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Sun Creator (talk | contribs) m Typo fixing and checking, typos fixed: advertisments → advertisements, commerical → commercial, critism → criticism (3), dicussion → discussion, initally → initially, occured → occurred, transfered using AWB |
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In October 2002, the BBC had prepared pay £175 million to gain the rights off ITV when their contract was to expire at the end of 2004.<ref>{{citeweb|last=Bryne|first=Michael|title=BBC prepares to snatch F1 from ITV in £175 million deal|url=http://www.mediaweek.co.uk/news/161047/BBC-prepares-snatch-F1-ITV-175m-deal/?DCMP=ILC-SEARCH|publisher=Media Week|date=2002-11-15}}</ref> In April 2004, ITV signed a six-year extension to their contract worth £150 million.<ref>{{citeweb|title=ITV extends F1 deal|url=http://www.sportbusiness.com/news/154356/itv-extends-f1-deal|publisher=Sport Business|date=2004-04-26}}</ref> With the advent of new Anti-Tobacco advertising laws in the United Kingdom that were placed in force on 31 July 2005, it was feared that Formula One coverage would be blacked out because with the showing of tobacco company logos on television, the broadcaster would face extra charges even in a country where tobacco sponsorship was permitted.<ref>{{citeweb|title=ITV loses a big F1 supporter|url=http://www.grandprix.com/ns/ns13901.html|publisher=Grandprix.com|date=2004-11-26}}</ref> In September 2005, it was reported that ITV had secured Steve Rider's services and would replace Rosenthal from 2006 onwards to present coverage of Formula One. Rider made his debut broadcast covering ITV F1 coverage at the [[2006 Bahrain Grand Prix]].<ref>[http://www.timesonline.co.uk/article/0,,5923-2061238,00.html "Rider opts for some driver practice]" [[The Times]], 4 March 2006; Retrieved 2 April 2006</ref>
In March 2008, ITV announced the coverage would be transferred to the BBC from the 2009 season so that the Broadcaster could focus more on coverage on the [[UEFA Champions League]].<ref>{{citeweb|title=ITV wins Champions League rights|url=http://news.bbc.co.uk/1/hi/business/7307971.stm|publisher=BBC News|date=2008-03-20}}</ref> The contract to show the sport at the time of announcement was worth £25 million.<ref>{{citeweb|title='Lewis success to bost revenue'|url=http://www.planet-f1.com/news/3213/2483505|publisher=Planet-F1|date=2007-04-09}}</ref> The website was closed down at the end of 2011 citing the reason of the joint deal between the BBC and Sky both televising the sport.<ref>{{citeweb|last=Laughlin|first=Andrew|title=ITV drops Formula One website after 12 years|url=http://www.digitalspy.co.uk/media/news/a358109/itv-drops-formula-one-website-after-12-years.html|publisher=Digital Spy|date=2012-01-03|accessdate=2012-08-18}}</ref>
==Website==
The ITV-F1 website was launched in March 1998 as a joint venture between ITV, [[F1 Racing]] and Business Net at a cost of £700,000 for the year. Inital content was provided by F1 Racing with news updates from Murray Walker and Martin Brundle.<ref>{{citeweb|last=Scott|first=Jon|title=ITV-F1 vs Beeb for poll position in Formula 1|url=http://www.brandrepublic.com/news/121111/ITV-F1-vs-Beeb-poll-position-Formula-1/|publisher=Brand Republic|date=1998-04-30|accessdate=2012-08-18}}</ref> The site was revamped in July 1999 with the addition of a superstore selling Formula One merchandise along with a multimedia content area and a loyalty club.<ref>{{citeweb|last=Campaign|title=ITV-F1.com relaunched in run-up to British Grand Prix|url=http://www.campaignlive.co.uk/news/42808/ITV-F1com-relaunched-run-up-British-Grand-Prix/|publisher=Campaign|date=1999-07-05|accessdate=2012-08-18}}</ref>
==Sponsorship==
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