ad-break-enrages/ |website=THE RACE |publisher=The Race Media |access-date=3 March 2022}}</ref>

===Coverage===