Screen–smart device interaction: Difference between revisions

Revision as of 14:01, 28 September 2021

Revision as of 22:08, 5 March 2023

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Interactive Digital Signage might be a growth engine for traditional digital signage. Interactive capabilities are gaining increasing attention by retailers, clinics, hotels/restaurants/bars, and other venues that provide service to a 'captive audience'.

[[Muzzley]] is a trend in present technology that lets a user in any connected network access the Digital Signage screen using the smartphone. In this scenario, the smartphone keeps adapting its interface according to the experience that the user is having. Muzzley integrates with all the major digital signage manufacturers as well as traditional applications made in standard developing languages as javascript, java, node.js, flash / Action ScriptActionScript and others.

In general, Screen-Smart device Interaction is a set of mobile, networking, signal processing, software and hardware technologies that allows users with [[mobile devices]] (typically cellphones) to connect (using [[QR code|QR]], [[URL]] or any other novel method) to a public screen and interact, control or acquire its content for emerging applications like effective outdoor advertising, event information distributions, out-of-home gaming, etc.<ref>"Convergence of Interactive Displays with Smart Mobile Devices for Effective Advertising: A survey",