{{Infobox broadcast}} may refer to:
- Template:Infobox broadcasting network
- Template:Infobox television channel
- Template:Infobox television station
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WUPN-TV (UPN 48) is the UPN television affiliate serving the Greensboro/Winston-Salem/High Point, North Carolina designated market area. It is currently owned by the Sinclair Broadcast Group, and is a sister station of WXLV-TV ABC 45. The station offers a general entertainment format consisting of sitcoms, first run talk and reality shows, court shows, first run prime time shows from UPN, paid programming, and some cartoons.
History
The station signed on in 1981 as WGGT, running a general entertainment format featuring cartoons, old movies, classic sitcoms, religious shows, and CBS shows that CBS affiliate WFMY was preempting. It was owned locally by Guilford Broadcasting. The station was initially profitable, but it had fallen on hard times by 1987. It filed for chapter 11 bankruptcy, but stayed on the air with the same format, albeit with far more barter programming.
The financial woes at the station continued, and it was close to filing for chapter 7 bankruptcy in 1991. However, Act III Broadcasting, owner of Fox affiliate WNRW (now WXLV-TV), stepped in and bought WGGT's programming, consolidated the programming into WNRW's lineup, and turned WGGT into a simulcast of WXLV, resulting in a strong combined signal with 60% overlap in the market.
The simulcast continued after Act III was bought by Abry in 1993. WNRW/WGGT took secondary UPN affiliation in January 1995, and became the market's ABC affiliate in September of that year, after WGHP dropped the ABC affiliation and became a Fox station.
In 1996, Sinclair and Glencairn acquired WXLV and WGGT respectively from Guilford Broadcasters. The simulcast was discontinued, and the two stations entered into a local marketing agreement instead. WGGT then became a UPN affiliate, and changed its call letters to WUPN-TV that year. The station was purchased by Sinclair in 2001.
In January 2006, UPN and The WB announced that they will merge into a new network, The CW. It is unclear at this time who'll be picked as the new affiliate, WUPN or WB rival WTWB. The CW is expected to announce its choice by Spring 2006.
External links
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