Wikipedia:Contents/Overview/Technology and applied sciences: Difference between revisions
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• The designer views a Publisher / Printer or bureau proof and passes the proof on to the client for approval.
• If required, do a pre “press check” of the printed sample while the job is running on the printing press.
== '''Tips for briefing graphic designers''' ==
• You should thoroughly communicate your needs with art director or with design coordinator at the briefing stage. We recommend you provide information about:
<br />• Your organisation’s practices and values.
<br />• Corporate identity requirements.
<br />• Existing communication material which you think reflects your organisation’s practices and values.
<br />• Objectives of communication material.
<br />• Words to describe the desired “look” and “feel” such as “contemporary” and “innovative”.
<br />• Emotional response you would like to achieve from the audience such as “excited,” “proud,” or “scared”.
<br />• Target audience.
<br />• You should include specific briefing information about your design project including:
<br />• Logos, symbols, trademarks.
<br />• How text and photographs will be provided, if needed.
<br />• How graphs and any other graphical elements will be provided and used, if required.
<br />• How many design concepts will be needed.
<br />• Production specifications (for example, number of pages, quantity, paper quality/stock, size, preferred binding) if known.
'''• Any special finishes (embossing, foiling, die-cuts). You can provide specialist advice on specifications and finishes.'''
<br />• Proposed production schedule.
<br />• Packaging requirements.
<br />• Printing preferences.
<br />• Delivery requirements including contact/s and address/es, electronic file formatting (if relevant).
<br />• Timeframes for concept presentation and approvals.
<br />• Delivery deadline.
<br />• Allow enough time for the design process
<br />• Often people are tempted to ‘crunch’ the time allowed for graphic design. To maximise your design investment, I suggest you allow substantial time for the design process. The focus should be on ensuring the text, design and artwork is correct. If you face strict time constraints, please discuss appropriate solutions with your client and directors.
<br />• Try not to let personal taste affect your opinion of a design. Consider whether the design will reach your target audience and whether it will achieve the intended result.
== '''Need more help?''' ==
If you have any questions or need advice, please contact:
'''Ibrahim P.M.'''
email: ibru4all@yahoo.com
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