== Suggestion: Add perspective on AI-driven SEO as part of brand strategy ==
Hello,
I'd like to suggest adding a strategic perspective to the article, specifically regarding the role of AI in reshaping how SEO is viewed within modern branding.
An increasing number of digital strategy experts argue that SEO, when enhanced through artificial intelligence, should no longer be treated solely as a performance tactic, but as a component of brand development. A recent article by Norbert Kathriner (*[SEO-Markenführung der Zukunft](https://norbert-kathriner.ch/seo-markenfuehrung-zukunft/)*) outlines how semantic consistency, AI visibility (e.g., in ChatGPT), and user trust can turn SEO into a long-term reputation asset.
A potential addition to the article might be:
> "AI-driven SEO is increasingly seen as part of brand strategy, where semantic relevance, trust signals, and entity optimization align to shape long-term brand visibility in AI-powered search environments."
Let me know if this direction aligns with the scope of the article — happy to refine or source further references.
Thanks! [[User:Kathriner|Kathriner]] ([[User talk:Kathriner|talk]]) 18:29, 20 April 2025 (UTC)
