Some cam models have non-commercial personal web blogs.<ref>{{Cite web |url=https://balkan-webcam-model.com/ |title=10 Tips How To Become A Webcam Model in 2020 |website=Balkan Webcam Model}}</ref> They use it for contact with fans, blogging about the everyday life of a webcam model, and as a help and guide to aspiring models. Due to social stigma, mainstream media offers no real information about webcam modeling, but rather [[Sensationalism|sensationalist]] news (incidents and accidents, celebrities involvements...). As such, these blogs are the only window into the life of models.{{opinion|date=September 2022}}
=== In Popular Culture ===
Although adult webcam sites started appearing in the early 2000s, massive public interest in both cam models and webcam sites in general took several more years. On the literary side, “Camgirl” by [[Isa Mazzei]] is a memoir showcasing the author’s experiences as a webcam model. The reader is granted a rare inside look at the adult cam industry, as well as an exploration and examination of the challenges that come with working in such a career. Similarly, “The House” by [[Simon Lelic]] also shines a light on the lives of webcam models and their multifaceted and diverse relationships.<ref>{{Cite web |last=Porn |first=The God of |date=2023-03-02 |title=Cam Girls Presentation in Popular Culture |url=https://medium.com/@iamthegodofporn/cam-girls-presentation-in-popular-culture-8515ac8a4778 |access-date=2023-03-06 |website=Medium |language=en}}</ref>
The representation of webcam models on film and tv shows has been the topic of much debate, with detractors arguing that it perpetuating harmful stereotypes and contributing to the marginalization of sex workers. Supporters counter by exploring the many increased safety benefits of webcam work over in person sex work including no physical contact with clients, no violation of any laws, and the ability to set their own work hours, and decide for themselves what sexual activities they will or won't do online.
Recently, the TV series “Cam Girl” (2022) has shown a more nuanced and interesting portrayal of the adult cam industry. It highlights the intersection of ambition, desire and lust while also digging into what makes these webcam models do what they do, both on the individual level and also as part of a larger dialogue on social and cultural issues surrounding sex work.
