The Orrb (also known as Oculas or Ovei pod and has been referred to as a "wellness device"[1]) is a precision-engineered monocoque structured physical device fabricated from 100% recyclable glass-reinforced plastic[2] with dimensions 3 feet by 6 feet that allows users to sit inside, fostering a sense of calmness with a 5, 10, 20 or 30 minutes wellness session. It facilitates experiences from relaxation, brain entrainment, and entertainment to engender a focused work culture. Beyond its structural innovation, the Orrb was inspired by the concept of sacred spaces—places designed for deep reflection and inner calm.[3] The first Oculas pod was designed by British designer and innovator Lee McCormack in 2002. McCormack reported in 2015 that he received positive feedback about the device's effectiveness from the wellness training industries in the US and UK.[4]
History
In 2002, McCormack named the device ‘Oculas’ as the prototype, later in 2008 he worked on an engineering partnership with McLaren Applied Technologies, culminating in the all-new “Ovei” which enhances personal and professional spaces through technology and comfort fusion. F1 drivers Lewis Hamilton and Damon Hill used the pods to get help with relaxation and focus.[5] Vince Fraser, an acclaimed artist designed the exterior wrap of the Orrb.[16][17] https://www.pinterest.co.uk/vincefraser/ Image by Vince Fraser with Lee McCormack Inspired by the compact efficiency of the Japanese Capsule Hotel, the Orrb has evolved to become a multifaceted platform which was commercially released in April 2015 with each design step meticulously shaped by geometric precision and mathematical principles for timeless appeal and adaptability in varied settings. In 2023 McCormack began creating the Orrb XR model, collaborating with Beckhoff and the Veterans Affairs (VA) in the US.
Founder
Lee McCormack, a British designer, is known for founding Orrb, a venture blending technology with architectural design. Born in 1971, McCormack introduced the Oculas in 2002, a precursor to Ovei, showcasing his early commitment to integrating technology into immersive environments. Ovei, developed with McLaren Applied Technologies, enhanced personal and professional spaces through technology and comfort fusion. The latest designed version is named Orrb. McCormack's expertise extends to smart city designs, emphasizing sustainability, collaborations with industry leaders like Apple, and contributions to platforms like MyGlobalHome and Propcode underscore his impact on transformative design and technology.
Technical Specifications
- Power Requirement: Standard USA Outlet
- Material: GRP (fiberglass)
- Color: Customizable
- Mobility: Wheels fixed in place during use (no removal required)
- Seating:
- Reclining seat
- Anti-bacterial vinyl fabric
- Door:
- Electronic operation with foam seal
- Magnetic catch and lock
- Designed for soundproofing with a large opening for easy access
- Audio System: 5.1 Surround Sound speaker system
- Visual Display: Extended Reality (XR) Integration:
- Virtual Reality (VR): Orrb features fully immersive VR experiences, providing users with engaging environments for wellness, training, and meetings.
- Augmented Reality (AR): Future updates will include AR capabilities, allowing users to overlay digital information onto the physical world for enhanced training scenarios.
- Mixed Reality (MR): Orrb is designed to support MR experiences, blending real-world and virtual elements to create seamless interactive environments.
- Computing: Beckhoff
- Ventilation: Air intake and expel electric fan system
Design and Manufacture
Design:
The proportions, scale, and visible lines of the Orrb are meticulously crafted to stimulate a tranquil and immersive experience for users. Its design is inspired by sacred spaces, aiming to create an environment conducive to deep relaxation and mental rejuvenation. The Orrb features a precision-engineered monocoque structure, which provides both durability and aesthetic appeal. The exterior is made from 100% recyclable glass-reinforced plastic (GRP), ensuring sustainability while maintaining a sleek, modern look. The dimensions of the Orrb are 3 feet by 6 feet, allowing ample space for a single occupant to sit comfortably and experience the various multimedia programs.
The seating position within the Orrb is specifically designed to support the whole body, evenly distributing weight to maximize the sense of floating. This ergonomic design enhances comfort and promotes deeper relaxation. The positioning of the user's head is coordinated with the ___location of the surround sound system, airflow, and lighting to provide the optimum environment for occupant comfort. Additionally, the interior design strategically avoids the use of visible straight lines, which can contribute to feelings of claustrophobia. By eliminating box-like visible edges within view of the occupant and incorporating smooth, flowing lines, the Orrb creates a spacious, open feel that contrasts with the confined sensation often found in small enclosed spaces like elevators or box-like office pods.
Material:
The primary material used in the construction of the Orrb is glass-reinforced plastic (GRP) using non-toxic resins, known for its strength, lightweight properties, and recyclability. This choice of material not only ensures the products structural integrity but aligns with environmental sustainability goals. The interior of the Orrb features anti-bacterial vinyl fabric for the reclining seat and interior trim panels, providing comfort and hygiene.
Process:
The engineering of the Orrb involves advanced techniques to ensure high precision and quality products can be achieved with traditional GRP manufacturing processes. The assembly of the Orrb was carried out by Tharsus, in Blythe, UK, where each unit underwent rigorous quality checks to meet the highest standards of craftsmanship. The electronic components, including the door's magnetic catch and lock, are integrated to enhance user convenience and safety.
Technology:
The Orrb is equipped with a suite of foundational technologies designed to provide a comfortable and immersive experience for occupants. These core technologies include surround sound, lighting control, air quality control, and entry and exit control, all working together to create an optimal environment for relaxation and mental rejuvenation.
In addition to these foundational elements, the Orrb incorporates advanced technologies that enhance the user experience and have evolved over time to deliver a comprehensive XR solution. Key features include:
- Virtual Reality (VR): Fully immersive VR experiences that transport users to engaging and calming environments.
- Haptic Feedback: Physical sensations that complement the visual and auditory experiences, enhancing realism and immersion.
- Aroma: The integration of scent to create a multisensory experience that can further promote relaxation and stress relief.
- Environmental Control: Advanced systems that manage temperature, humidity, and overall air quality to maintain a comfortable internal environment.
The computing power behind the Orrb is provided by Beckhoff, ensuring smooth and responsive operation of all integrated systems. Together, these technologies create a holistic and immersive experience that supports the well-being and performance of users.
Notable Appearances
Orrb's innovative design and multifunctional capabilities have led to its presence in various high-profile settings, emphasizing its appeal in diverse fields:
Film and Entertainment:
- In the 2005 science fiction film The Hitchhiker's Guide to the Galaxy, Orrb made a striking appearance showcasing its futuristic design and appeal to the sci-fi genre. Disney purchased 25 units to promote the movie to deliver an interactive experience for global marketing within cinema venues and shopping malls, Directed by Garth Jennings.[7]
- It was also used in promotional activities for the fantasy films Pirates of the Caribbean: Curse of the Black Pearl (2003) and Pirates of the Caribbean: Dead Man’s Chest (2006) released by Walt Disney Pictures, Directed by Gore Verbinski.[9]
- In the 2008 science fiction film WALL-E, released by Walt Disney Pictures and directed by Andrew Stanton, Orrb named ‘Escape Pod’ was used in promotional activities.[8][9]
- In the 2005 film Chicken Little, released by Walt Disney Pictures, Directed by Mark Dindal, Orrb was used for marketing purposes.
- In the 2005 film Flight Plan, released by Touchstone Pictures, Directed by Robert Schwentke, Orrb exemplified its versatility and appeal in entertainment marketing.
Exhibitions
- In Sep 2003, It was presented in the Designersblock exhibition, London in Sep 2003 under the device name Oculas.
- In the year 2004, Oculas team collaborated with Artist Will Barras to create a 360-degree canvas for a Tokyo exhibition with Designersblock and the British Council. Artworks included a Sumo and Geisha design painted on Oculas pods.
- Showcased in the Young British Designers Exhibition within Selfridge’s windows in London, 2005.[10][11][12]
- In the Science Festival 2014 – showing wellbeing content using Orrb.[20]
- In May 2015, the Orrb was a featured exhibit at the London Science Museum's "Fast Forward F1" technology exhibition highlighting its cutting-edge engineering and design parallels with Formula 1 technology.[13][14][15] https://illustriouscompany.co.uk/fast-forward/ https://www.sciencemuseum.org.uk/home
- The Orrb was displayed at the prestigious Cannes Film Festival, showing a “Saatchi & Saatchi” produced short film, aligning it with the luxury and glamour of the international film industry. (ciper)
- In 2014, the TVConnect exhibition delivered show information with Orrb.[22]
- McLaren-engineered Ovei debuted at the CEDIA Expo 2008.[18][19][20]
- The Orrb appeared at the Grand Designs 2009 exhibition at Excel delivering show information.[21][22]
Music Festivals
- The Orrb premiered a special soundtrack by Ninja Tune at the Sightsonic Festival of Sound, 2001, 19th-21st October demonstrating its application in enhancing musical experiences and its connection to modern sound technology.
- In the year 2013 The Big Chill(music festival) and Amnesty International, the Orrb delivered an experience highlighting global human rights issues.
Corporate Events
- Disney's promotion of Hitchhikers Guide to the Galaxy, Pirates of the Caribbean, Chicken Little, and Flight Plan worldwide delivered an interactive experience.[20]
- Delivered corporate film and experience of driver POV at Circuito Ascari track in Malaga, Spain for the sports car brand Ascari.
- In the Clerkenwell London Design Week 2018, Orrb showcased well-being content.[20]
- Orrb delivered an on-going in-store hypoxia altitude training experience under the name Altitude Pod, at Ellis & Brigham, Deansgate, Manchester for The Altitude Centre.[20]
- In 2008, Orrb was used for Diageo’s “Johnnie Walker” brand Drive Responsibly Awareness campaign globally.[20][20][20]
- Orrb Image
- Caption - Orrb at Diageo’s “Johnnie Walker” campaign event in 2008 with Lewis Hamilton.
- Orrb was showcased in different colors, Crestron at the Monaco Yacht Show 2009.[20][][]
- Orrb Image
- Caption - Orrb at Monaco Yacht Show in 2009 showcasing different colors.
Product Launches
- Orrb was used for promotional activities at the Unilever UK launch of Magnum Ice Cream.[20][20]
- Orrb Image
- Caption - Orrb at Unilever’s launch of Magnum Icecream in the UK.
- Orrb was used at Intel Product Launch for marketing.[20]
- In 2016, Sonic Womb launched in Lausanne, Switzerland at the Brain Forum Symposium. A multi-disciplinary research project collaboration between scientists, engineers, and sound artists that seeks to re-create the experience of hearing in utero in an acoustically optimized enclosed space. It is based on the most up-to-date academic research on the development of foetal hearing, new in-house experiments, and state-of-the-art audio engineering and delivered through a specially designed scientifically accurate “foetal filter” sound system in a unique configuration of auditory diffusion software and hardware.[20][]
- In 2019, Orrb was used for the Elemental Resonance Meditation music album launch by Tracie Storey at the Fora co-working space in Shoreditch, London.[20][]
Wellness, Education and Healthcare Facilities
- In 2006 St Bernadette’s Primary School, Stockport used to deliver educational software to students with ADHD, a four-week pilot study partnering with Riverdeep Interactive Learning and Ovei pod.
- In January 2006, the Ovei version debuted at the BETT(British Education and Technology Show)Exhibition at Olympia London, and partnered with education software provider Riverdeep Interactive Learning to demonstrate its potential as an immersive learning aid to deliver interactive learning content.
- At 8 Elements Paris, Ovei was used as a diagnostic therapy pod to deliver bespoke acupuncture treatments designed by renowned Acupuncturist Dr. Nadia Volf and named “Ovei Wellbeing Capsule 2009”. [20]
- In 2013, Nuffield Health delivered Wellmind Media content to reduce stress under the Escape Pod brand.
- Veterans Affairs (VA) Walter Reed Military Hospital, Washington, USA, Orrb helped with the ongoing study to deliver the optimal environment to treat war veterans suffering from PTSD and trauma.[20]
- In 2014, Friends of Firefighters, NYC, USA used Orrb to reduce stress among firefighters in the program Biofeedback Therapy.[20]
- In 2019, Orrb underwent a 3-month beta testing program at Fora co-working space in London, delivering a curated library of well-being and mindfulness content, allowing users to create an online profile that over time enabled them to pre-book content and gain entry to the environment and to view their growth progress.
- Portsmouth University conducted a 3-month study into the benefits of Orrb as an optimal environment for immersive learning techniques undertaken by Senior Lecturer, Claire Sambrook.[20]
Awards
- McLaren Racing engineered Ovei, won the most luxurious product on “The Gadget Show” 2008 presented by Suzie Perry.[20][20]
- In 2014, it was featured on the Channel 4 show “Gadget Man” presented by Richard Ayoade.
- Orrb participated in a BBC series on sleep deprivation presented by Robert Winston, entitled “How to Sleep Better”.[20][20]
Books
- Orrb was featured throughout the book "Designers Are Wankers" by Lee McCormack.
Vision
The journey of Orrb from a single-occupant retreat to a blueprint for entire buildings showcases the evolution of microarchitecture towards holistic, wellness-centric environments.
For Well-Being & Efficiency
McCormack's vision extends beyond the individual experience, advocating for automation and user control to permeate the fabric of modern structures, ensuring wellness and operational efficiency at every level.[20][20]
The Orrb, with its personalized and controllable space, laid the groundwork for this transition. By extrapolating these principles to a larger scale, the concept transforms into a revolutionary architectural model that orchestrates the environment to cater to the needs of everyone within a building. The principles that govern Orrb's intimate spaces became the guiding philosophy for entire constructions, harmonizing personal well-being with the building's operational systems.[20][20]
Orrb inspired the creation of several other companies that took the idea of using sensor and control technologies to create an optimized environment for sustainability and wellness for the product and users on a larger scale. MyGlobalHome, Propcode, and Greenmind use the same basis of environmental sensors and control technologies which Orrb is compatible with and allows Orrb experiences to be delivered within buildings, outside of itself, and able to interconnect seamlessly to the building infrastructure.[20]
Lee McCormack's subsequent ventures demonstrate Orrb’s expansion vision:
- MyGlobalHome take the concept of a connected, intelligent home to a global stage. The project envisions homes that are structures and integrated ecosystems that adapt to their inhabitants' lifestyles, employing advanced technologies for comfort, energy efficiency, and environmental harmony The premise is that homes should look after their occupants, not the other way around. McCormack shares insights for smart and sustainable home infrastructure at the Clerkenwell Design Week, London 2022.
- Propcode further explores the intersection of property and technology. It focuses on developing intelligent building management systems that streamline operations, enhance resident experiences, and drive sustainable practices across residential and commercial properties.
- Greenmind encapsulates the pursuit of wellness in the built environment. The platform advocates for spaces that actively contribute to users' mental and physical health, promoting a lifestyle aligned with nature and personal well-being.
By integrating the suite of environmental sense and control technologies in Orrb, accessible via a consumer-focused interface, McCormack expands this developed blueprint to reimagine the living, working, and digital healthcare spaces.
In the healthcare industry, Such a platform could facilitate connections to approved medical devices to provide healthcare with deeper and actionable insights. The system could leverage the data to create smarter algorithms and offer greater insights into a common set of content, applications, analytics, datasets, and other tools. It's a transition from personal sanctuary to crafting an environment where buildings themselves become responsive entities, nurturing the well-being of each occupant and the community as a whole.
Impact
Re-imagine smart Cities with Orrb
Smart Cities stand as the embodiment of centuries of urban planning philosophies, where the brightest minds in architecture have dreamed of utopias that merge form with function and technology with humanity. McCormack said that their mission is to promote a better future of living and empower home occupants to remain fully aligned with the governmental pledge for carbon neutrality by 2050. Orrb, as a harbinger of space optimization and user-centric technology, aligns with the grand visions of past and present architects who have sought to reimagine our urban landscapes.[20]
A Legacy of Utopian Visions
- Palmanova's Ideal: The radial design of Palmanova, envisioned as a utopian fortress city, is an early example of meticulous urban planning that emphasizes symmetry and order—a principle that resonates with the spatial harmony inherent in Orrb's design.
- Paolo Soleri's Arcology: Italian architect Paolo Soleri's concept of arcology—a blend of architecture and ecology—is a testament to the vision of self-contained, highly efficient cities that minimize ecological impact, paralleling Orrb's ethos of sustainability and self-sufficiency.
- Frank Lloyd Wright's Broadacre City: Frank Lloyd Wright’s Broadacre City proposed a decentralized urban landscape, much like the discrete yet interconnected nature of individual Orrb units within a Smart City framework.
- Le Corbusier's Radiant City: Le Corbusier's Radiant City, with its focus on open spaces and an abundance of greenery, shares Orrb's commitment to enhancing the quality of life through design that breathes and evolves with its inhabitants.
McCormack said that Orrb’s philosophy extends these historical insights into Smart Cities, emphasizing a bespoke approach to urban design with the technology platform MyGlobalHome which means optimized energy performance, home health and well-being, community engagement, convenience and comfort, and much more.
According to Lee McCormack, Orrb proposes an urban fabric where every citizen's interaction with the city is as unique as their interaction with their personal Orrb unit, yet part of a cohesive, intelligent ecosystem.[20][20]
- Individuality within Community: Orrb takes cues from these architectural milestones to promote individual well-being while fostering a sense of community—essential for the Smart Cities of tomorrow.
- Technological Integration: Just as starchitects have integrated cutting-edge ideas into their urban blueprints, Orrb embeds the latest technology to create responsive, adaptive cities that cater to each citizen's needs.
- Sustainable Future: With a commitment to environmental stewardship, Orrb's approach echoes the call for sustainable urban development, ensuring that Smart Cities are built with a focus on green principles and carbon neutrality.
McCormack said that “A home should look after its occupants, not the other way around”.
Orrb’s Blueprint for Tomorrow
Orrb's approach, currently applied at the building portfolio level, utilizes design, technology, and user-centered principles to enhance well-being and operational efficiency, setting the stage for future smart city applications.
Reactions
See Also
Notes
Citations
Further reading
References
- ^ "Launchpad Directory Tech City 2011" (PDF). Directory of Digital Products: 38.
- ^ "What are composites - EuCIA". eucia.eu. April 4, 2023. Retrieved May 27, 2024.
- ^ O'Callaghan, Jonathan (January 14, 2015). "Need a break from work? Step into the secluded Orrb pod". Mail Online. Retrieved May 27, 2024.
- ^ McCormack, Lee (2005). Designers are Wankers. About Face Publishing. ISBN 978-0-9550968-1-5.
- ^ "If It's Hip It's Here | The latest in global design and creativity". www.ifitshipitshere.com. Retrieved May 27, 2024.