Plus-size model: Difference between revisions

Revision as of 00:55, 24 October 2022

Revision as of 00:55, 24 October 2022

Line 37:

[[File:Mode-Magazine Premiere-Issue-Spring-1997.jpeg|thumb|Mode Magazine Premiere Issue as it appeared at checkout counters and newsstands circa 1997]]

With strong cooperation from Wilhelmina 10/20, Curves and Ford 12+ agencies, ''[[MODE (magazine)|MODE]]'' magazine, was launched in the spring of 1997.<ref name="Herman, Valli">{{cite web |url=https://news.google.com/newspapers?id=U3UzAAAAIBAJ&pg=5446,6750896&dq=givenchy+plus-size&hl=en |title=Fashion Mode |date=19 May 1998 |author=Herman, Valli |work=The Spokesman-Review |access-date=28 July 2012}}</ref> No other fashion magazine specifically targeted the plus-size consumer with a ''[[Vogue (magazine)|Vogue]]''-like fashion philosophy.<ref name="Herman, Valli"/> MO''D''E's editorial practice of providing models' names, sometimes attached to quotes on self-esteem to make them more approachable, greatly aided the popularity of the models and gave them a form of celebrity.<ref name=Mogel>{{cite book |last1=Mogel |first1=Leonard |title=The Magazine |url=https://books.google.com/books?id=AbGsXKFRhh0C&q=lewinter+mode&pg=PA106 |access-date=27 December 2012 |edition=4th |year=1998 |publisher=GATF Press |___location=Sewickly, Pennsylvania |isbn=0-88362-223-8 |pages=106–107}}</ref> The magazine also received industry acclaim, being named the best new magazine launch by [[Ad Week]] and [[Advertising Age]] in 1997.<ref name="Herman, Valli"/> MO''D''E ran model search competitions in conjunction with the Wilhelmina modeling agency, drawing entries from thousands of hopefuls from the US and Canada.<ref>{{cite web |url=http://www.plusmodelmag.com/General/plus-model-magazine-article-detail.asp?article-id=910380941 |title=Interview With Cover Model Jordan Tesfay |author=Jones, Maddy |date=1 May 2010 |publisher=Plus Model Magazine |access-date=14 April 2012 |archive-url=https://web.archive.org/web/20130515092730/http://www.plusmodelmag.com/General/plus-model-magazine-article-detail.asp?article-id=910380941 |archive-date=15 May 2013 |url-status=dead}}</ref> Occurring shortly before the time of ''MODE''{{'}}s closure was the failure of several designers' ventures into the plus-size market. [[Versace]] (''GV Versatile Couture''), [[Valentino SpA|Valentino]] (''Carisma''), and others ceased producing the clothing which MO''D''E relied upon, leaving an unfortunate deficit in the fashion department wardrobes and advertising revenue coffers of MO''D''E magazine and its successors.<ref>{{cite web |url=https://news.google.com/newspapers?id=b_gaAAAAIBAJ&pg=4323,948065&dq=lewit+winter+mode&hl=en |title=Full-figured women get their fashion desserts a la Mode |author=Gottschalk, Mary |date=7 March 1997 |work=The Daily News |access-date=28 July 2012}}</ref> Its circulation was approximately 600,000 at the time of its demise<ref>{{cite web |url=http://www.freedom.com/company/archive_122801.html |title=Freedom Communications, Inc. - Company News |url-status=dead |archive-url=https://web.archive.org/web/20120912081804/http://www.freedom.com/company/archive_122801.html |archive-date=12 September 2012}}</ref> in late 2001.

<!-- Deleted image removed: [[File:Grace Woman Magazine-Sept-Oct-2003.jpg|thumb]] -->

''Grace Magazine'' was launched on 14 May 2002 by MO''D''E magazine's last executive editor, Ceslie Armstrong, and many of the ex-MO''D''E staff as an independent quarterly publication and website under a similar concept.<ref>{{cite web |url=http://www.travelwriters.com/articles/view.asp?articleID=167 |archive-url=https://archive.today/20130204150402/http://www.travelwriters.com/articles/view.asp?articleID=167 |url-status=dead |archive-date=4 February 2013 |title=Former Mode Editor to Try Again |author=Aaaronson, Trevor |date=7 May 2002 |work=travelwriters.com |publisher=Marco Polo Publications, Inc. |access-date=28 July 2012}}</ref> Even though the initial 400,000 print run sold out quickly and advertising revenue appeared high, the independent status and limited funding prohibited the ability to grow to fill the newsstand and subscription orders. Critics,{{Citation needed|date=March 2010}} however, believed that ''Grace'' featured far less stylish fashion content than its predecessor and unwisely pursued an editorial emphasis on weight-related health issues. ''Grace Magazine'' ceased operation due to lack of funding in November 2003, after publishing 10 issues.

<!-- Deleted image removed: [[File:Figure Magazine-JanFeb-2006.jpg|thumb|Sample cover of Figure magazine as it appeared for retail sale in 2006]] -->