The European Space Agency occasionally establishes campaigns inviting people to propose targets to be imaged by the cameras, such as the event on 25–27 May 2015.<ref name="esa20150306">{{cite web |url=http://www.esa.int/Our_Activities/Operations/Have_you_ever_used_a_camera_on_board_an_interplanetary_craft |title=Have you ever used a camera on board an interplanetary craft? |publisher=European Space Agency |date=6 March 2015 |accessdate=10 November 2016}}</ref>
{{As of May 2016|2017|10}}, themore camerathan has returned over 1921,000 images had been returned.<ref name="vmc57864esa20171017">{{cite web |url=https://www.esa.int/Our_Activities/Space_Science/Mars_Express/Webcam_on_Mars_Express_surveys_high-altitude_clouds |title=Webcam on Mars Express surveys high-altitude clouds |publisher=European Space Agency |first1=Agustin |last1=Sánchez-Lavega |first2=Dmitri |last2=Titov |first3=Markus |last3=Bauer |date=17 October 2017 |accessdate=28 July 2018}}</ref> New images are published to the camera's Flickr account in a fully automated process as they are received from the spacecraft,<ref name="planetary20121219">{{cite web |url=http://www.planetary.org/blogs/emily-lakdawalla/2012/12190600-mars-express-vmc.html |title=Mars Express VMC resumes raw data posting |publisher=[[The Planetary Society]] |first=Emily |last=Lakdawalla |date=19 December 2012 |accessdate=10 November 2016}}</ref> andsometimes in as little as 75 minutes from when the photograph was taken at Mars.<ref name="esa20171017" /> allAll images produced by the VMC are released under a [[Creative Commons]] Attribution/ShareAlike license (CC BY-SA 3.0 IGO).<ref name="flickr">{{cite web |url=https://www.flickr.com/people/esa_marswebcam/ |title=VMC The Mars Webcam |work=Flickr.com |accessdate=10 November 2016}}</ref>
By October 2017, 21 thousand images had been returned and have been posted to the internet [[photo stream]] in as little as 75 minuted from being taken at Mars.<ref>{{Cite news|url=https://www.esa.int/Our_Activities/Space_Science/Mars_Express/Webcam_on_Mars_Express_surveys_high-altitude_clouds|title=Webcam on Mars Express surveys high-altitude clouds|last=esa|work=European Space Agency|access-date=2018-07-28|language=en-GB}}</ref> MW was used to capture images of high-altitude Martian limb clouds.<ref>{{Cite news|url=https://www.esa.int/Our_Activities/Space_Science/Mars_Express/Webcam_on_Mars_Express_surveys_high-altitude_clouds|title=Webcam on Mars Express surveys high-altitude clouds|last=esa|work=European Space Agency|access-date=2018-07-28|language=en-GB}}</ref>
