Multi-Coloured Swap Shop: Difference between revisions

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'''''Multi-Coloured Swap Shop''''', more commonly known simply as '''''Swap Shop''''', is a British [[children's television series]] that aired on [[BBC One|BBC1]] from 2 October 1976 to 27 March 1982. It was ground-breaking in many ways: by broadcasting on Saturday mornings, being live, being nearly three hours in length, and using the phone-in format extensively for the first time on TV.
 
The show rivalled the growing success of rival broadcaster [[ITV (TV network)|ITV]]'s ''[[Tiswas]]'', though the latter was initially only broadcast in the [[Associated TeleVision|ATV]] region in the [[English Midlands|Midlands]] and, at the time of ''Multi-Coloured Swap Shop''{{'}}s inception, had yet to be taken up by other ITV franchises around the country.