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In September 2010, the Pepsi Refresh Project was criticized for allowing a coalition of progressive, nonprofit organizations called the 'Progressive Slate' to participate in the project, accusing the company of violating its own terms. <ref>[https://www.nytimes.com/2010/10/01/business/01pepsi.html "Pepsi Refresh Contestant Claims Rules Were Broken"]</ref>
===Power votes===▼
Codes printed on Pepsi sodas could be redeemed for "power votes",<ref>{{cite web|title=Power Vote|url=http://www.refresheverything.com/power-vote|accessdate=16 July 2011}}</ref> in a way a hybrid of a [[loyalty program]] and [[crowd funding]]. The soft drink marketer had placed an alphanumeric code under the caps of Pepsi, Diet Pepsi and Pepsi Max two-liter and 20-oz. bottles, as well as 12-pack and 24-pack carton wraps. Each code was worth between five and 100 votes; participants entered the code on the Power Vote page on the Pepsi Refresh site to find out its worth.▼
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== '''Metrics''' ==
The Pepsi Refresh Project generated more than 80 million votes and "37% of Americans were aware of the Refresh Project"<ref name=":
▲===Power votes===
▲Codes printed on Pepsi sodas could be redeemed for "power votes",<ref>{{cite web|title=Power Vote|url=http://www.refresheverything.com/power-vote|accessdate=16 July 2011}}</ref> in a way a hybrid of a [[loyalty program]] and [[crowd funding]]. The soft drink marketer had placed an alphanumeric code under the caps of Pepsi, Diet Pepsi and Pepsi Max two-liter and 20-oz. bottles, as well as 12-pack and 24-pack carton wraps. Each code was worth between five and 100 votes; participants entered the code on the Power Vote page on the Pepsi Refresh site to find out its worth.
==NFL==
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