Wikipedia

Propel Software

Propel Software is a cloud-based software company founded in 2015 that specializes in product lifecycle management (PLM), product information management (PIM) and quality management system (QMS) solutions for manufacturing and product development companies across industrial equipment, medical device, high tech and consumer goods industries. Headquartered in Redwood City, California, the company is built natively on the Salesforce platform and offers an AI tool, Propel One.[2][3]

Propel Software
Company typePrivate company
IndustrySoftware, Product lifecycle management
FoundedApril 22, 2015; 10 years ago (2015-04-22)[1]
Founders
  • Ray Hein
  • Ron Hess
  • Brian Sohmers
Headquarters
Redwood City, California
,
United States
Area served
Worldwide
ProductsProduct Value Management Platform
Product Lifecycle Management
Product Information Management
Quality Management System
Propel One
Websitepropelsoftware.com

History

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Propel Software was established in 2015 by Ray Hein, Ron Hess, and Brian Sohmers.[4] Hein had previously held the position of vice president of product strategy at Agile Software Corporation, which was acquired by Oracle Corporation in 2007.[5]

The start-up secured a US$4.2 million Series A round led by Cloud Apps Capital Partners in March 2016 to build product lifecycle management on Salesforce.[6]

In 2018, the company raised $18 million in a Series B funding round led by Norwest Venture Partners, with participation from previous investors including Cloud Apps Capital Partners, Salesforce Ventures, and Signalfire.[7]

By 2021, Propel had raised an additional $20 million in a Series C round led by Salesforce Ventures, bringing total funding to $48 million.[8] Customers at that time included companies like Inari Medical, Imperative Care, and Samsara.[8]

In late 2022, founder Ray Hein transitioned from his role as chief executive officer to a chief strategy officer, while Ross Meyercord, a former Salesforce CIO, assumed the CEO role.[5][9]

The company appeared in the Deloitte Technology Fast 500 ranking in 2021,[2] 2022,[10] 2023,[11] and 2024.[12]

In April 2023, Fortune placed Propel at No. 108 on its inaugural list of “America’s Most Innovative Companies.[13]

The company also organizes an annual conference, Propulsion. The 2023 edition was held virtually and included company presentations. At the event, CEO Ross Meyercord stated that revenue had increased over the prior three years.[14] The fifth conference, Propulsion 2024, took place in Chicago.[15]

Products and services

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Propel Software's primary offering is a product value management platform that combines PLM, PIM, and QMS into a single cloud-based platform.[8] In May 2022, industry analyst firm CIMdata reported that Propel had introduced a “product value management” (PVM) concept designed to connect product and commercial teams across a continuous digital thread.[16]

In September 2023, Propel released four new solutions on Salesforce AppExchange—including Component Insights, a native PIM module and a supplier-community portal.[17]

Propel launched Product Spotlight in January 2025—an in-context Salesforce widget that surfaces real-time product data for sales, service and field-service teams.[18]

In March 2025, the company introduced Propel One, an AI-agent tool built with Salesforce Agentforce that automates tasks across engineering, quality, supply-chain and commercial functions.[19] Tech-Clarity’s Jim Brown characterized the strategy as extending product and customer data into a ‘Product Graph’.[20]

To extend enterprise process coverage, the platform supports packaged integrations and partner-led implementations. At the Propulsion 2023 event, Technology Evaluation Centers reported recent enhancements including integrated supply-chain risk capabilities, 2D/3D rendering and markup, extensions to the low-code architecture, and a “Built for NetSuite” ERP connector.[21]

In July 2025, the company partnered with Razorleaf Corporation to integrate product data management (PDM) and enterprise resource planning (ERP) systems.[22]

References

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  1. ^ "Propel Software Solutions - Crunchbase Company Profile & Funding". Crunchbase. Retrieved 27 August 2025.
  2. ^ a b Schuk, Carolyn (31 January 2022). "Santa Clara Startup Helps Change Cumbersome COVID Testing". The Silicon Valley Voice. Retrieved 27 August 2025.
  3. ^ "Propel Software Launches Propel One". martechvibe.com. 6 March 2025. Retrieved 27 August 2025.
  4. ^ Meyercord, Ross (24 April 2024). "A Leap of Faith: Celebrating 9 Years of Propel Software". converged.propelsoftware.com. Retrieved 27 August 2025.
  5. ^ a b "Ray Hein, Co-Founder of Propel, Retires (Highlight)". CIMdata. 16 October 2023. Retrieved 27 August 2025.
  6. ^ Nanclares, Sindy (10 March 2016). "Propel raises $4.2 million for product lifecycle management built on Salesforce". VentureBeat. Retrieved 27 August 2025.
  7. ^ Ron Miller (15 November 2018). "Propel accelerates with $18M Series B to manage product lifecycle". TechCrunch. Retrieved 27 August 2025.
  8. ^ a b c Paul Gillin (21 September 2021). "Propel raises $20M funding for its product lifecycle management platform". SiliconANGLE. Retrieved 27 August 2025.
  9. ^ Meyercord, Ross (17 May 2023). "Strategies For CEOs To Amplify The User Experience". Forbes. Retrieved 27 August 2025.
  10. ^ 2022 Technology Fast 500 — Interactive Brochure (PDF) (Report). Deloitte LLP. 2022. Retrieved 27 August 2025.
  11. ^ 2023 Technology Fast 500 Winners List (Report). Deloitte LLP. 2023. Retrieved 27 August 2025.
  12. ^ "2024 Technology Fast 500™ Rankings The fastest-growing technology and life sciences companies in North America" (PDF). Deloitte.com. November 2024. Retrieved 27 August 2025.
  13. ^ "Propel Software". Fortune. Retrieved 27 August 2025.
  14. ^ "PLM, QMS and PIM Connects Product Development and Commercialization". Engineering.com. 27 July 2023. Retrieved 27 August 2025.
  15. ^ "Propel Software's Propulsion Conference Identifies Key Market Trends". DC Velocity. 20 June 2024. Retrieved 27 August 2025.
  16. ^ Propel Launches Product Value Management Platform to Help Product Companies Win Customers for Life (PDF). CIMdata PLM Industry Summary (Report). CIMdata. 27 May 2022. pp. 56–57. Retrieved 27 August 2025.
  17. ^ "Propel Software Expands Offerings on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace". MarTech360. 7 September 2023. Retrieved 27 August 2025.
  18. ^ Blanchard, Sydney (8 January 2025). "Easy access to product information via Product Spotlight improves sales, customer service, and field service". KMWorld. Retrieved 27 August 2025.
  19. ^ "Propel Software Announces Launch of Propel One: An Agentic AI Suite Powered by Agentforce". CustomerThink. 7 March 2025. Retrieved 27 August 2025.
  20. ^ Brown, Jim (25 June 2025). "Propel Furthers Unique PVM Solution with Agentic AI". Tech-Clarity. Retrieved 27 August 2025.
  21. ^ "Propulsion 2023 — Cohesive Product Lifecycle Management". Technology Evaluation Centers. Retrieved 27 August 2025.
  22. ^ "Propel Software Partners with Razorleaf to Deliver PLM Integration to PDM, ERP". Manufacturing Business Technology. 23 July 2025. Retrieved 27 August 2025.
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