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added information and references about the 2012 Hack Week; I'll probably add some about the 2013 one too at some point
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== Gameplay ==
 
Players can customize their virtual characters with hundreds of different hats, head shapes, body shapes, clothing, and gear. Players may create their own articles of clothing, which allows for a more personalized in-game experience. However, selling player-created articles of clothing and collectible items require ''Builders Club'', but non-premium players may still create t-shirts, which are decals attached to the front of a player's torso. [[File:robloxian.jpg|thumb|right|A second generation ROBLOX character.]]
 
=== Social interaction ===