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The programme was administered by the Council for Educational Technology in [[London]], but the directorate operated, unusually, from a semi-detached house on the Coach Lane Campus of the then Newcastle Polytechnic (now [[Northumbria University]]).
The director of the programme was
Educational materials were initially devised by teachers for teachers, financed by the [[Department of Education and Science (UK)|Department of Education and Science]] of England, Northern Ireland and Wales. It was common to see written on various books and leaflets that the aims of the programme were to 'promote, within the school curriculum, the study of [[microelectronics]] and its effects, and to encourage the use of the technology as an aid to teaching and learning'.
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