Action News

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Action News is a local television newscast format in the United States. It was conceived in Philadelphia, Pennsylvania at WPVI-TV in 1970 as a response to the "Eyewitness News" format used on rival station KYW-TV.

File:ANWPVI2005.jpg
WPVI-TV Action News open, 2005.

The main difference between Action News and Eyewitness News was that the former was far more tightly formatted. Time limits were set on packages - for instance, a reporter package could be no longer than 1:30. This difference enabled the station to cover more stories than what their competitors were using. Another key difference was the focus on the surrounding Philadelphia suburban areas - a response to the movement of residents from the city to the suburbs. Finally, WPVI placed more emphasis on young talent - while WCAU-TV and KYW-TV used older, respected news anchors such as Tom Snyder and John Facenda, WPVI used a young Larry Kane as their top anchor. Later the station would add the very popular Jim O'Brien as their main weathercaster.

The format quickly took off and within a few years, beat KYW to become the top-rated newscast in Philadelphia. The station has been dominant ever since, and the format spread to other stations.

Interestingly, WKBW-TV in Buffalo called itself "Eyewitness News" and used the Move Closer to Your World theme, but used the basic "Action News" format. WKBW was the sister station to WPVI, which shared the same owner--CapCities.

In New York City WPIX-TV, an independent station at the time (now affiliated with The WB and owned by Tribune Broadcasting) picked up the Action News concept (and music) successfully for their 10 PM newscast. The newscast won numerous awards, but they had nothing approaching WPVI's ratings.

Action News Now

Like Eyewitness News, Action News is usually nothing more than a name since its innovations have been incorporated into newscasts across the country. The name is found on less stations than Eyewitness News is. The format has also developed somewhat of a reputation as a tabloid format, although this was not the intention of its creators (the "Action" refers to the pacing of the newscast and not the actual news content). Perhaps no station exemplifies this more than WOIO in Cleveland, which adopted the name for a tabloid-style newscast. While the station has begun to challenge for second place, it has done so using a variety of questionable tactics; famously, the station aired a sexed-up report centering on anchor Sharon Reed posing for a nude charity photo shoot.

Theme

While the format started in 1970, 1972 marked the start of the infamous "Move Closer to Your World" theme by Al Ham on WPVI, which traveled with the name throughout the country. Unlike most stations, WPVI still uses this theme after three decades, and the theme has arguably become as much a part of the Philadelphia consciousness as the Rocky theme. This was proven in 1996 when the station replaced it with a fuller, orchestral rendition of the same theme performed by the London Philharmonic. Viewer outcry was so great that the station reinstated the theme within five days. WPVI has made numerous remasters of the theme to keep the sound fresh and to make it sound less dated - in the current mix, the bongos are downplayed and the theme has a bit more bass. The theme has the unique distinction of being probably the only news theme to be offered as a ringtone.

Although "Move Closer to Your World" is strongly associated with the Action News format by Philadelphians and many others, many stations that have used the "Action News" name actually chose to use other pieces of music for their newscasts. Conversely, stations that use "Move Closer to Your World" do not necessarily use the "Action News" name or format either.

Stations That Use or have used the Action News Format or Name

File:DonGermaiseWFTS2004.jpg
Don Germaise of WFTS-TV Tampa's ABC Action News, 2004.
File:WBALANWNBC2005.jpg
WBAL-TV Action News open from the mid-1970s.
DMA# DMA Name Station Affiliation Currently Uses Other Notes
1. New York City WPIX-TV WB No Currently identifies as "WB11 News"
2. Los Angeles KCBS-TV CBS No Currently identifies as "CBS2 News"
4. Philadelphia WPVI-TV ABC Yes
7. Dallas/Fort Worth KXAS-TV NBC No Currently identifies as "NBC 5 News"
9. Atlanta WSB-TV ABC Yes
10. Detroit WXYZ-TV ABC Yes
13. Tampa/St. Petersburg, Florida WFTS-TV ABC Yes Currently identifies as "ABC Action News"
WTSP-TV CBS, formerly ABC No Used in the 1980s; unrelated to WFTS
15. Phoenix, Arizona KPNX-TV NBC No Currently identifies as "12 News"
16. Cleveland, Ohio WOIO-TV CBS Yes Produces "Action News at 10" for WUAB-TV
17. Miami/Ft. Lauderdale, Florida WFOR-TV (formerly WCIX-TV) CBS No Currently identifies as "CBS 4 News"
19. Sacramento/Stockton/Modesto, California KOVR-TV CBS, formerly ABC No Currently identifies as "CBS 13 News"
KMAX-TV UPN, formerly WB; independent No Used in the 1990s; formerly unrelated to KOVR
20. Orlando WRDQ-TV Independent Yes Produced by WFTV
21. St. Louis KTVI-TV FOX, formerly ABC No Currently identifies as "Fox 2 News"
22. Pittsburgh WTAE-TV ABC Yes
23. Baltimore WBAL-TV NBC, formerly CBS No Currently identifies as "11 News"
27. Hartford/New Haven, Connecticut WTNH-TV ABC No Currently identifies as "NewsChannel 8"; former sister station of WPVI
28. Charlotte WAXN-TV Independent Yes Produced by WSOC-TV
WCNC-TV (formerly WPCQ-TV) NBC No Currently identifies as "WCNC 6 News"; unrelated to WAXN/WSOC
29. Raleigh/Durham, North Carolina WRAL-TV CBS, formerly ABC No
31. Kansas City KSHB-TV NBC Yes
WDAF-TV FOX, formerly NBC No Used from 1974-1978; currently identifies as "Fox 4 News"; unrelated to KSHB
32. Milwaukee WISN-TV ABC No Currently identifies as "12 News"
33. Cincinnati WLWT-TV NBC No Currently identifies as "News 5"
40. Birmingham, Alabama WVTM-TV NBC No Used in the 1970s; currently identifies as "NBC 13 News"
WIAT-TV CBS No Used in the 1980s and 1990s; currently identifies as "News 42"; unrelated to WVTM
42. Harrisburg/York/Lancaster, Pennsylvania WLYH-TV UPN, formerly CBS No No longer carries a newscast
44. Memphis, Tennessee WMC-TV NBC Yes
47. Albuquerque/Santa Fe, New Mexico KOAT-TV ABC Yes
49. Providence, Rhode Island/New Bedford, Massachusetts WLNE-TV ABC No Currently identifies as "ABC 6 News"
51. Las Vegas KTNV-TV ABC Yes
52. Jacksonville, Florida WTLV-TV NBC No Currently identifies as "First Coast News"
54. Austin, Texas KVUE-TV ABC No Currently identifies as "KVUE News"
55. Albany, New York WTEN-TV ABC No Currently identifies as "News 10"
57. Little Rock, Arkansas KTHV-TV CBS No Currently identifies as "Today's THV 11"
58. Fresno/Visalia/Merced, California KFSN-TV ABC Yes
59. Knoxville, Tennessee WBIR-TV NBC No Currently identifies as "10 News"
63. Mobile, Alabama/Pensacola, Florida WALA-TV FOX, formerly NBC No Currently identifies as "FOX 10 News"
64. Lexington, Kentucky WLEX-TV NBC No Used in the 1970s and 1980s; currently identifies as "LEX 18 News"
WTVQ-TV ABC Yes Unrelated to WLEX
69. Green Bay, Wisconsin WBAY-TV ABC Yes
70. Toledo, Ohio WTVG-TV ABC Yes
124. Salinas/Monterey, California KSBW-TV NBC Yes
142. Erie, Pennsylvania WJET-TV ABC Yes
149. Terre Haute, Indiana WTHI-TV CBS Yes

TV Newscast Titles