Structured interview: Difference between revisions

Revision as of 16:36, 5 December 2006

Revision as of 17:34, 27 February 2007

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A structured interview also standardises the order in which questions are asked of survey respondents, so the questions are always answered within the same context. This is important for minimising the impact of [[context effects]], where the answers given to a survey question can depend on the nature of preceding questions. Though context effects can never be avoided, it is often desirable to hold them constant across all respondents.

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