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{{Infobox video game
| title = Roblox
| image = Roblox logo 2017.svg
| developer = Roblox Corporation
| publisher = Roblox Corporation
| director = [[David Baszucki]]
| platforms = [[Microsoft Windows]], [[macOS]], [[iOS]], [[Android (operating system)|Android]], [[Xbox One]], [[Oculus Rift]], [[HTC Vive]]
| released = August 27, 2006
| genre = [[Game creation system|Game engine]], [[Massively multiplayer online game|Massive multiplayer online]]
| modes = [[Single-player video game|Single-player]], [[Multiplayer video game|multiplayer]]
}}
'''''Roblox''''' is a [[massively multiplayer online]] [[Game creation system|game creation]] platform that allows users to design their own games and play a wide variety of different types of games created by other users through ''Roblox Studio''. The platform hosts [[social network game|social network]] games constructed of [[Lego]]-like virtual blocks.<ref name="cnet">{{cite news|url=http://news.cnet.com/8301-19882_3-20070969-250/roblox-a-virtual-world-of-Lego-like-blocks/|title=Roblox: A virtual world of Lego-like blocks|publisher=[[CNET]]|accessdate=February 29, 2012|date=June 14, 2011|last=Needleman|first=Rafe|deadurl=no|archiveurl=https://web.archive.org/web/20120129130816/http://news.cnet.com/8301-19882_3-20070969-250/roblox-a-virtual-world-of-lego-like-blocks/|archivedate=January 29, 2012|df=mdy-all}}</ref> The platform was officially released on August 27, 2006 by the Roblox Corporation.<ref>{{cite web|title=Happy 12th Birthday, Roblox!|url=https://blog.roblox.com/2018/08/happy-12th-birthday-roblox/|website=Roblox Blog|accessdate=30 August 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180830220218/https://blog.roblox.com/2018/08/happy-12th-birthday-roblox/|archivedate=August 30, 2018|df=mdy-all}}</ref> As of September 2018, ''Roblox'' has 70 million monthly active users.<ref>{{Cite news|url=https://techcrunch.com/2018/09/05/roblox-series-f/|title=Kids’ gaming platform Roblox raises $150M|work=TechCrunch|access-date=2018-09-06|language=en-US}}</ref>
==Overview==
===''Roblox Studio''===
''Roblox'' is a [[Game creation system|game creation platform]] which allows players to create their own games using its proprietary engine, ''Roblox Studio''. Games are coded under a [[Object Oriented Programming|object oriented programming]] system utilizing the programming language [[Lua (programming language)|Lua]] to manipulate the environment of the game.<ref>{{cite news|url=https://www.pcgamesn.com/best-roblox-games|title=The best Roblox games|work=PCGamesN|access-date=February 6, 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180207005502/https://www.pcgamesn.com/best-roblox-games|archivedate=February 7, 2018|df=mdy-all}}</ref><ref>{{cite web|title=Roblox Wiki - Scripting|url=http://wiki.roblox.com/?title=Scripting|website=Roblox Wiki|accessdate=24 April 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180220200319/http://wiki.roblox.com/?title=Scripting|archivedate=February 20, 2018|df=mdy-all}}</ref> Users are able to create game passes, which are purchasable content through one-time purchases, as well as [[microtransaction]]s through developer products. Developers on the site exchange Robux earned from various products on their games into real world currency through the Developer Exchange system.<ref>{{cite news|title=How to make money with DevEx on Roblox|url=https://en.softonic.com/articles/how-to-make-money-on-roblox|accessdate=24 April 2018|agency=Softtonic|publisher=Softtonic Editorial Team|deadurl=no|archiveurl=https://web.archive.org/web/20180424193544/https://en.softonic.com/articles/how-to-make-money-on-roblox|archivedate=April 24, 2018|df=mdy-all}}</ref> A percentage of the revenue from purchases is split between the developer and ''Roblox''.<ref name="Heavy">{{cite news|url=https://heavy.com/games/2017/07/roblox-youtube-free-download-corporation-baszucki-cassel-nerfmodder/|title=Roblox: 5 Fast Facts You Need to Know|last=Fennimore|first=Jack|date=July 12, 2017|work=Heavy.com|access-date=February 6, 2018|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180207010506/https://heavy.com/games/2017/07/roblox-youtube-free-download-corporation-baszucki-cassel-nerfmodder/|archivedate=February 7, 2018|df=mdy-all}}</ref><ref>{{cite news|url=https://www.bloomberg.com/news/articles/2017-03-14/roblox-unearths-92-million-to-challenge-microsoft-s-minecraft|title=Roblox Unearths $92 Million to Challenge Microsoft’s Minecraft|date=March 14, 2017|work=Bloomberg.com|access-date=February 6, 2018|language=en|deadurl=no|archiveurl=https://web.archive.org/web/20180207122757/https://www.bloomberg.com/news/articles/2017-03-14/roblox-unearths-92-million-to-challenge-microsoft-s-minecraft|archivedate=February 7, 2018|df=mdy-all}}</ref> ''Roblox Studio'' supports importing [[Polygon mesh|meshes]],<ref>{{cite web|title=Mesh Parts|url=https://wiki.roblox.com/index.php?title=Mesh_Parts|website=Roblox Wiki|deadurl=no|archiveurl=https://web.archive.org/web/20171018045001/http://wiki.roblox.com/index.php?title=Mesh_Parts|archivedate=October 18, 2017|df=mdy-all}}</ref> [[shadow mapping]],<ref>{{cite web|title=Lights On: Dynamic Lighting and Shadows are Here|url=https://blog.roblox.com/2013/05/lights-on-dynamic-lighting-and-shadows-are-here/|website=Roblox Blog|deadurl=no|archiveurl=https://web.archive.org/web/20170129195915/https://blog.roblox.com/2013/05/lights-on-dynamic-lighting-and-shadows-are-here/|archivedate=January 29, 2017|df=mdy-all}}</ref> [[parallax mapping]], and screen post-processing effects.<ref>{{cite web|title=A Whole New World: ROBLOX Adds Post-Effects and Anti-Aliasing|url=https://blog.roblox.com/2016/05/a-whole-new-world-roblox-adds-post-effects-and-anti-aliasing/|website=Roblox Blog|deadurl=no|archiveurl=https://web.archive.org/web/20160823095854/http://blog.roblox.com/2016/05/a-whole-new-world-roblox-adds-post-effects-and-anti-aliasing/|archivedate=August 23, 2016|df=mdy-all}}</ref>
Games created through ''Roblox Studio'' are hosted through ''Roblox''’s proprietary cloud software for server hosting and matchmaking.
===Players===
''Roblox'' allows players to buy, sell, and create virtual items. Clothes can be bought by anyone but only players with a Builders Club membership can sell them.<ref>{{cite news|url=http://metro.co.uk/2017/07/17/roblox-everything-you-need-to-know-about-the-online-game-your-children-are-obsessed-with-6779913/|title=Roblox: Everything you need to know to keep your child safe|date=July 17, 2017|work=Metro|access-date=February 6, 2018|language=en-GB|deadurl=no|archiveurl=https://web.archive.org/web/20180207062831/http://metro.co.uk/2017/07/17/roblox-everything-you-need-to-know-about-the-online-game-your-children-are-obsessed-with-6779913/|archivedate=February 7, 2018|df=mdy-all}}</ref> Only ''Roblox'' administrators can sell accessories, body parts, gear, and packages under the official ''Roblox'' user account.<ref>{{cite web|url=https://www.bizjournals.com/sanfrancisco/news/2017/05/17/tech-awards-2017-gaming-esports-roblox-virtual.html|title=Roblox lets users build their own virtual world|website=www.bizjournals.com|access-date=February 6, 2018|deadurl=no|archiveurl=https://web.archive.org/web/20170613034430/http://www.bizjournals.com/sanfrancisco/news/2017/05/17/tech-awards-2017-gaming-esports-roblox-virtual.html|archivedate=June 13, 2017|df=mdy-all}}</ref> Items with a limited status can only be sold on the catalog or traded with Builders Club.<ref>{{cite news|url=https://www.geek.com/games/roblox-101-getting-started-with-robux-and-the-builders-club-1725962/|title=Roblox 101: Getting Started With ROBUX and The Builders Club - Geek.com|date=December 15, 2017|work=Geek.com|access-date=February 6, 2018|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180207011801/https://www.geek.com/games/roblox-101-getting-started-with-robux-and-the-builders-club-1725962/|archivedate=February 7, 2018|df=mdy-all}}</ref>
Robux is the virtual currency that can allow a player to buy various items. Players can obtain Robux through real life purchases, another player buying their items, or from earning daily Robux with a membership.<ref name="Heavy"/><ref>{{cite news|url=https://www.geek.com/games/roblox-101-how-to-avoid-free-robux-scams-1725253/|title=Roblox 101: How To Avoid Free Robux Scams - Geek.com|date=December 8, 2017|work=Geek.com|access-date=February 6, 2018|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180207011800/https://www.geek.com/games/roblox-101-how-to-avoid-free-robux-scams-1725253/|archivedate=February 7, 2018|df=mdy-all}}</ref>
===Groups===
Groups allow users to group up with other users similar to a [[Video gaming clan|guild-like]] system. Group leaders can advertise their group, participate in group relations, shout out to other members of the group, and manage the roles of other group members. Groups can only be created by Builders Club members, but ownership of groups persists if they lose their membership.
Groups function as ways for players to organize various types of communities and teams. They can publish their own assets such as clothing and games, which funds earned go towards group funds. Those funds can be used to run advertisements for the group or games under the group's name, and can be distributed among the members through the group's payout system. Groups also have a clan feature. Clans can only have a limited number of users per group.
===Events===
''Roblox'' occasionally hosts real life and virtual events. One such event is their Developers Conference.<ref name="30million" /> They hold virtual [[Egg hunt|Easter egg hunt]] events annually and previously hosted events such as BloxCon.<ref name="Heavy"/> Other virtual events are sales that commonly occur in America, such as [[Black Friday (shopping)|Black Friday]],<ref>{{cite news|url=https://blog.roblox.com/2017/11/black-friday-sale/|title=Black Friday Sale!|date=2017-11-21|work=Roblox Blog|access-date=2018-05-22|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180602231006/https://blog.roblox.com/2017/11/black-friday-sale/|archivedate=June 2, 2018|df=mdy-all}}</ref> [[Memorial Day]],<ref>{{cite news|url=https://blog.roblox.com/2017/05/memorial-day-sale/|title=Memorial Day Sale|date=2017-05-26|work=Roblox Blog|access-date=2018-05-22|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20170526181116/https://blog.roblox.com/2017/05/memorial-day-sale/|archivedate=May 26, 2017|df=mdy-all}}</ref> and [[Labor Day]].<ref>{{cite news|url=https://blog.roblox.com/2017/08/labor-day-sale/|title=Labor Day Sale|date=2017-08-31|work=Roblox Blog|access-date=2018-05-22|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180602231007/https://blog.roblox.com/2017/08/labor-day-sale/|archivedate=June 2, 2018|df=mdy-all}}</ref> They also hold sponsored events for newly released movies and other media in which new items and sometimes original games are introduced for users to buy and play.
==Development==
The [[Beta version|beta]] version of ''Roblox'' was created by co-founders David Baszucki and Erik Cassel in 2004.<ref>{{cite web|url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=32789865|title=Roblox Info on BusinessWeek|publisher=[[BusinessWeek]]|accessdate=September 20, 2009|deadurl=no|archiveurl=https://web.archive.org/web/20090628220203/http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=32789865|archivedate=June 28, 2009|df=mdy-all}}</ref><ref>{{cite news|url=https://blog.roblox.com/2013/02/in-memory-of-erik-cassel/|title=In Memory of Erik Cassel|date=2013-02-12|work=Roblox Blog|access-date=2018-09-15|language=en-US|deadurl=no|archiveurl=https://web.archive.org/web/20180916060236/https://blog.roblox.com/2013/02/in-memory-of-erik-cassel/|archivedate=September 16, 2018|df=mdy-all}}</ref> Baszucki started testing the first demos that year.<ref name="Hughes_Inc">{{cite news|last=Neil C.|first=Hughes|title=How This User-Generated Video Game Is Leading The Way With Innovation and VR|url=http://www.inc.com/neil-c-hughes/how-this-user-generated-video-game-is-leading-the-way-with-innovation-and-vr.html|agency=Inc.|date=July 15, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20180830221414/https://www.inc.com/neil-c-hughes/how-this-user-generated-video-game-is-leading-the-way-with-innovation-and-vr.html|archivedate=August 30, 2018|access-date=January 10, 2017|df=mdy-all}}</ref> The website became available for [[Personal computer|PCs]] in 2005.{{citation needed|date=August 2018}}
In March 2007, ''Roblox'' became compliant with [[COPPA]], with the addition of safe chat, a change that limited users under the age of thirteen to communicating by selecting predefined messages from a menu.<ref>{{cite web|url=http://kidscreen.com/2015/06/23/superawesome-and-roblox-join-forces-on-kid-safe-advertising/#|title=SuperAwesome and Roblox join forces on kid-safe advertising|first=Jeremy|last=Dickson|date=June 23, 2015|publisher=kidscreen|deadurl=no|archiveurl=https://web.archive.org/web/20170319104711/http://kidscreen.com/2015/06/23/superawesome-and-roblox-join-forces-on-kid-safe-advertising/|archivedate=March 19, 2017|df=mdy-all}}</ref> In August 2007, ''Roblox'' added Builders Club, a premium membership, and applied server improvements.<ref>{{cite book|last=LaRouche|first=Brandon|date=March 31, 2012|title=Basic ROBLOX Lua Programming|publisher=Double Trouble Studio|page=237 |isbn=9780985451301}}</ref>
In December 2011, ''Roblox'' held their first Hack Week, an annual event where ''Roblox'' developers work on innovative outside-the-box ideas for new developments to present to the company.<ref>{{cite news|title=Hackathons move beyond Silicon Valley|url=http://www.sfgate.com/technology/article/Hackathons-move-beyond-Silicon-Valley-4085718.php|publisher=SFGate|accessdate=February 9, 2017|date=December 2, 2012|last=Milian|first=Mark|deadurl=no|archiveurl=https://web.archive.org/web/20170211155523/http://www.sfgate.com/technology/article/Hackathons-move-beyond-Silicon-Valley-4085718.php|archivedate=February 11, 2017|df=mdy-all}}</ref><ref>{{cite news|title=Lua language helps kids create software|url=http://www.sfgate.com/technology/article/Lua-language-helps-kids-create-software-3828132.php|publisher=SFGate|accessdate=February 9, 2017|date=August 31, 2012|last=Chaykowski|first=Kathleen|deadurl=no|archiveurl=https://web.archive.org/web/20170211081142/http://www.sfgate.com/technology/article/Lua-language-helps-kids-create-software-3828132.php|archivedate=February 11, 2017|df=mdy-all}}</ref>
On December 11, 2012, ''Roblox'' released an [[iOS]] version of the game platform.<ref>{{cite news|url=https://venturebeat.com/2012/12/12/roblox-mobile-ipad-iphone-now/|title=Roblox goes mobile in time for the holidays|publisher=VentureBeat|date=December 12, 2012|last=Grubb|first=Jeffrey|deadurl=no|archiveurl=https://web.archive.org/web/20170810092521/https://venturebeat.com/2012/12/12/roblox-mobile-ipad-iphone-now/|archivedate=August 10, 2017|df=mdy-all}}</ref>
On October 1st, 2013, ''Roblox'' released the Developer Exchange system, allowing developers to exchange Robux earned from their games into real world currency.<ref>{{cite web|title=Introducing Developer Central and the Developer Exchange|url=https://blog.roblox.com/2013/10/introducing-developer-central-and-the-developer-exchange/|website=Roblox Blog|accessdate=24 April 2018|deadurl=no|archiveurl=https://web.archive.org/web/20161225080352/http://blog.roblox.com/2013/10/introducing-developer-central-and-the-developer-exchange/|archivedate=December 25, 2016|df=mdy-all}}</ref><ref>{{cite web|last1=Grubb|first1=Jeff|title=Roblox is gaming's quiet giant — and it's only getting bigger|url=https://venturebeat.com/2014/06/06/roblox-is-gamings-quiet-giant-and-its-only-getting-bigger/|website=VentureBeat|publisher=VentureBeat|accessdate=24 April 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180425120211/https://venturebeat.com/2014/06/06/roblox-is-gamings-quiet-giant-and-its-only-getting-bigger/|archivedate=April 25, 2018|df=mdy-all}}</ref>
On May 31, 2015, a feature called 'Smooth Terrain' was added, increasing the graphical fidelity of the terrain and changing the physics engine from a block-oriented style to a smoother and more realistic style.<ref>{{Cite web|title=Roblox user-generated world moves from blocky terrain to smooth 3D|url=https://venturebeat.com/2015/06/01/roblox-user-generated-world-moves-from-blocky-to-smooth-3d-terrain/|website=VentureBeat|accessdate=June 3, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20150602185318/http://venturebeat.com/2015/06/01/roblox-user-generated-world-moves-from-blocky-to-smooth-3d-terrain/|archivedate=June 2, 2015|df=mdy-all}}</ref> On November 20, 2015, ''Roblox'' was launched on Xbox One, with an initial selection of 15 games chosen by ''Roblox'' staff.<ref name="VB_Grubb">{{cite news|last=Grubb|first=Jeff|title=Roblox comes to Xbox One, joins Minecraft in the growing player-made content space on consoles|url=https://venturebeat.com/2015/09/24/roblox-comes-to-xbox-one/|agency=VentureBeat|date=September 24, 2015|deadurl=no|archiveurl=https://web.archive.org/web/20170810091728/https://venturebeat.com/2015/09/24/roblox-comes-to-xbox-one/|archivedate=August 10, 2017|df=mdy-all}}</ref> New ''Roblox'' games for this console will have to go through an approval process, and are subject to the [[Entertainment Software Ratings Board]] standards.<ref name="Grubb_VBXBox">{{cite news|last=Grubb|first=Jeff|title=Roblox launches on Xbox One with 15 player-created games — watch us play them|url=https://venturebeat.com/2016/01/27/roblox-launches-on-xbox-one-with-15-player-created-games-watch-us-play-them/|agency=VentureBeat|date=January 27, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20170728055030/https://venturebeat.com/2016/01/27/roblox-launches-on-xbox-one-with-15-player-created-games-watch-us-play-them/|archivedate=July 28, 2017|df=mdy-all}}</ref>
In April 2016, ''Roblox'' launched ''Roblox VR'' for [[Oculus Rift]]. At the time of release, more than ten million games were available in 3-D.<ref>{{cite news|last=Gaudiosi|first=John|date=April 15, 2016|title=This Company Just Introduced 20 Million People to Oculus Rift|url=http://fortune.com/2016/04/15/roblox-vr-oculus-rift/|magazine=Fortune|access-date=December 13, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20161214163610/http://fortune.com/2016/04/15/roblox-vr-oculus-rift/|archivedate=December 14, 2016|df=mdy-all}}</ref> Also by this time, ''Roblox'' had 30 million monthly active users, and a peak of 900,000 concurrent users.<ref name="Takahashi_10Years">{{cite news|last=Takahasi|first=Dean|title=At 10, Roblox surpasses 30 million monthly users and 300 million hours of engagement|url=https://venturebeat.com/2016/12/20/at-10-roblox-surpasses-30-million-monthly-users-and-300-million-hours-of-engagement/|agency=VentureBeat|date=December 20, 2016|accessdate=January 29, 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180225210945/https://venturebeat.com/2016/12/20/at-10-roblox-surpasses-30-million-monthly-users-and-300-million-hours-of-engagement/|archivedate=February 25, 2018|df=mdy-all}}</ref> Around the same time period, the safe chat feature was removed and replaced by a system based on a [[whitelist]] with a set of acceptable words for users under 13 years old and on a [[blacklist]] for other users.<ref>{{cite web|url=https://www.esafety.gov.au/esafety-information/games-apps-and-social-networking/roblox|title=Roblox|website=Australian Office of the Children's eSafety Commissioner|access-date=December 13, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20170110161702/https://www.esafety.gov.au/esafety-information/games-apps-and-social-networking/roblox|archivedate=January 10, 2017|df=mdy-all}}</ref>
In June 2016, the company launched a version compatible with [[Windows 10]]. While the game platform has had a PC presence since 2004 with its web version, this is the first time it was upgraded with a standalone launcher built for Windows.<ref name="VB_WIn10">{{cite news|last1=Grubb|first1=Jeff|title=After Xbox One success, Roblox now has a dedicated Windows 10 app|url=https://venturebeat.com/2016/06/10/after-xbox-one-success-roblox-now-has-a-dedicated-windows-10-app/|publisher=VentureBeat|date=June 10, 2016|deadurl=no|archiveurl=https://web.archive.org/web/20170927210008/https://venturebeat.com/2016/06/10/after-xbox-one-success-roblox-now-has-a-dedicated-windows-10-app/|archivedate=September 27, 2017|df=mdy-all}}</ref>
In October 2018, a new avatar scaling called Rthro was added, making the platform more realistic and expanding developers limits to their games. Also at the end of this month ''Roblox'' released a new reporting system called "Fast Track Reporting" giving players that report in more depth type style priority.
==Legacy==
During the 2017 Roblox Developers Conference, officials said that creators on the game platform (about 1.7 million)<ref>{{Cite web|url=http://www.businessinsider.com/roblox-vp-of-developer-relations-grace-francisco-2017-5|title=This game turned players into $50,000-a-month entrepreneurs — now it has a plan to help them make $1.68 million a year|website=Business Insider|language=en|access-date=October 10, 2017|deadurl=no|archiveurl=https://web.archive.org/web/20171010055402/http://www.businessinsider.com/roblox-vp-of-developer-relations-grace-francisco-2017-5|archivedate=October 10, 2017|df=mdy-all}}</ref> collectively earned at least $30 million in 2017.<ref name="30million">{{cite web|url=https://www.engadget.com/2017/07/22/roblox-30-million-pay-out-developers-2017-how/|title=Hobbyist developers will make $30 million via 'Roblox' this year|website=Engadget|language=en-US|access-date=October 10, 2017|deadurl=no|archiveurl=https://web.archive.org/web/20171010055305/https://www.engadget.com/2017/07/22/roblox-30-million-pay-out-developers-2017-how/|archivedate=October 10, 2017|df=mdy-all}}</ref> A developer covered his undergraduate education at [[Duke University]] using funds from his creation.<ref name="teen">{{cite web|url=http://www.businessinsider.com/roblox-how-teenage-developers-are-making-millions-2017-7|title=A video game you've never heard of has turned three teens into multimillionaires — and it's just getting started|website=Business Insider|language=en|access-date=2017-10-10|deadurl=no|archiveurl=https://web.archive.org/web/20171010055541/http://www.businessinsider.com/roblox-how-teenage-developers-are-making-millions-2017-7|archivedate=October 10, 2017|df=mdy-all}}</ref>
==Toy line==
In January 2017, Jazwares, a toy fabricator, teamed up with the Roblox Corporation to produce toy minifigures based on [[user generated content]] created by large developers on the platform.<ref>{{cite news|last=Takahashi|first=Dean|title=Roblox launches toys based on its user-generated games|url=https://venturebeat.com/2017/01/10/roblox-launches-toys-based-on-its-user-generated-games|accessdate=November 7, 2017|publisher=VentureBeat|date=January 10, 2017|deadurl=no|archiveurl=https://web.archive.org/web/20171122165506/https://venturebeat.com/2017/01/10/roblox-launches-toys-based-on-its-user-generated-games/|archivedate=November 22, 2017|df=mdy-all}}</ref> The toys were announced on ''Roblox'''s blog in February.<ref>{{cite web|last1=Baszucki|first1=David|title=Introducing Roblox Toys|url=https://blog.roblox.com/2017/02/introducing-roblox-toys/|website=Roblox Blog|accessdate=30 August 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180830215902/https://blog.roblox.com/2017/02/introducing-roblox-toys/|archivedate=August 30, 2018|df=mdy-all}}</ref> The minifigures had limbs and joints similar to that of [[Lego minifigure]]s. The minifigures also had limbs and accessories that are interchangeable. The first series contained 40 minifigures in all, being sold in sets of three or six, or individual minifigures. All of these sets included a code that could be used to redeem virtual items. In August, ''Roblox'' announced the second series of minifigures, introducing 40 more minifigures of characters from popular games on the platform, along with the online avatars of popular developers. There are also blind boxes that contain random minifigures and have a chance to contain a mystery figure.<ref>{{cite news|last=Fennimore|first=Jack|title=Roblox Toys Wave 2 Hits Store Shelves This August|url=http://heavy.com/games/2017/08/roblox-toys-wave-2-series-codes-figures-playsets/|accessdate=November 7, 2017|publisher=Heavy|date=August 25, 2017|deadurl=no|archiveurl=https://web.archive.org/web/20171108035746/http://heavy.com/games/2017/08/roblox-toys-wave-2-series-codes-figures-playsets/|archivedate=November 8, 2017|df=mdy-all}}</ref>
==Awards and recognition==
''Roblox'' has received the following accolades:
*[[Inc. (magazine)#Inc. 500 and Inc. 5000|Inc. 5000]] List of America’s Fastest-Growing Private Companies (2016, 2017)<ref>{{cite web|url=https://www.inc.com/inc5000/list/2016|title=The Complete Inc. 5000 List of America’s Fastest-Growing Companies|website=Inc.|accessdate=July 16, 2018}}</ref>
* [[San Mateo County, California|San Mateo County]] Economic Development Association (SAMCEDA) Award of Excellence (2017)<ref>{{cite news|url=http://baymeadows.com/2017/03/17/business-innovators-honored/|title=Business Innovators Honored|work=Bay Meadows|accessdate=July 16, 2018|deadurl=no|archiveurl=https://web.archive.org/web/20180830221824/http://baymeadows.com/2017/03/17/business-innovators-honored/|archivedate=August 30, 2018|df=mdy-all}}</ref>
* [[Deloitte Technology Fast 500|Deloitte’s Technology Fast 500]] (2017)<ref>{{cite web|url=https://www2.deloitte.com/us/en/pages/technology-media-and-telecommunications/articles/fast500-winners.html|title=2017 Technology Fast 500 award winners|website=Deloitte United States|accessdate=July 16, 2018|archiveurl=https://web.archive.org/web/20180830221835/https://www2.deloitte.com/us/en/pages/technology-media-and-telecommunications/articles/fast500-winners.html|archivedate=August 30, 2018|dead-url=no|df=mdy-all}}</ref>
* [[American City Business Journals|San Francisco Business Times]]’ Tech & Innovation Award – Gaming/eSports (2017)<ref>{{cite web|url=https://www.bizjournals.com/sanfrancisco/news/2017/05/17/tech-awards-2017-gaming-esports-roblox-virtual.html|title=Roblox lets users build their own virtual world|last=Procter|first=Richard|date=May 17, 2017|website=The Business Journals|archiveurl=https://web.archive.org/web/20180830221846/https://www.bizjournals.com/sanfrancisco/news/2017/05/17/tech-awards-2017-gaming-esports-roblox-virtual.html|archivedate=August 30, 2018|deadurl=no|accessdate=July 16, 2018|df=mdy-all}}</ref>
==References==
{{reflist}}
==External links==
*{{Official website|roblox.com/#WhatsRobloxContainer}}
{{DEFAULTSORT:Roblox}}
[[Category:2006 video games]]
[[Category:Internet properties established in 2006]]
[[Category:Android (operating system) games]]
[[Category:Free online games]]
[[Category:IOS games]]
[[Category:Lua-scripted video games]]
[[Category:MacOS games]]
[[Category:Massively multiplayer online games]]
[[Category:Online games]]
[[Category:Social simulation video games]]
[[Category:Windows games]]
[[Category:Xbox One games]]
[[Category:Video game engines]]
[[Category:Video games developed in the United States]]
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