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I added the heuristic value to the F. Zwicky's technique. It is very important because discovery is the top level value in the creativity process, while inventions and improvements are on a lower level. Tag: Reverted |
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Zwicky developed this approach to address seemingly non-reducible complexity: using the technique of [[cross-consistency assessment]] (CCA),<ref name="GMA" /> the system allows for reduction by identifying the possible solutions that actually exist, eliminating the illogical solution combinations in a grid box rather than reducing the number of variables involved.<ref>{{Cite journal|last=Ritchey|first=T|date=July 2006|title=Problem structuring using computer-aided morphological analysis|journal=Journal of the Operational Research Society|volume=57|issue=7|pages=792–801|doi=10.1057/palgrave.jors.2602177|s2cid=19792496|issn=0160-5682}}</ref> General morphology has found use in fields including [[engineering design]], [[Technology forecasting|technological forecasting]], [[organizational development]] and policy analysis.<ref>Álvarez, A. & Ritchey, T. (2015). [http://www.amg.swemorph.com/pdf/amg-4-1-2015.pdf "Applications of General Morphological Analysis: From Engineering Design to Policy Analysis", Acta Morphologica Generalis, Vol.4 No.1.] {{Webarchive|url=https://web.archive.org/web/20160513133747/http://www.amg.swemorph.com/pdf/amg-4-1-2015.pdf |date=2016-05-13 }}</ref>
==Decomposition versus morphological analysis==
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