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* [[Roland Barthes]],''Mythologies''; translated from the French by [[Richard Howard]] and Annette Lavers. Hill and Wang, 2012. ISBN 978-0-374-53234-5
* James Procter, ''Stuart Hall'', Routledge Critical Thinkers series, Routledge, 2004. ISBN 0-415-26266-6
* Stuart Hall (ed.), "Encoding/Decoding", from ''Culture, Media, Language: Working Papers in Cultural Studies, 1972-79''. Hutchinson, 1980. pgs.51-63. ISBN 0-09-142070-9
* Aidan Kelly, Katrina Lawlor, and Stephanie O'Donohoe. "Encoding Advertisements: The Creative Perspective." from ''The Advertising and Consumer Culture Reader'', Joseph Turow and Matthew P. McAllister. Routledge, 2009. pgs.133-49. ISBN 978-0-415-96329-9
* [[Gail Dines]], Jean McMahon Humez. ''Gender, Race, and Class in Media: A Critical Reader''. SAGE Publications, 2011. ISBN 978-1-41297-441-7
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