MMM Program: Difference between revisions

Revision as of 22:28, 16 September 2014

Revision as of 22:29, 16 September 2014

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In 2013, the MMM Program announced a further shift toward design innovation and product management with a revamp of its curriculum. Prior to this change, MMM students were required to take the same amount of credits as regular two-year MBA graduates of the Kellogg School. With these changes, MMM students now attend a summer quarter of classes before the regular two-year program begins at Kellogg. Prior to this announcement, graduates of the MMM Program received both a Master of Business Administration and a Master of Engineering Management. The class of 2016 and subsequent classes will now receive a Master of Business Administration and a Master of Design Innovation.<ref>Northwestern University’s Kellogg and McCormick Schools Announce Enhanced MMM Program. Sept. 19, 2013. http://www.kellogg.northwestern.edu/news_articles/press/2013/0919enhancedmmm.aspx</ref>

Though the MMM Program has been upgraded several times to reflect the current needs and relevance of the marketplace, the name has remained the same. Keeping true to its design curriculum, the team overhauling the program in 2013 underwent extensive user research fromof current students, alumni, faculty, and employers to understand the needs of the name of the program. It was decided to leave the name as it was without it having any true meaning as an acronym similar to companies like 3M, SAP, USAA, or IDEO which are well known companies but rarely are the acronyms for these companies known.

==References==