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I add some key metrics regarding the Pepsi Refresh Project. |
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In September 2010, the Pepsi Refresh Project was criticized for allowing a coalition of progressive, nonprofit organizations called the 'Progressive Slate' to participate in the project, accusing the company of violating its own terms. <ref>[https://www.nytimes.com/2010/10/01/business/01pepsi.html "Pepsi Refresh Contestant Claims Rules Were Broken"]</ref>
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== '''Metrics''' ==
The Pepsi Refresh Project generated more than 80 million votes and "37% of Americans were aware of the Refresh Project"<ref name=":0" />.
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