 | Review waiting, please be patient.
This may take 6 weeks or more, since drafts are reviewed in no specific order. There are 1,986 pending submissions waiting for review.
Where to get help
How to improve a draft
You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Editor resources
Reviewer tools
|
Submission declined on 6 August 2025 by Ca (talk).
Where to get help
How to improve a draft
You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Editor resources
This draft has been resubmitted and is currently awaiting re-review. |  |
| Submission declined on 21 July 2025 by Bobby Cohn (talk). This submission is not adequately supported by reliable sources. Reliable sources are required so that information can be verified. If you need help with referencing, please see Referencing for beginners and Citing sources. This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. Declined by Bobby Cohn 36 days ago. | |
Comment: The Adweek source has decent coverage, but rest of the sources are not independent or basic wp:routine news. Ca talk to me! 01:54, 6 August 2025 (UTC)
 | This article contains paid contributions. It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view. |
Dragonfly AI is a British software company that develops a creative testing platform used to predict visual attention and performance of marketing materials. Adweek has reported that the software applies a biologically inspired modelling approach to estimate which areas of an image or video are most likely to attract attention, and has covered its use by consumer-goods brands. [1]
History
editIn June 2024, Adweek reported that Dragonfly AI raised US$6 million to support expansion in the United States and profiled the company's positioning in creative testing. [1]
Product and use
editIndependent coverage describes outputs such as heatmaps and attention predictions used to inform layout decisions for advertising, e-commerce imagery and packaging. MarketingTechNews reported that Reckitt's Durex brand made changes to digital-shelf assets informed by Dragonfly AI that were associated with a sales uplift. [2]
Coverage
editIn the entertainment sector, Deadline discussed use of Dragonfly's AI eye-tracking technology in post-production and audience-attention analysis for the television spin-off Long Tail. [3]
See also
editReferences
edit- ^ a b "Inside the Pitch Deck That Creative-AI Startup Dragonfly Used to Raise $6 Million". Adweek. 12 June 2024. Retrieved 19 August 2025.
- ^ "How Reckitt's Durex brand achieved a $500,000 sales uplift". MarketingTechNews. Retrieved 19 August 2025.
- ^ "AI Eye-Tracking Tech Dragonfly Helps Map Audience Attention on 'Once Upon a Time' Spin-off 'Long Tail'". Deadline. 10 April 2025. Retrieved 19 August 2025.
External links
edit
- in-depth (not just brief mentions about the subject or routine announcements)
- reliable
- secondary
- strictly independent of the subject
Make sure you add references that meet all four of these criteria before resubmitting. Learn about mistakes to avoid when addressing this issue. If no additional references exist, the subject is not suitable for Wikipedia.