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===Business card model===
Cheek'd offered two plans, paid and free. For $25, subscribers got a set of 50 [[business cards]] that could be given out once someone caught their eye.<ref name=trends>{{cite news |title=Latest dating trends include Web-based calling cards and GPS-powered apps|url=http://www.nydailynews.com/life-style/latest-dating-trends-include-web-based-calling-cards-gps-powered-apps-article-1.202481 |work=[[New York Daily News]] |date=July 23, 2010 |access-date=2010-08-15 | first=Paulina | last=Reso}}</ref> Each card had a phrase, an online code, and a URL to the subscriber's account.<ref name=trends/><ref name=architect>{{cite news |title=The New Dating Tools: A Card and a Wink |url=https://www.nytimes.com/2010/07/22/fashion/22date.html |work=[[The New York Times]] |date=July 21, 2010 |access-date=2010-07-23 }}</ref> Recipients could look up the giver's profile.<ref>{{cite news|author=Jenny Block |title=Fox on Sex: The Art of Flirting|url=http://www.foxnews.com/story/0,2933,598671,00.html|access-date=2010-08-14|publisher=Fox News|date=August 5, 2010}}</ref> In addition to purchasing cards, there was a $9.95 monthly membership fee.<ref name="shark">{{cite web|last1=Taylor|first1=Jordyn|title=Tech CEO Loses on
===Smartphone app===
In 2015, the service's name changed from "Cheek'd" to "Cheekd". The new app used Bluetooth technology to alert users whenever a compatible user was within a 30-foot radius, instead of using cards.<ref name="observer">{{cite web|last1=Taylor|first1=Jordyn|title=After Brutal
==Patent lawsuit==
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