Some researchers and journalists believe that media coverage of [[politics of climate change]] is adequate and fair, while a few feel that it is biased.<ref>{{cite journal|last1=Newman|first1=Todd P.|last2=Nisbet|first2=Erik C.|last3=Nisbet|first3=Matthew C.|date=26 September 2018|title=Climate change, cultural cognition, and media effects: Worldviews drive news selectivity, biased processing, and polarized attitudes|journal=Public Understanding of Science|volume=27|issue=8|pages=985–1002|doi=10.1177/0963662518801170|pmid=30253695|s2cid=52824926}}</ref><ref>{{cite journal|last=Lichter|first=S.R.|author2=Rothman|year=1984|title=The media and national defense|journal=National Security Policy|pages=265–282}}</ref><ref>{{cite journal|last=Bozell|first=L.B.|author2=Baker, B.H.|year=1990|title=Thats the way it is(n't)|journal=Alexandria, VA}}</ref><ref name="Nissani-1999">{{cite journal|last=Nissani|first=Moti|date=Sep 1999|title=Media Coverage of the Greenhouse Effect|journal=Population and Environment|volume=21|issue=1|pages=27–43|doi=10.1007/BF02436119|s2cid=144096201}}</ref>
In 2024, '''''[[Verified for Climate]]''''', a [[United Nations]] initiative for combating [[misinformation]] about [[climate change]] on [[social media]] was launched. It gathered a team of "Verified Champions" ([[scientist]]s who are also [[Social media influencer|content creator]]s on social media) to collaborate on combating fake information published on social media.<ref>{{Cite web|url=https://www.elmundo.es/ciencia-y-salud/medio-ambiente/2024/04/23/66279cb9fc6c83c8058b45a9.html|title=La ONU impulsa una campaña para contrarrestar la desinformación climática|date=April 23, 2024|website=El Mundo}} (in Spanish)</ref><ref>{{Cite web|url=https://jakartaglobe.id/lifestyle/indonesian-content-creators-use-music-and-culture-to-raise-climate-awareness|title=Indonesian Content Creators Use Music and Culture to Raise Climate Awareness}}</ref><ref name="auto">{{Cite web|url=https://www.un.org/zh/node/219082|title=wikiHow teams up with Verified to empower people with climate information | 联合国|first=United|last=Nations|website=United Nations}}</ref><ref name="auto"/><ref>{{Cite web|url=https://oeco.org.br/colunas/em-um-mundo-em-emergencia-climatica-a-desinformacao-se-tornou-um-dos-principais-riscos-globais/|title=Em um mundo em emergência climática, a desinformação se tornou um dos principais riscos globais|first=Mikaelle|last=Farias|date=March 15, 2024|website=((o))eco}}</ref><ref>{{Cite web|url=https://mashable.com/article/youtube-climate-change-misinformation-what-to-know|title=New climate deniers are making millions on YouTube. But they're lying.|first=Chase|last=DiBenedetto|date=February 3, 2024|website=Mashable}}</ref><ref>{{Cite web|url=https://www.tempo.co/gaya-hidup/tingkatkan-pemahaman-krisis-iklim-dengan-musik-dan-cerita-1604745|title=Tingkatkan Pemahaman Krisis Iklim dengan Musik dan Cerita|date=June 1, 2025|website=Tempo}}</ref>The initiative has the support of [[TikTok]].<ref>{{Cite web|url=https://shareverified.com/verified-champions/|title=Verified | #VerifiedChampions|website=Verified}}</ref><ref>{{Cite web|url=https://campaignme.com/tiktok-tackling-miscommunication-around-climate-change-by-pledging-billions/|title=TikTok tackling miscommunication around climate change with "verified champions"|first=Justin|last=Harper|date=May 2, 2024}}</ref><ref>{{Cite web|url=https://arab.news/cnqjn|title=TikTok launches $1M campaign to tackle climate misinformation at COP28|date=December 7, 2023|website=Arab News}}</ref><ref>{{Cite web|url=https://www.zawya.com/en/press-release/events-and-conferences/tiktok-announces-its-commitment-to-sustainability-and-climate-literacy-at-cop28-nr8vty8m|title=TikTok announces its commitment to sustainability and climate literacy at COP28|first=Press|last=Release|website=www.zawya.com}}</ref>
