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==Evaluating theory==
COMMUNICATION
What makes a [[theory]] "good"? Six criteria might be said to be properties of a strong theory. (The terminology presented here is drawn from Littlejohn, ''Theories of Human Communication'', but a similar set of criteria are widely accepted both within and outside the field of communication.)
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It is important to note that a theory is not "true," or "false" (despite the above discussion of falsifiability), but rather better or worse at explaining the causes of a particular event. Especially within the social sciences, we may find several different theories that each explain a phenomenon in useful ways. There is value in being able to use theories as "lenses" through which you can understand communication, and through which you can understand the world ''together'' with other scholars.
==Theories and Models==
[[Image:Communication sender-message-reciever.png|thumb|250px|A simple communication model with a [[sender]] which transfers a [[message]] containing [[information]] to a [[receiver]].]]
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