Search engine optimization: Difference between revisions

Revision as of 16:46, 22 June 2010

Revision as of 16:54, 22 June 2010

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The search engines' market shares vary from market to market, as does competition.

In 2003, [[Danny Sullivan (technologist)|Danny Sullivan]] stated that Google represented about 75% of all searches.<ref>{{cite news|url=http://www.usatoday.com/tech/news/2003-08-25-google_x.htm|title=The search engine that could|publisher=USA Today|accessdate=2007-05-15|date=2003-08-26 | first1=Jefferson | last1=Graham}}</ref> In markets outside the United States, Google's share is often larger, and Google remains the dominant search engine worldwide as of 2007.<ref>{{cite web | url=http://searchenginewatch.com/showPage.html?page=3625072 | author=Greg Jarboe | title=Stats Show Google Dominates the International Search Landscape | publisher=[[Search Engine Watch]] | date= 2007-02-22 | accessdate=2007-05-15 }}</ref> As of 2006, Google had an 85-90% market share in Germany.<ref name="grehan-1">{{cite web|url=http://www.clickz.com/showPage.html?page=3595926|title=Search Engine Optimizing for Europe |author=Mike Grehan|date=April 3, 2006|accessdate=2007-05-14|publisher=Click}}</ref> While there were hundreds of SEO firms in the US at that time, there were only about five in Germany.<ref name="grehan-1" /> As of June 2008, the marketshare of Google in the UK was close to 90% according to [[Hitwise]].<ref>{{cite news | url=http://www.guardian.co.uk/technology/blog/2008/jun/10/googleukclosesinon90mark | author=Jack Schofield | title=Google UK closes in on 90% market share | publisher=[[The Guardian|Guardian]] | date= 2008-06-10 | accessdate=2008-06-10 | ___location=London}}</ref> That market share is achieved in a number of countries.<ref>{{cite web | url=http://googlesystem.blogspot.com/2009/03/googles-market-share-in-your-country.html

| author=Alex Chitu | title=Google's Market Share in Your Country | publisher=[[Google Chrome OS|Google Operating System]] | date= 2009-03-13 | accessdate=2009-05-16 }}</ref>http://www.shuttervoice.com/

As of 2009, there are only a few large markets where Google is not the leading search engine. In most cases, when Google is not leading in a given market, it is lagging behind a local player. The most notable markets where this is the case are China, Japan, South Korea, Russia and the Czech Republic where respectively [[Baidu]], [[Yahoo! Japan]], [[Naver]], [[Yandex]] and [[Seznam]] are market leaders.

Successful search optimization for international markets may require professional [[language translation|translation]] of web pages, registration of a ___domain name with a [[top level ___domain]] in the target market, and [[web hosting]] that provides a local [[IP address]]. Otherwise, the fundamental elements of search optimization are essentially the same, regardless of language.<ref name="grehan-1" />http://www.shuttervoice.com/

== Legal precedents ==

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|url=http://blog.ericgoldman.org/archives/2007/03/kinderstart_v_g_2.htm

|title=Technology & Marketing Law Blog: KinderStart v. Google Dismissed—With Sanctions Against KinderStart's Counsel

|publisher=blog.ericgoldman.orghttp://www.shuttervoice.com/org

|accessdate=2008-06-23http://www.shuttervoice.com/23

|last=

|last=http://www.shuttervoice.com/

|first=

|first=http://www.shuttervoice.com/

}}

</ref><ref>

{{cite web

|url=http://blog.ericgoldman.org/archives/2006/03/google_sued_ove.htmhttp://www.shuttervoice.com/htm

|title=Technology & Marketing Law Blog: Google Sued Over Rankings—KinderStart.com v. Google

|publisher=blog.ericgoldman.orghttp://www.shuttervoice.com/org

|accessdate=2008-06-23

|last=

|last=http://www.shuttervoice.com/

|first=

}}

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== Notes ==

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== External links ==

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[[vi:Tối ưu hóa công cụ tìm kiếm]]

[[zh:搜尋引擎最佳化]]

best seo site http://www.shuttervoice.com/