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However, starting in 1980, the technological age of the product became apparent and sales of Mark IV leveled off, amassing only about 60 percent of what Informatics had planned for.<ref>Campbell-Kelly, ''From Airline Reservations to Sonic the Hedgehog'', p. 118. See also chart on p. 117.</ref>
A successor product, Mark V, was released in 1981–82.<ref>See
The same taxonomy of application generators mentioned earlier placed Mark V in the category of "Application Development Systems", as it covered more advanced capabilities such as generating online systems with screen dialogue and similar features.<ref name="card-graf"/> Mark V was made available for two IBM mainframe online transaction processing environments, [[
Following the acquisition by Sterling Software, Mark IV continued to be a significant product, but in 1994 it was renamed VISION:Builder.<ref>{{cite news | url=https://books.google.com/books?id=qYgnAQAAMAAJ&q=%22sterling+software%22+%22mark+iv%22+%22vision:builder%22 | title=Product Life Cycle: Maturity Stage | magazine=Software Marketing Journal | date=1994 | pages=29–30?}}</ref> By one account, in the late 1990s the product still had close to $20 million in annual revenue.<ref name="frank-47"/> Ownership then passed again in 2000, when Sterling Software was sold to [[Computer Associates]] and the product remained under the name VISION:Builder.<ref name="Computer Associates">{{cite web | url=https://www.ca.com/us/services-support/ca-support/ca-support-online/knowledge-base-articles.TEC1054237.html | title=How do I upgrade applications from MARK IV to VISION:Builder? | publisher=Computer Associates | date=September 15, 2015}}</ref>
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