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Submission declined on 22 December 2020 by SL93 (talk).
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This draft has been resubmitted and is currently awaiting re-review. |  |
| Submission declined on 9 September 2020 by DGG (talk). This draft's references do not show that the subject qualifies for a Wikipedia article. In summary, the draft needs multiple published sources that are: Declined by DGG 4 years ago.
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| Company type | Public |
|---|---|
| Industry | Financial technology |
| Founded | 2009 |
| Founders | Alon Feit, Gil Don |
| Headquarters | Atlanta , USA |
Area served | Global |
Key people | Nandan Sheth, CEO |
| Services | Installment payment solutions |
| Website | splitit.com |
Splitit is a financial technology company that provides installment payment solutions by allowing consumers to split purchases using their existing credit cards.[1] The company is headquartered in Atlanta, USA[2], and serves merchants worldwide.
History
editSplitit was founded in 2009 as PayItSimple by Alon Feit and Gil Don to develop its card-linked installment technology. Its patent was granted in 2012, a date often referenced by sources as the company's operational start in BNPL services.[3]
According to a U.S. patent (US 8290864 B2) assigned to Splitit Ltd, the company was granted a patent on October 16, 2012, for a "method and system for facilitating credit transactions" that allows a purchase to be divided into installment payments without requiring new financing or credit checks.[4]
Nandan Sheth was appointed CEO in 2022[5].
Products and services
editSplitit provides technology that enables consumers to split purchases into installment payments directly on their credit cards, without requiring new financing or credit checks.[6]
Partnerships
editSplitit has formed partnerships with payment processors and technology providers.[7] [8] [9] In 2025, the company announced a partnership with Samsung to power installment payments through Samsung Wallet.[10]
See also
editReferences
edit- ^ "Splitit CEO: Card-linked installments unlock $3 trillion in consumer spending power". PYMNTS. 2 April 2024. Retrieved 27 August 2025.
- ^ "Splitit shifts global headquarters to Atlanta" (Press release). Splitit. 2 August 2022. Retrieved 27 August 2025.
- ^ "The Splitit business model – how does Splitit make money?". ProductMint. 2023. Retrieved 27 August 2025.
- ^ "Method and system for facilitating credit transactions". Google Patents. United States Patent and Trademark Office. 16 October 2012. Retrieved 27 August 2025.
- ^ "Splitit names Nandan Sheth CEO". Finextra. 25 January 2022. Retrieved 27 August 2025.
- ^ "The Splitit business model – how does Splitit make money?". ProductMint. 2023. Retrieved 27 August 2025.
- ^ "Splitit – Visa Partner directory". Visa Partner Directory. Retrieved 27 August 2025.
- ^ "Splitit partners Antom". Finextra. 5 June 2024. Retrieved 27 August 2025.
- ^ "Splitit partners with Checkout.com". The Paypers. 28 March 2024. Retrieved 27 August 2025.
- ^ "Samsung Wallet brings Splitit-powered BNPL to credit cards in-store". Payment Expert. 25 July 2025. Retrieved 27 August 2025.
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Make sure you add references that meet all four of these criteria before resubmitting. Learn about mistakes to avoid when addressing this issue. If no additional references exist, the subject is not suitable for Wikipedia.