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To fund the new project, Roberts sold 15% of MITS to fellow Air Force officer, Lieutenant William Yates. He also got an investment from another Weapons Laboratory officer, Major Ed Laughlin. Several other officers and scientists at the lab were interested in this state of the art calculator kit and helped with the design. Forrest Mims wrote the assembly manual in return for a calculator kit.
The MITS 816 was known as a "four-function" calculator; it could add, subtract, multiply and divide. The display was only 8
The steady flow of calculator sales allowed MITS to run full page advertisements in ''Radio-Electronics'', ''Popular Electronics'' and ''Scientific American''. In the June 1972 ''Radio-Electronics'', MITS announced a 14 digit calculator (Model 1440) with memory and square root function for $199.95 kit and $249.95 assembled. The original 816 kit was reduced from $179 to $149.95. Both calculators could be controlled by upcoming programming unit.<ref name = "RE June 1972">{{cite magazine | title = MITS announces our forth generation. |magazine= Radio-Electronics | volume = 43 | issue = 6 | page =13 | date = June 1972}} Full page advertisement of the Model 1440 calculator.</ref>
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