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The scope of web hosting services varies greatly. The most basic is [[web page]] and small-scale file hosting, where files can be [[upload]]ed via [[File Transfer Protocol]] (FTP) or a Web interface. The files are usually delivered to the Web "as is" or with minimal processing. Many [[Internet service provider]]s (ISPs) offer this service free to subscribers. Individuals and organizations may also obtain Web page hosting from alternative service providers. Personal web site hosting is typically free, advertisement-sponsored, or inexpensive. Business web site hosting often has a higher expense depending upon the size and type of the site.
 
Single page hosting is generally sufficient for [[personal web page]]s. A complex site calls for a more comprehensive package that provides [[database]] support and application development platforms (e.g. [[http://php.net/ PHP]], [[Java platform|Java]], [[Ruby on Rails]], [[ColdFusion]], or [[ASP.NET]]). These facilities allow customers to write or install scripts for applications like [[Internet forum|forums]] and [[content management]]. Also, [[Secure Sockets Layer]] (SSL) is typically used for websites that wish to keep the data transmitted more secure.
 
The host may also provide an interface or [[Control panel (Web hosting)|control panel]] for managing the [[Web server]] and installing scripts, as well as other modules and service applications like e-mail. A web server that does not use a [[Control panel (Web hosting)|control panel]] for managing the hosting account, is often referred to as a "headless" server. Some hosts specialize in certain software or services (e.g. e-commerce, blogs, etc.).