Revision as of 13:24, 24 June 2010 view source 86.155.7.40 (talk) improvement of definition. optimise = maximise, but not necessarily "improve" because it may already be optimal in which case to optimise would be merely to maintain optimality ← Previous edit		Revision as of 13:29, 24 June 2010 view source 86.155.7.40 (talk) simplification of unnecessarily longwinded definition. a web page is a kind of web site (albeit only a page, u can still cite it as a reference, u can still site your content on it...etc) Next edit →
Line 2: {{Internet Marketing}} '''Search engine optimization''' ('''SEO''') is the practice or process of maximizing the volume or quality of traffic to a [[web site]] ~~or a [[World Wide Web\|web]] page~~ (such as a [[blog]]) from [[search engine]]s via "natural" or un-paid ("organic" or "algorithmic") [[Search engine results page\|search results]] as opposed to other forms of [[search engine marketing]] ("SEM") which may deal with paid inclusion. The theory is that the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including [[image search]], [[local search (Internet)\|local search]], [[video search]] and industry-specific [[vertical search]] engines. This gives a web site [[web presence]]. As an [[Internet marketing]] strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and [[HTML]] and associated coding to both increase its relevance to specific keywords and to remove barriers to the [[web crawler\|indexing activities]] of search engines.

Search engine optimization: Difference between revisions