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On 18 September 2009, 2ergo were fined £80,000 by [[PhonepayPlus]], regulator for premium rate phone-paid services, for sending misleading unsolicited marketing text messages. This was the 17th such complaint upheld where 2ergo was the service provider.<ref>[http://www.mediaregulation.co.uk/2009/10/more-phonepayplus-adjudications.html] {{dead link|date=March 2014}}</ref><ref>{{cite web|author=Steve Playle |url=http://www.guardian.co.uk/money/2009/oct/24/utext-text-messages |title=UText messages take advantage of my 13-year-old daughter | Money |publisher=The Guardian |date= |accessdate=2014-03-02}}</ref>
In June 2011, 2ergo announced they had put a hold on some of their SMS messaging services due to PhonePayplus Regulations. This resulted in the company issuing a profit warning.
==2011 losses==
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