2ergo: Difference between revisions

Revision as of 21:10, 25 February 2013

Revision as of 02:37, 22 April 2013

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{{EngvarB|date=April 2013}}

{{Use dmy dates|date=April 2013}}

{{Infobox Company

|company_name = 2ergo Group plc

|company_logo =

|company_type = [[Public company|Public]] ({{Aim|RGO}})

|foundation = [[Manchester]], [[England]]<br>([[1999]])

|location_city = [[Manchester]]

|location_country = [[England]]

|industry = [[Mobile phone]], [[Marketing]]

|key_people =

|homepage = [http://www.2ergo.com www.2ergo.com]

}}

'''2ergo''' is a provider of mobile-phone marketing and messaging services.<ref>http://www.bloomberg.com/apps/news?pid=20601102&sid=aNxf24AUeFDs&refer=uk</ref> Formed in 1999, it is based in [[Salford Quays]], near [[Manchester]], [[England]].<ref>http://www.manchestereveningnews.co.uk/news/business/s/1081960_2ergo_to_move_to_digital_world_centre_in_salford_quays</ref><ref>http://www.thebusinessdesk.com/northwest/news/12484-2ergo-dials-chinese-link.html?news_section=4158</ref>

The company is an international provider of software solutions for mobile phone and Smartphone marketing, business communications, mobile websites, mobile entertainment, mobile news and mobile banking. Its services are used in mobile phone and smartphone marketing, interactive messaging, mobile internet and publishing, smartphone applications, mobile ticketing and coupons, mobile security and secure payment solutions.<ref>http://www.crunchbase.com/company/2ergo</ref>

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'''The Revolution Awards'''

In April 2010 2ergo was recognizedrecognised for creativity and innovative, winning the “Best Use of Mobile” award for the Righmove iPhone application.<ref>http://www.revolutionawards.com/</ref>

'''MMA 2009 Global Awards – Finalist'''

The Mobile Marketing Association awards recognizerecognise companies and their campaigns for spearheading the adoption of the mobile channel for marketing purposes. 2ergo was recognizedrecognised for "Best Mobile Campaign -– Messaging" in Latin America and "Best Mobile Campaign -– Cross Media Integration" in India.<ref>http://mobithinking.com/blog/mma-global-awards-finalists</ref>

'''Mobile Advertising and Marketing Awards (MAMA)'''

Gold and Silver Awards The Mobile Advertising and Marketing Awards recognizesrecognises technologies, innovations and campaigns that moved the industry forward last year. 2ergo won a Gold Award for “Best Integrated and Cross-Platform Strategy Utilizing Mobile Marketing” for the Army National Guard “Warrior” campaign and a Silver Award for Mobile Site Builder in the "Best creativity or innovation in mobile marketing or advertising" category.<ref>http://mobithinking.com/blog/mobile-advertising-and-marketing-awards-winners-include-turkcell-admob</ref>

'''Mobile Star Awards – Winner'''

Gold Star The Mobile Star Awards recognizerecognise the top mobile products, success stories and visionaries as chosen by readers of Mobile Village's free e-newsletter Go Mobile. 2ergo was honoredhonoured for its mobile website builder. Read the press release. Webby Awards – Official Honoree Of the more than 8,000 entries submitted to the 12th Annual Webby Awards, fewer than 15% were distinguished as an Official Honoree. This honorhonour signifies an outstanding calibercalibre of work.<ref>http://www.prlog.org/10142812-2ergo-wins-mobile-star-award-for-swift-mobile-website-publishing-solution.html</ref>

'''Deloitte Technology Fast 50 Winner'''

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==2011 losses==

In the year to 31st31 August 2011 2ergo announced pre-tax losses of 2.8 million from 800,000 in 2010. The company blamed this on 'the rapid evolution of the market and changes in industry regulation'<ref>http://menmedia.co.uk/manchestereveningnews/news/s/1466679_2ergo-losses-widen-to-28m</ref>

==2012 profit warning & sale of overseas businesses==

In February 2012 the company issued a profit warning and stated they had sold their overseas businesses, 2ergo Americas, 2ergo Australia and 2ergo India. The company said this would help stabilise the business by reducing monthly outgoings by £250,000. They have now focussed their business on a new application, Podifi, which is a mobile [[contactless payment]] and loyalty device. <ref>http://menmedia.co.uk/manchestereveningnews/news/business/deals/s/1486672_2ergo-issues-profits-warning-after-24m-sale</ref>

==External links==