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<nowiki/>[[File:I_Won't_Say_(I'm_in_Love).ogg|thumb|left|25-second sample of the doo-wop song, featuring Egan's voice accompanied by girl group-style back up vocals performed in three-part harmony.<ref name=":27" />]]Lyrically, "I Won't Say (I'm in Love) is a [[love song]] about denial,<ref>{{Cite web|last=Block|first=Tara|date=November 13, 2015|title=Feel the Love Tonight With This Romantic Disney Playlist|url=http://www.popsugar.com/love/Disney-Love-Songs-34752493|url-status=live|archive-url=https://web.archive.org/web/20210128000824/http://www.popsugar.com/love/Disney-Love-Songs-34752493|archive-date=January 28, 2021|access-date=March 3, 2016|website=[[Popsugar]]}}</ref><ref name=":16">{{Cite web |last=Floro |first=Marty |date=April 30, 2016 |title=5 Underrated Disney Songs |url=http://www.onemusic.ph/news/5-underrated-disney-songs-632 |url-status=deviated |archive-url=https://web.archive.org/web/20180914022546/http://www.onemusic.ph/news/5-underrated-disney-songs-632 |archive-date=September 14, 2018 |access-date=September 13, 2018 |website=[[One Music PH]]}}</ref> specifically its performer's reluctance to fall in love or succumb to romantic [[cliché]]s.<ref name=":4" /> Meg voices how clichéd and insufficient love can feel,<ref name=":20" /> while mocking traditional love song tropes.<ref name=":2" /> "I Won't Say (I'm in Love)" differs from standard Disney love songs by offering "a unique spin" on the heroine's dilemma.<ref name=":13" /> Rob Burch of ''The Hollywood News'' dubbed "I Won't Say (I'm in Love)" an "[[Erotophobia|anti-love]] song".<ref name=":14">{{Cite web|last=Burch|first=Rob|date=September 11, 2013|title=Disney 53: Hercules|url=http://www.thehollywoodnews.com/2013/09/11/disney-53-hercules/|url-status=live|archive-url=https://web.archive.org/web/20190612100019/http://www.thehollywoodnews.com/2013/09/11/disney-53-hercules/|archive-date=June 12, 2019|access-date=March 3, 2016|website=The Hollywood News}}</ref> Described as an "emotional barnstormer",<ref name=":18">{{Cite web|url=https://www.beamly.com/tv-film/the-best-ever-disney-songs-ranked|title=The best ever Disney songs: Ranked|last=Hall|first=Sophie|date=January 7, 2016|website=[[Beamly]]|url-status=dead|archive-url=https://web.archive.org/web/20160508153739/https://www.beamly.com/tv-film/the-best-ever-disney-songs-ranked|archive-date=2016-05-08|access-date=April 26, 2016}}</ref> the song begins with Egan singing "If there's a prize for rotten judgment I guess I've already won that",<ref name=":7" /> soon followed by "Been there, done that".<ref name=":3" /> ''Thought Catalog''<nowiki/>'s Chelsea Fagan believes the first verse "sums up in four lines everything that we’ve ever tried to convey while on our third drink out at the bar with the girls", joking, "I believe this song would come shortly after dancing in a circle with all women, but just before the tearful texting of your ex".<ref name=":20" /> Lyrics such as "No man is worth the aggravation / that’s ancient history, been there done that” and “I thought my heart had learned its lesson / It feels so good when you start out / My head is screaming get a grip girl / Unless you’re dying to cry your heart out” express Meg's initial distaste for romance, only for the Muses to encourage her to admit that she is falling in love.<ref>{{Cite journal |last=DiSessa |first=Kasandra J. |year=2020 |title=The Illusion of Empowerment: A Feminist Analysis of Disney's Hercules |url=http://www.inquiriesjournal.com/articles/1842/the-illusion-of-empowerment-a-feminist-analysis-of-disneys-hercules |journal=Inquiries Journal |volume=12 |issue=11 |pages=1}}</ref> Comparing the background vocals to [[The Blossoms]], ''Musicological Identities: Essays in Honor of Susan McClary'' author Jacqueline Warwick observed that the backup singers constantly contradict the lead singer in a [[Call and response (music)|call and response]] format, proving crucial to the denial theme.<ref name=":27" /> The Muses suggest that Meg “Face it like a grown-up/When you gonna own up that you got got got it bad”,<ref name=":29">{{Cite web |last=Busch |first=Caitlin |date=May 22, 2019 |title=Every Disney Renaissance Period Song, Ranked |url=https://www.syfy.com/syfywire/every-disney-renaissance-period-song-ranked |url-status=dead |archive-url=https://web.archive.org/web/20210924120617/https://www.syfy.com/syfywire/every-disney-renaissance-period-song-ranked |archive-date=September 24, 2021 |access-date=January 19, 2020 |website=[[Syfy Wire]]}}</ref> which Gantz described "admonishing".<ref name=":0" /> The song's last line is: "At least out loud, I won’t say I’m in love".<ref name=":23" /> Identifying the track as a "[[Self-awareness|self-aware]] ballad...filled with sly [[anachronism]]s", author Thomas S. Hischak observed it maintains the soundtrack's comedic tone in his book ''100 Greatest American and British Animated Films''.<ref>{{Cite book|url=https://books.google.com/books?id=YtJKDwAAQBAJ&q=i+won%27t+say+%28i%27m+in+love%29+susan+egan&pg=PA137|title=100 Greatest American and British Animated Films|last=Hischak|first=Thomas S.|publisher=[[Rowman & Littlefield]]|year=2018|isbn=9781538105696|___location=United States|pages=137|via=[[Google Books]]}}</ref> Meg Pelliccio of ''[[Screen Rant]]'' believes the Muses ending the song with "Sha-la-la-la-la-la" could possibly be a reference to "[[Kiss the Girl]]" from ''[[The Little Mermaid (1989 film)|The Little Mermaid]]'' (1989), which share both composers and directors, and involve supporting characters attempting to convince a main character of their feelings through song.<ref>{{Cite news |last=Pelliccio |first=Meg |date=May 26, 2020 |title=10 Things You Didn’t Know About Disney’s Hercules |url=https://screenrant.com/disney-hercules-facts-trivia/ |access-date=February 10, 2025 |work=[[Screen Rant]]}}</ref>
Kate Knibbs of ''[[The Ringer (website)|The Ringer]]'' summarized the track as "a love song from someone who doesn’t want to be in love, who knows enough to assume things aren’t going to work out".<ref name=":30">{{Cite web|last=Knibbs|first=Kate|date=July 17, 2019|title=The 40 Best Disney Songs, Ranked|url=https://www.theringer.com/music/2019/7/17/20696940/forty-best-disney-songs-ranked-lion-king|url-status=live|archive-url=https://web.archive.org/web/20190817030046/https://www.theringer.com/music/2019/7/17/20696940/forty-best-disney-songs-ranked-lion-king|archive-date=August 17, 2019|access-date=January 19, 2020|website=[[The Ringer (website)|The Ringer]]}}</ref> Fagan believes it expresses "the hesitancy savvy women everywhere feel when trying to stop themselves from falling head over heels".<ref name=":20" /> Hischak
== Reception ==
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