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::::I suggested Search Engine Land because it provides a clear explanation of BERT and RankBrain's impact on keyword stuffing, a topic currently lacking in the Wikipedia article.
::::I believe this information is crucial for an update. I'm also happy to supplement it with corroborating sources like Search Engine Journal and Moz. My goal is to improve the article, not promote any specific site. [[User:ASWATHI S Nambiar|ASWATHI S Nambiar]] ([[User talk:ASWATHI S Nambiar|talk]]) 05:05, 19 February 2025 (UTC)
== Semi-protected edit request on 14 March 2025 ==
{{edit semi-protected|Search engine optimization|answered=no}}
[[User:Shameerjafry|Shameerjafry]] ([[User talk:Shameerjafry|talk]]) 06:52, 14 March 2025 (UTC)
Search Engine Optimization (SEO) is the practice of improving a website's visibility on search engine results pages (SERPs). It encompasses several strategies designed to enhance both the quantity and quality of website traffic. SEO is divided into three main categories: on-page SEO, off-page SEO, and technical SEO.
On-Page SEO focuses on optimizing individual web pages to rank higher in search results. This includes optimizing content, HTML tags (such as title and meta descriptions), and internal links. Relevant keywords are strategically placed within content to improve search visibility.
Off-Page SEO involves activities performed outside the website to improve its authority and trustworthiness. One of the most well-known off-page SEO techniques is link building, which refers to gaining backlinks from reputable websites. Social media marketing, influencer outreach, and guest blogging are other strategies to improve a site's online presence.
Technical SEO ensures that a website meets the technical requirements of modern search engines, such as mobile-friendliness, fast load times, and secure browsing (HTTPS). Optimizing site architecture and crawlability also fall under technical SEO.
A well-optimized website can improve both user experience and search engine rankings, making SEO an essential part of any digital marketing strategy.
[https://wwmcltd.com/services/marketing-services/seo/ For further insights and detailed professional SEO services, see SEO Services - Worldwide Marketing & Consultancy.]
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