Yamaha Corporation

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The Yamaha Corporation (ヤマハ株式会社) TYO: 7951 is a Japanese company with a large number of product areas. Sales offerings include motorcycles (see Yamaha Motor Corporation), musical instruments, integrated circuits, and home electronics. It was founded by Torakusu Yamaha as Nippon Gakki Co., Ltd. (日本楽器製造株式会社) in Hamamatsu, Shizuoka prefecture. Yamaha held major share of Korg in 1989-1993, acquired Sequential Circuits in 1988 and Steinberg in 2004.

Yamaha Logo
Yamaha Logo

The Yamaha Brand has seen 10 different versions and revisions since its inctroduction in 1898. In 1967 Yamaha Corporation introduced a standardized brand, the tuning fork "cross" we see today. The actual logo seen at the top right corner of the page did not fully develop until 1998 when it was finally recognized as the standard Yamaha Logo. For more information you can go to: http://www.global.yamaha.com/about/brand/index.html

Products

Band and orchestral instruments

Yamaha developed their own set of improvements to the General MIDI standard and called it XG. Many of their current range of products, from their high-end synths to "toy" keyboards, support the XG standard.

Yamaha is also known for the Yamaha Music Education System, a renowned system for teaching musical skills to children between the ages of 3 and 9.

en:Yamaha Corporation