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On January 10, 2017, Jazwares unveiled designs for toys based on ''Roblox'' characters. The characters are similar to [[Lego minifigure]]s, having interchangeable body parts, clothes, and tools. The toys were released on February 5, 2017<ref>{{cite news|last1=Takahashi|first1=Dean|title=Roblox launches toys based on its user-generated games|url=https://venturebeat.com/2017/01/10/roblox-launches-toys-based-on-its-user-generated-games/|website=VentureBeat|accessdate=January 11, 2017}}</ref><ref>{{cite news|last1=Evangelista|first1=Benny|title=Roblox turning user-designed video game characters into toys|url=http://www.sfgate.com/business/article/Roblox-turning-user-generated-video-game-10853647.php/|accessdate=January 12, 2017}}</ref> Whilst purchasing toys, buyers would be gifted scratch codes to redeem for in-game items.
During the 2017 Roblox Developers Conference, officials said that creators on Roblox (about 1.7 million)
== References ==
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