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| Company type | Private (subsidiary of Launchfire) |
|---|---|
| Industry | Learning Experience Platforms (LXP), Knowledge Management, Gamification, Fintech |
| Founded | 2018 (as LemonadeLXP platform); 1999 (as Launchfire) |
Area served | North America (primarily), Worldwide (financial institutions) |
Key people | John Findlay, CEO |
| Products | Learn, Academy, InsightAi |
| Services | Employee Training, Digital Adoption, Customer Education, Knowledge Management |
| Website | https://www.lemonadelxp.com |
LemonadeLXP is an All-in-One Learning & Knowledge Platform designed specifically for Financial Institutions, including banks, credit unions, insurance providers, and wealth management firms. The platform combines gamified employee training, real-time support tools, and AI-powered knowledge management to help organizations onboard staff, drive digital adoption, and enhance customer experiences.
History
editLemonadeLXP originated as a product developed by Launchfire, a digital promotions agency founded in 1999. The concept for LemonadeLXP was inspired by a custom, gamified training program that Launchfire designed for a major North American bank. The success of this program led to the development of a scalable training and enablement solution. LemonadeLXP was officially launched as its own distinct platform in 2018.
Platform and Products
editLemonadeLXP offers three core products, each designed to address specific learning and knowledge needs within financial institutions:
Learn: This is a gamified learning experience platform (LXP) that delivers interactive, microlearning-based training modules. It is tailored to the specific needs of frontline staff in financial institutions, focusing on engaging and effective employee training.[1]
Academy: A customer-facing education platform, Academy is designed to help financial institution customers learn how to effectively use digital banking tools and other financial products. It aims to improve digital adoption among end-users.
Insight: An AI-powered knowledge tool, Insight automates the generation of training content from internal documents. It provides real-time updates and can answer employee questions by citing verified internal sources, acting as a comprehensive knowledge base.
Industry Focus
editLemonadeLXP is purpose-built and exclusively focused on the financial services sector.
The platform supports critical initiatives such as digital transformation, compliance training, system conversions, and the successful rollout of new products and services within these institutions.
Adoption and Recognition
editLemonadeLXP has been adopted by numerous financial institutions across North America, including U.S. Bank, TD Bank, Associated Bank, and Golden One Credit Union. Case studies from these implementations have highlighted improvements, such as reduced onboarding time for new staff, increased employee engagement with training content, and enhanced product knowledge among frontline personnel.[1]
The platform has received recognition in industry media for its innovative gamified approach to financial training and its use of artificial intelligence to support learning and knowledge management.[1][2][3][4] LemonadeLXP has also participated in prominent industry programs, including the ICBA ThinkTECH Accelerator and winning the inaugural Demo Challenge at Bank Automation Summit U.S. 2024.[5][6]
References
edit- ^ a b c Brandon Hall Group (May 16, 2025). "LemonadeLXP: Transforming Financial Learning with a Game-Based Approach". BrandonHall.com. Retrieved 2025-08-06.
- ^ "Proven Ways to Drive Fintech Software Adoption - Talented Learning Show Podcast 89". YouTube. Talented Learning Show Podcast. January 14, 2025. Retrieved 2025-08-06.
- ^ "LemonadeLXP Review - Enterprise Software Adoption in Fintech". YouTube. Talented Learning. December 27, 2024. Retrieved 2025-08-06.
- ^ "Gamifying Bank Training: Lemonade LXP's Winning Formula". YouTube. The Fintech Combine. June 6, 2025. Retrieved 2025-08-06.
- ^ "Finovate Announces Featured Fintech Demos for FinovateFall 2025". Morningstar (via Business Wire). July 30, 2025. Retrieved 2025-08-06.
- ^ "LemonadeLXP wins inaugural Demo Challenge". Bank Automation News. March 20, 2024. Retrieved 2025-08-06.