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EMDR has been characterised as a modern-day [[mesmerism]], as the therapies have striking resemblances, from the sole inventor who devises the system while out walking, to the large business empire built on exaggerated claims. In the case of EMDR, these have included the suggestions that EMDR could drain violence from society and be useful in treating [[cancer]] and [[HIV/AIDS]].<ref name="tsep">{{cite book |title=[[The Skeptic Encyclopedia of Pseudoscience]] |vauthors=Rosen GM, McNally RJ, Lilienfield SO |publisher=Bloomsbury |year=2002 |isbn=978-1-57607-653-8 |veditors=Shermer M, Linse P |volume=1 |pages=321–326 |chapter=EMDR: Eye Movement Desensitization and Reprocessing}}</ref> Psychology historian Luis Cordón has compared the popularity of EMDR to that of other cult-like pseudosciences, [[facilitated communication]] and [[thought field therapy]].<ref name=cordon>{{cite book |veditors=Cordón LA |year=2005 |title=Popular psychology: An encyclopedia |publisher=Greenwood Press |chapter=Eye movement desensitization and reprocessing |pages=81–82}}</ref>
A parody website advertising "{{Not a typo|sudotherapy}}" created by a fictional "Fatima Shekel" appeared on the internet in the 1990s.<ref name="The Psychologist_2007">{{cite journal | vauthors = de Jongh A, ten Broeke E |title=A course in pseudoscience |journal=De Psycholoog |date=February 2007 |pages=87–91 |url=https://www.dousa.nl/DePsycholoogFebr2007letters.pdf |access-date=15 April 2023}}</ref><ref name="McNally_Dutch">{{cite journal | vauthors = McNally RJ |title=emdr en mesmerisme |journal=DTH Magazine |date=2001 |volume=3 |issue=21 |url=https://www.directievetherapie.nl/artikelen/jaargang21/emdr-en-mesmerisme-21-3-270/ |access-date=15 April 2023 |language=Dutch}}</ref><ref name=ps-in_sudotherapy/> Proponents of EMDR described the website as libelous, since the website contained an image of a pair of shifting eyes following a cat named "Sudo", and "Fatima Shekel" has the same initials as EMDR's founder, Francine Shapiro.<ref name=ps-in_sudotherapy/> However, no legal action took place against the website or its founders.<ref name=ps-in_sudotherapy>{{cite book |chapter=Chapter 1: Characteristics of Science and Pseudoscience in Social Work Practice |title=Science and Pseudoscience in Social Work Practice |vauthors=Thyer BA, Pignotti MG |year=2015 |publisher=Springer |doi=10.1891/9780826177698.0004 |isbn=9780826177681}}</ref>
== Society and culture ==
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