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Stop Normalizing is the name of an activist group that opposes the normalization of languageterms like "alt-right". The group created the '''Stop Normalizing Alt Right Chrome extension'''<ref>{{Cite web|url=https://chrome.google.com/webstore/detail/stop-normalizing-alt-righ/cpbldecoiaaphkphaacgcjkajgfbibgi|title=Stop Normalizing Alt Right|website=chrome.google.com|access-date=2016-11-30}}</ref> that went viral shortly after the release of their website. The extension changes "alt-right" with "white nationalism".<ref>{{Cite news|url=http://www.metro.us/news/google-chrome-now-includes-a-stop-normalizing-alt-right-browser-extension/zsJpkC---MIXTy1WaggZU/|title=Google Chrome now includes a 'Stop Normalizing Alt-Right' browser extension|last=Mascali|first=Nikki M.|date=2016-11-29|newspaper=Metro|access-date=2016-11-30}}</ref><ref>{{Cite web|url=http://mashable.com/2016/11/22/stop-normalizing-alt-right-chrome-extension/|title=Timely browser extension replaces ‘alt-right’ with ‘white supremacy'|last=Hinchliffe|first=Emma|website=Mashable|access-date=2016-11-30}}</ref><ref>{{Cite news|url=http://www.nbcnews.com/tech/tech-news/new-chrome-extension-changes-alt-right-white-supremacy-n689881|title=Chrome extension changes 'alt-right' to 'white supremacy'|newspaper=NBC News|access-date=2016-11-30}}</ref><ref>{{Cite news|url=http://www.independent.co.uk/news/world/americas/alt-right-chrome-extension-stop-normalising-hate-white-supremacy-neo-nazi-a7445671.html|title=Chrome extension changes ‘alt-right’ to ‘white supremacy’|date=2016-11-29|newspaper=The Independent|language=en-GB|access-date=2016-11-30}}</ref><ref>{{Cite news|url=http://www.papermag.com/this-new-google-chrome-extension-replaces-alt-right-2118219534.html|title=This Google Chrome Extension Rightfully Replaces "Alt-Right" with "White Supremacy"|last=Magazine|first=Paper|date=2016-11-29|newspaper=PAPERMAG|access-date=2016-11-30}}</ref> after the release of their website. The group was founded by an unknown New-York based in advertising and media professional<ref>{{Cite web|url=http://www.huffingtonpost.com/entry/google-chrome-extension-replaces-alt-right-with-white-supremacy_us_583c6106e4b09b60560157b6|title=Google Chrome Extension Replaces 'Alt-Right' With 'White Supremacy'|last=Editor|first=Lilly Workneh Black Voices Senior|last2=Post|first2=The Huffington|date=2016-11-28|website=The Huffington Post|access-date=2016-11-30}}</ref> with the pseudonym [[George Zola]].
