Children's programming on NBC: Difference between revisions

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{{short description|Historical summary of children's programming aired by NBC}}
[[File:NBC Peacock 1986.svg|thumb|225x225px|NBC Peacock logo]]
{{Use mdy dates|date=February 2016}}
Children's programming has played a part in [[NBC]]'s programming since its initial roots in television. This article outlines the history of children's television programming on NBC including the various blocks and notable programs that have aired throughout the television network's history on weekends.
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===TNBC (1992–2002)===
{{main|TNBC}}
[[File:TNBC (2000-2002).svg|thumb|255x255px|TNBC logo]]
As results of the continued success of ''Saved by the Bell'' and the failed experience of enforcing educational content, NBC restructured its Saturday morning lineup in September 1992 by replacing children's programming with live-action – mostly scripted – series aimed at teenagers as part of a new three-hour block under the brand [[TNBC]] (the network also launched an hour-long Saturday edition of ''[[Weekend Today|Today]]'' that debuted simultaneously with the TNBC lineup).
 
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===Discovery Kids on NBC (2002–2006)===
{{main|Discovery Kids on NBC}}
[[File:DiscoveryKidsonNBClogo.jpg|thumb|200x200px|Discovery Kids on NBC logo]]
On January 6, 2002, NBC entered into an agreement with [[Discovery Communications]], in which it would produce a new Saturday morning block for the network featuring original programs from the [[Discovery Kids]] cable channel under a time-lease agreement to provide programming compliant with the FCC's educational programming guidelines to NBC's affiliates, rather than having any network input or production.<ref>{{cite web|title=Discovery Kids sets NBC sked|url=https://variety.com/2002/tv/news/discovery-kids-sets-nbc-sked-1117864789/|first=Lily|last=Oei|periodical=Variety|publisher=Reed Business Information|date=April 2, 2002|access-date=March 29, 2015}}</ref><ref name="NBC Discovery">{{cite web|title=Discovery Gets NBC Kids' Block|url=http://www.multichannel.com/news/orphan-articles/discovery-gets-nbc-kids-block/154693|last=Umstead|first=Thomas|periodical=[[Multichannel News]]|date=December 7, 2001|access-date=March 29, 2015}}</ref> The block, branded "[[Discovery Kids on NBC]]", premiered on October 5, 2002.<ref name="DiscoveryKids"/> Originally, the lineup consisted of only live-action series featuring a mix of new series and existing Discovery Kids programs including ''[[Trading Spaces: Boys vs. Girls]]'' (a spin-off of the [[TLC (TV network)|TLC]] home renovation reality show ''[[Trading Spaces]]'') and the reality game show ''[[Endurance (TV series)|Endurance]]'' (a ''[[Survivor (TV series)|Survivor]]''-style series created and executive produced by host [[J. D. Roth]], who later produced ''[[The Biggest Loser (American TV series)|The Biggest Loser]]'' for NBC in 2003).
 
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===Qubo on NBC/Telemundo (2006–2012)===
{{main|Qubo}}
[[File:Qubo logo.svg|thumb|277x277px|Qubo logo]]
In May 2006, [[NBCUniversal]] and [[Ion Media Networks]] announced plans to form [[Qubo]], a joint venture in conjunction with [[Scholastic Corporation]], [[Classic Media]] and [[Corus Entertainment]] subsidiary [[Nelvana]]. The multi-platform programming endeavor, aimed at children between 4 and 8 years of age, would comprise children's program blocks airing on NBC, Spanish-language sister network [[Telemundo]] and Ion Media's i: Independent Television (now [[Ion Television]]), as well as a 24-hour [[digital subchannel|digital multicast channel]] on i's [[owned-and-operated station]]s (alternatively known as Qubo Channel), [[video on demand]] services and a branded website. The reasoning why the name "qubo" was chosen for the endeavor, or why its logo is a cube, has never been publicly explained by any of the partners, although general manager Rick Rodriguez stated in an interview with ''[[Multichannel News]]'' that the name was intended to be something that sounded fun, and be a brand that could easily be used uniformly in English and Spanish.<ref>{{cite web|title=NBC Debuts Kids Programming Brand Qubo|url=http://adage.com/article/media/nbc-debuts-kids-programming-brand-qubo/111473/|first=Andrew|last=Hampp|periodical=[[Advertising Age]]|date=August 24, 2006|access-date=March 29, 2015}}</ref><ref name=mcn-qubo>{{cite web|title=Qubo's Rodriguez: Offering a 'Building Block' to Kids|url=http://www.multichannel.com/news/content/qubo-s-rodriguez-offering-building-block-kids/367423|first=Luis|last=Clemens|periodical=Multichannel News|date=February 16, 2008|access-date=March 29, 2015}}</ref>
 
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===NBC Kids (2012–2016)===
{{main|NBC Kids}}
[[File:NBC Kids.svg|thumb|200x200px]]
On March 28, 2012, NBC announced that the three-hour children's programming time period allocated by the network on Weekend mornings would be taken over by [[Sprout (TV network)|Sprout]] (which had become a sister television property to NBC following parent company NBCUniversal's 2010 majority purchase by [[Comcast]]; NBC later took full ownership of the network, whose owners previously included [[Sesame Workshop]] and [[HIT Entertainment]]) and launch a new Weekend morning block called [[NBC Kids]], which is aimed at preschoolers and grade school-aged children ages 2 to 9.<ref name="Weisman">{{cite news|title=NBC to launch Saturday kids block|url=https://variety.com/2012/tv/news/nbc-to-launch-saturday-kids-block-1118052022/|first=Jon|last=Weisman|periodical=Variety|publisher=[[PMC (company)|Penske Media Corporation]]|date=March 28, 2012|access-date=March 27, 2015|archive-url=https://web.archive.org/web/20120519174046/http://www.variety.com/article/VR1118052022?refCatId=14|archive-date=May 19, 2012|url-status=live}}</ref><ref name="Rubino">{{cite news|title=NBC, With Assist From Sprout, to Launch Saturday Morning Preschool Block|url=http://www.multichannel.com/article/482478-NBC_With_Assist_From_Sprout_to_Launch_Saturday_Morning_Preschool_Block.php|first=Lindsay|last=Rubino|periodical=Multichannel News|date=March 28, 2012|access-date=March 27, 2015}}</ref>
 
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=== The More You Know (2016–present) ===
{{main|The More You Know (TV programming block)}}
[[File:The More You Know 2023.png|thumb|200x200px|The More You Know logo]]
Between February 24, 2016, and March 1, 2016, NBC announced that it would lease its Weekend morning lineup to [[Litton Entertainment]], [[The More You Know (block)|The More You Know]] beginning October 2016.<ref name="nbc-pr">{{cite press release|title=NBC AND LITTON ENTERTAINMENT EXPAND ICONIC 'THE MORE YOU KNOW' PLATFORM INTO NEW THREE-HOUR SATURDAY MORNING PROGRAMMING BLOCK|url=http://www.broadcastingcable.com/thewire/nbc-and-litton-entertainment-expand-iconic-more-you-know-platform-new-three-hour-saturday-morning-programming-block/154073|access-date=February 24, 2016}}</ref> Named after NBC's [[The More You Know|series of public service campaigns]], the three-hour Weekend morning block is programmed by [[Litton Entertainment]], and features [[live-action]] programming aimed at [[teen]]s.<ref name="bandc-moreyouknow">{{cite web|title=NBC, Litton Partner on 'The More You Know' Block|url=http://www.broadcastingcable.com/news/programming/nbc-litton-partner-more-you-know-block/154074|website=Broadcasting & Cable|publisher=[[NewBay Media]]|access-date=February 24, 2016}}</ref>