Disney Jr. (programming block): Difference between revisions

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=== Rebranding as Disney Junior (2011–present) ===

On May 26, 2010, Disney-ABC Television Group announced the launch of Disney Junior, a relaunching of Playhouse Disney that would serve as the brand for the Disney Channel block and a new standalone digital cable and satellite channel in the United States, as well as the new brand for the existing Playhouse Disney-branded cable channels and program blocks outside the US.<ref name="PreSchool Programs Replace SOAPnet">{{cite news |last1=Barnes |first1=Brooks |title=PreSchool Programs Replace SOAPnet |url=https://www.nytimes.com/2010/05/27/business/media/27disney.html?src=busln |url-access=subscription |access-date=19 January 2024 |work=[[The New York Times]] |date=May 27, 2010 |archive-url=https://web.archive.org/web/20100530054727/https://www.nytimes.com/2010/05/27/business/media/27disney.html?src=busln |archive-date=2010-05-30 |archive-date=2010-05-30}}</ref><ref name="EW">[http://hollywoodinsider.ew.com/2010/05/26/soapnet-will-go-dark-to-make-way-for-disney-junior SOAPnet Will Go Dark to Make Way for Disney Junior] {{webarchive|url=https://web.archive.org/web/20100527032646/http://hollywoodinsider.ew.com/2010/05/26/soapnet-will-go-dark-to-make-way-for-disney-junior/ |date=2010-05-27 }}, ''[[Entertainment Weekly]]'', May 26, 2010.</ref> The Playhouse Disney block ended its 14-year run on February 13, 2011, with the last program to air being an episode of the short series ''Handy Manny's School for Tools'' at 8:55&nbsp;a.m. Eastern Time.

The Disney Junior block debuted on February 14, 2011,<ref>{{cite web |first=Christy|last=Grosz |url=https://variety.com/2011/digital/news/disney-junior-acing-frosh-year-1118043061/ |title=Disney Junior acing frosh year |work=[[Variety (magazine)|Variety]] |date=September 26, 2011 |access-date=September 18, 2019}}</ref> with the ''[[Little Einsteins]]'' episode “Fire Truck Rocket” as its first program.<ref>{{cite web |first=Stuart|last=Levine |url=https://variety.com/2010/scene/markets-festivals/doc-mcstuffins-set-for-disney-1118021002/ |title="Doc McStuffins" Set for Disney |work=[[Variety (magazine)|Variety]] |date=June 24, 2010 |access-date=September 18, 2019}}</ref><ref>{{cite press release |url=https://tvbythenumbers.zap2it.com/network-press-releases/disney-junior-to-debut-in-february-2011-on-disney-channel/ |title=Disney Junior to Debut In February 2011 on Disney Channel |publisher=Disney Junior |via=[[TV by the Numbers]] |date=November 5, 2010 |access-date=September 18, 2019}}{{dead link|date=October 2020|bot=medic}}{{cbignore|bot=medic}}</ref><ref>{{cite web |first=Sofia M.|last=Fernandez |url=https://www.hollywoodreporter.com/news/disney-junior-shifts-focus-educational-35845 |title=Disney Junior Shifts Focus Away From Educational Programming |work=[[The Hollywood Reporter]] |date=November 4, 2010 |access-date=September 18, 2019}}</ref>{{failed verification|reason=None of these sources even mention ''Little Einsteins''.|date=September 2019}} Several former Playhouse Disney series were carried over to the relaunched block including ''[[Mickey Mouse Clubhouse]]'', ''[[Special Agent Oso]]'', ''[[Imagination Movers (TV series)|Imagination Movers]]'', ''[[Handy Manny]]'', and ''[[Little Einsteins]]''. With the relaunch of the block, the block's mascots Ooh and Aah were retired and several of its older programs were entirely discontinued (however, ''Ooh and Aah & You'' was later briefly available on the Disney Junior website as a part of the Fan Favorites week of July 18, 2011 and was also later carried in reruns on the Disney Junior cable channel). Additionally, its episodes are available on Disney Junior's YouTube channel as of January 6, 2011.