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<ref name=Fitchard0>{{cite web|last=Fitchard|first=Kevin|title=Why Qualcomm thinks LTE-broadcast will work where FLO TV failed|url=http://gigaom.com/2013/04/09/why-qualcomm-thinks-lte-broadcast-will-work-where-flo-tv-failed/|accessdate=9 April 2013}}</ref>
The eMBMS service is based on the principles of [[Interactive Multicast]], where TV content only is transmitted where there currently are viewers, and where each TV program only is tranmitted once in each cell, also if there are several viewers of that program in the same cell. The MBSFN transmission mode further is also based on the principles of [[Dynamic single frequency networks]] (DSFN), meaning that it further improves the [[system spectral effiency]] by dynamically
==Technical details==
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